Washington, DC30+ days ago
What You'll Do Build the Brand Develop and execute comprehensive brand strategy that positions Zeno as the category leader in nuclear batteries Define and evolve Zeno's brand identity, voice, and narrative across all channels Translate complex nuclear technology into clear, compelling storytelling Own the Marketing Engine Develop and implement an integrated marketing strategy across PR, content, digital, events, and partnerships Launch bold, unconventional marketing campaigns that generate organic attention and conversation Lead product launches, major announcements, and partnership reveals that drive awareness, engagement, and qualified demand Create the systems and processes required to scale marketing as the company grows Drive Market Adoption Develop go-to-market strategies for Zeno's nuclear batteries, ensuring tight alignment between the engineering, business development, and marketing teams Translate highly technical engineering capabilities into compelling, accessible value propositions for investors, commercial customers, and government partners Build the sales enablement toolkit-creating the high-impact decks, one-pagers and product positioning needed to close massive deals Lead Content & Storytelling Turn technical progress into high-quality content - across web, social, media, and long-form Develop messaging frameworks and talking points that make complex technology accessible Maintain message discipline across all external communications Amplify Executives & Thought Leadership Build Zeno's presence in key industry, policy, and media conversations Partner with CEO Tyler Bernstein to build his executive platform and thought leadership presence Prepare executives for high-impact speaking and media opportunities Lead the Team Mentor and grow a high-performing marketing team Manage agencies and external partners Set a high bar for execution, speed, and craft Required Experience 10+ years of marketing and communications experience. VP of Marketing at Zeno Power %HEADER_COMPANY_WEBSITE% %HEADER_EMPLOYEES% VP of Marketing Washington, DC %LABEL_POSITION_TYPE_FULL_TIME% Operations $180k - $250k / year %BREADCRUMB_JOB_OPENINGS% VP of Marketing %BUTTON_APPLY_TO_POSITION% %BUTTON_APPLY_USING_INDEED% %BUTTON_APPLY_USING_LINKED_IN% Company Overview Zeno Power is the leading developer of nuclear batteries - compact power systems that provide reliable, clean energy in frontier environments.