We are seeking a dynamic and strategic Sales and Marketing Director to lead our business growth initiatives and elevate our market presence. This role offers an exciting opportunity to shape the future of our sales and marketing strategies, drive revenue, and foster strong relationships with clients across diverse industries. This position offers an exciting opportunity for a motivated professional to make a meaningful difference in the lives of older adults Help sell the turnaround story of a beautiful community under new hands-on management!
Responsibilities:
- Interface with referral sources to introduce the new community. Outreach targets include placement agencies, discharge planners, support groups, and ALZ associations.
- Immediate responsiveness to new inquiries, proactive follow-ups with continuing leads.
- Tracking of marketing data to inform changes to marketing strategy.
- Handling of all relevant duties and actions for a move-in, from initial contact to the move-in date. Includes active participation and coordination with other key staff to ensure a smooth admission process.
- Manage key client accounts, ensuring customer satisfaction through effective account management and tailored solutions.
- Sign contracts and proposals with clients, ensuring mutually beneficial agreements that support long-term relationships.
- Leverage technology sales experience to promote innovative solutions and demonstrate technical product value to clients.
Experience:
- Proven success in assisted living sales with a strong track record of closing.
- Extensive experience in the assisted living industry, with knowledge of Title 22 regulations and requirements of non-medical care.
- Deep understanding of marketing principles combined with hands-on experience in developing campaigns that drive engagement.
- Background in technology or technical sales with familiarity using CRM tools.
- Exceptional negotiation skills with the ability to build rapport and influence decision-makers at all levels.
- Experience with memory care and active empathetic listening.
- Analytical mindset capable of interpreting data insights to refine strategies and improve performance metrics.
Experience: Assisted Living, 5 years (Required)
Shift: Day
Location: Onsight/Surrounding-Area, Business Development
Sales Commission Rate: Disclosed at Interview
Benefits:
- Health insurance
- Dental insurance
- Vision insurance
- Paid vacation
- Paid sick days