Strategic matchmaking: utilize multiple lead sources to research, prioritize, and target potential customers, aligning their audience segments with SCNG/Skyline/Adtaxi products, including CTV, YouTube TV, DOOH, Meta, Snap, TikTok, X, programmatic advertising, custom/branded content, influencer marketing, behavioral and contextual targeted networks, video, SEO/SEM, mobile and print. Expert sales knowledge: demonstrate expert knowledge in online media channels, as well as an understanding of how to map the customer journey across online and offline channels and leverage attribution modeling to correspond with key KPIs, enabling you to effectively position our products and services against competitors.