Sacramento, CA30+ days ago
Build and maintain strong relationships with current and prospective customers (licensed commercial cannabis growers), distributors, and key industry influencers • Develop sales action plans aligned with strategic goals and market approaches • Drive top-line sales growth and market share gains by converting licensed producers from alternative growing media • Deliver high-level sales performance and education on Grosens Suite and eGro platforms • Execute lead generation initiatives, targeting potential new accounts in the commercial growing space • Partner with the Business Support team to provide comprehensive education, problem-solving, and collaborative growth trials with licensed commercial growers • Collaborate with Product Management to identify insights and strategies for developing products suited to the commercial market • Work with Marketing to execute planned campaigns, product launches, educational initiatives, and tradeshow activities for commercial growing • Translate competitive analyses, campaign results, and consumer trends into actionable insights • Educate customers on crop steering and CEA practices, to optimize performance • Maintain CRM system with current, relevant account information and developments. Agriculture, Science or Technology degree or equivalent experience 3+ years licensed cannabis cultivation experience and sales experience a MUST Excellent negotiation skills Competence and confidence to advise on the best products and solutions and clearly indicate added value (good knowledge of products, ability to make calculations on technical situations) Ability to develop and deliver presentations.