NewSocial Media & Community Manager Bedrosians Tile & StoneSocial Media & Community ManagerTustin, CA$35–$45 / hourp>With over 77+ years of excellence, Bedrosians Tile & Stone is a family-owned industry leader importing and distributing premium tile, natural stone, porcelain, mineral surfaces, slabs, and engineered surfaces. Drive qualified homeowners into the showroom by engaging local community groups (Nextdoor, Yelp, Google, Meta, and Facebook neighborhood groups) and running hyper-targeted local digital strategies.
NewProgram Manager Best Buddies InternationalProgram ManagerIrvine, CA$0–$43,000 / yearThis includes hosting virtual and in-person trainings, and engagement activities, communicating Best Buddies deadlines and expectations using online platforms, and ensuring participation from chapter advisors and student leaders in the Annual Leadership Conference. Best Buddies International is a nonprofit 501(c)(3) organization dedicated to establishing a global volunteer movement that creates opportunities for one-to-one friendships, integrated employment, leadership development, inclusive living, and family support for individuals with intellectual and developmental disabilities (IDD).
NewRegional Environmental Manager Lennar CorporationRegional Environmental ManagerIrvine, CA$77,975–$113,888 / yearLennar is one of the nation's leading homebuilders, dedicated to making an impact and creating an extraordinary experience for their Homeowners, Communities, and Associates by building quality homes and providing exceptional customer service, giving back to the communities in which we work and live in, and fostering a culture of opportunity and growth for our Associates throughout their career. Interact and build working relationships with regulatory agencies including local authorities, municipalities, state and federal environmental protection agencies, local air quality management districts, and, where needed, state and regional water quality control boards.
NewTerritory Sales Manager (Autotrader) Cox AutomotiveTerritory Sales Manager (Autotrader)Vermont, VT$86,300–$129,500As the Client Success Manager, you will be responsible for growing and retaining subscription revenue for Autotrader and Kelley Blue Book products and growing a portfolio of franchise and large independent automotive dealers. Expand relationships with multiple decision makers at dealer clients to maximize revenue & minimize cancellations; Work closely with assigned dealers to provide a data-driven consultative assessment of their operational challenges and needs; own, deepen and continually build the relationship with their dealers.
NewAccount Manager MVT HoldingsAccount ManagerCorona, CAResponsibilities:/strong/pul liResponsible for ensuring 100% customer satisfaction./li/ulul liBe the primary point of contact and build new long-term relationships with customers./li/ulul liMaintain good business relations with existing contract customers./li/ulul liAchieve new, add, and renew annual sales quota to the desired gross margin requirements./li/ulul liAssist with developing brochures, social media, and other marketing items./li/ulul liClearly communicate the progress of monthly/quarterly initiatives to internal and external stakeholders./li/ulul liResponsible for working with the Sales team to onboard and integrate new clients and developing existing client relationships./li/ulul liOversee customer account management, including negotiating contracts, and agreements to maximize profits./li/ulul liKeep accurate records pertaining to inventory and account notes./li/ulul liConduct inside sales by contacting potential and existing customers via phone and e-mail./li/ulul liSatisfy customers needs and requests by responding to all inquiries in a timely manner./li/ulul liFeeding back all suggestions for improvement and market research to management./li/ulul liBe a positive representative of the company and its brand in the marketplace./li/ulul liConduct all sales activities with the highest degree of professionalism and integrity./li/ulul liObtain a working knowledge of core products and services./li/ulul liMaintain professional appearance./li/ul Pay Range: 70304.00-70304.00 per_year, General Benefits: pstrongBenefits:/strong/pul liComprehensive health, dental, and vision insurance./li liSafe Harbor Retirement savings plan with company match./li liPaid time off and holidays./li liOngoing training and professional development opportunities./li liOpportunity to work with a leading company in the commercial tire industry./li/ulpJoin us in driving success and making a difference in the commercial tire market!/p.
NewEmployment Consultant Best Buddies InternationalEmployment ConsultantIrvine, CA$48,000–$50,000 / yearBest Buddies International is a nonprofit 501(c)(3) organization dedicated to establishing a global volunteer movement that creates opportunities for one-to-one friendships, integrated employment, leadership development, inclusive living, and family support for individuals with intellectual and developmental disabilities (IDD). Guide participants, guardians and family members in navigating Social Security issues, offering referrals to local Work Incentives and Planning and Assistance (WIPA) and/or Community Work Incentive Counselors (CWIC) available through their state Vocational Rehabilitation.
Business Development Specialist (Sales) Kinetic Personnel GroupBusiness Development Specialist (Sales)Newport Beach, CA$55,000–$70,000 / yearKinetic Personnel Group [KPG] is looking for driven sales professionals who want to grow their careers, increase their earning potential, lead teams, and open new markets. What this role looks like: As a Client Relationship Manager, you will be responsible for driving business development and recruitment efforts across Orange County, California.
NewMedical Device Sales - Paid Internship Medical Sales CollegeMedical Device Sales - Paid InternshipMira Loma, CAProactively research and identify new opportunities via outbound efforts utilizing university relationships, word of mouth, LinkedIn, social media platforms, networking, direct referrals, etc. Shall not misrepresent the nature of the school, facility, programs, expected outcome of training, employment, salary expectations, etc. in any way, either directly or indirectly, implied or omitted.
Multi-Channel Marketing Planner # 26-12196 US Tech CompanyMulti-Channel Marketing Planner # 26-12196Irvine, CA$70–$75 / hourContractorFull timeThis role combines expertise in product positioning, channel management, commercialization, campaign planning, and influencer partnerships, with strong downstream marketing support—ensuring impactful messaging and effective engagement across all relevant channels. The Downstream Marketing Manager is responsible for developing, executing, and optimizing strategic marketing initiatives targeting both consumers and healthcare Professionals.
Social Media Manager (Multi-Account - Fast-Paced Environment) Kareem Gobran Sports Management LlcSocial Media Manager (Multi-Account - Fast-Paced Environment)Newport Beach, CAWe are seeking a highly organized and creative Social Media Manager to oversee and execute content strategies across multiple social media accounts. This role requires exceptional time management, attention to detail, and the ability to thrive under tight deadlines while maintaining consistent brand voice and quality.
*** Social Media Manager *** PRTNR Recruiting*** Social Media Manager ***Los Angeles, CaliforniaA fast-growing fashion and lifestyle brand is seeking a creative and organized Social Media Manager to lead social content, community engagement, and influencer partnerships with a strong focus on the weddings category. This role is responsible for developing engaging content across Instagram, TikTok, Pinterest, Facebook, and other social platforms while helping drive brand awareness, customer engagement, and sales.
Social Media Manager SH Group Operations LLCSocial Media ManagerCAContent Creation & Capture: Oversee and execute all aspects of content creation, including photography, videography, and video editing to produce high-quality visuals and video content that tell our brand story. This position requires a sharp understanding of social media trends, a flair for visual storytelling, and an ability to lead content initiatives across multiple platforms, including a deep expertise in TikTok.
Social Media Manager BootBarn.comSocial Media ManagerIrvine, CAp>The Social Media Manager is direct support to the Creative Director and leads the social media strategy for Boot Barn and its Exclusive Brands and segments. Work closely with the Creative Director to develop and evolve the social media strategy across all platforms, increasing engagement rates and follower count.
Social Media Manager Dutch Pet, Inc.Social Media ManagerCARemoteBacked by world-class investors including Forerunner Ventures, Eclipse Ventures, and Bling Capital, our team is made-up of successful startup founders (Hims, PlushCare, Nasty Gal) with expertise in scaling enterprises (TripAdvisor, Walmart, BARK). Our mission is simple: help every pet live their happiest, healthiest life by connecting pet parents with licensed vets through seamless virtual visits.
Social Media Manager Luma AI IncSocial Media ManagerCAWhat Sets You Apart (Bonus Points): Experience at high-growth generative AI startups (e.g., Runway, Pika, Midjourney) or leading creative software/video apps (e.g., Figma, Notion, TikTok, Adobe). Where You Come In: This is a rare opportunity for a pioneering Social Media Manager to define a new medium and place Lumas frontier AI technology at the heart of the global creative ecosystem.
Social Media Manager Neros TechnologiesSocial Media ManagerTorrance, CA$80,000–$110,000 / yearSitting within the Marketing organization, Neros' Social Media Manager is responsible for the end-to-end management of Neros' social channels from strategy and storytelling ideation through to creative review cycles, layout, asset selection, writing, and publication. As drones transform the character of warfare, Neros is delivering the systems America and its allies needs to compete on the modern battlefield and deter future conflicts, or else win them.
Social Media Manager ViewSonicSocial Media ManagerBrea, CaliforniaThe Social Media Manager will serve as the strategic and operational lead for ViewSonic’s global social media presence and channel performance — translating brand campaigns, vertical marketing initiatives, and product priorities into platform-native social execution, while owning the fast-moving, trend-driven, social-first work that lives uniquely on these channels. As ViewSonic expands centralized social media leadership globally, we are seeking an experienced and proactive Social Media Manager to help shape the future of our social presence, audience engagement, and integrated digital marketing initiatives.
Automotive Social Media Manager Cerritos Nissan & InfinitiAutomotive Social Media ManagerCerritos, CaliforniaCreate graphic designs, write compelling copy, and capture photography as needed to produce engaging social content that reflects our brand voice and style while aligning with community KPIs. Track automotive industry trends to create timely, produce and distribute daily automotive content, original copy, photography, video, and news to drive audience engagement.
Social Media Manager Conant Automotive Resources LLCSocial Media ManagerCerritos, CA$28–$30 / hourPart timep>The CAR Group (Norm Reeves Dealerships) is seeking a Social Media & Brand Manager to lead social media strategy across four Southern California dealership locations. This role combines content strategy, brand management, analytics, community engagement, and creative leadership to help grow our digital presence while supporting dealership goals.
Social Media Manager Norm ReevesSocial Media ManagerCerritos, CaliforniaThis role combines content strategy, brand management, analytics, community engagement, and creative leadership to help grow our digital presence while supporting dealership goals. The CAR Group (Norm Reeves Dealerships) is seeking a Social Media & Brand Manager to lead social media strategy across four Southern California dealership locations.
Social Media Manager Sunny DistributorSocial Media ManagerIndustry, CaliforniaSunny Health & Fitness is a premiere distributor and importer of premium, high-quality health and fitness products specifically designed for home and boutique fitness studios. This ideal candidate help develop original content and suggest creative ways to promote our brands to increase online engagement aligned with our broader marketing strategies.
Social Media Manager Markwins Beauty Brands Asia Pacific LtdSocial Media ManagerCAStay abreast and provide updates to leadership on competitive activity, social & influencer trends, and industry best practice(s) • Establish and maintain close cross-functional working relationships with internal stakeholders and teams to drive consistent campaign messaging and growth. • Ability to communicate effectively across all levels of the organization with strong storytelling and presentation skills • Excellent verbal and written communication, organizational, multi-tasking, attention to detail, and problem-solving skills • Proficiency with Outlook; proficiency in Excel.
Social Media Manager, Community Jerry Insurance Agency LLCSocial Media Manager, CommunityCAp>The successful candidate's starting pay will fall within the pay range listed on this job posting, determined based on job-related factors including, but not limited to, skills, experience, qualifications, work location, and market conditions. Why we need you: Jerry has built a product used by 5 million people, but the real conversations about car insurance and repair arent happening in our apps-they're happening on Reddit, Quora, and TikTok.
Social Media Manager NoGigiddySocial Media ManagerSanta Ana, CARemote$37,440–$56,160We connect our community with real earning opportunities — remote jobs, surveys, gig platforms, and financial tools — all in one place, free to access, no gatekeeping. As our Social Media Manager, you'll own our presence across Instagram, TikTok, X, and Facebook, building a community of people who are done with the 9-to-5 grind and ready to earn on their own terms.
NewSocial Media Manager BluZincSocial Media ManagerCaliforniaSocial Media Manager or Coordinator job opening USA remote based for our global health and nutritional supplements brand client with a focus on D2C/B2C digital market place and eCommerce sales growth. Apply with your resume and watch out for a request to interview with one of our consultants at BluZinc befor0e being in introduced to the clients CMO with whom we successfully placed a Senior Director of Brand last year who is loving it!
Social Media Manager/Content Creator PRIME OVERSTOCK LLCSocial Media Manager/Content Creatorlake elsinore, CAIf you live and breathe content creation, understand algorithms inside and out, and have a measurable track record of growing accounts (followers, engagement, leads/sales), we want to talk to you. • Expert-level knowledge of Meta Business Suite, TikTok Creative Center, Canva, CapCut, Adobe Suite (or similar), and analytics platforms.
Senior Social Media Manager Unity Software IncSenior Social Media ManagerCARemote$129,000–$190,000 / yearWhile specific benefits vary, here are some of the ways we strive to take care of our eligible team members globally: Comprehensive health, life, and disability insurance | Commute subsidy | Employee stock ownership | Competitive retirement/pension plans | Generous vacation and personal days | Support for new parents through leave and family-care programs | Office food snacks | Mental Health and Wellbeing programs and support | Employee Resource Groups | Global Employee Assistance Program | Training and development programs | Volunteering and donation matching program. This position requires the incumbent to have a sufficient knowledge of English to have professional verbal and written exchanges in this language since the performance of the duties related to this position requires frequent and regular communication with colleagues and partners located worldwide and whose common language is English.
Social Media and Influencer Marketing Manager Tilly's IncSocial Media and Influencer Marketing ManagerIrvine, CA$70,000–$80,000 / hourA typical day may include: Social Media Strategy Development & Management: Lead the development and execution of a comprehensive social media strategy across platforms including TikTok, Instagram, Facebook, and Snapchat, aligned with brand and business objectives. Community Engagement: Oversee day-to-day community management across social platforms, ensuring timely, on-brand responses to customer inquiries and follower interactions; partner with a coordinator to support execution.
Social Media & Field Marketing Manager (Multi-Brand, OC & LA County) VFit GroupSocial Media & Field Marketing Manager (Multi-Brand, OC & LA County)Costa Mesa, CaliforniaWe are looking for a highly motivated, creative, and organized individual who will manage social media, create content, and execute grassroots marketing across multiple locations. We are building a strong, modern marketing presence across all brands and are looking for someone who can take ownership of content, social media, and local marketing execution in the field.
NewManager, Social Media Living Spaces Furniture LLCManager, Social MediaLa Mirada, CA$77,850–$103,800 / yearPay will be determined by several factors, including, but not limited to: applicant's education, relevant work experience, knowledge, applicable and relevant skills and abilities, market demand, Company budget, as well as internal equity and alignment with geographic market data. Execute day-to-day social media initiatives, including posting diverse content and developing strategies to improve user engagement, increase follower count and drive action across all major channels - Facebook, Instagram, TikTok, Pinterest, X, etc.
SUN DAY RED - Associate Program Manager, Social Media Taylor Made GolfSUN DAY RED - Associate Program Manager, Social MediaSan Clemente, Californiali>Content Creation & Publishing: collaborate with members of the brand marketing team to curate, edit, and publish compelling organic content, develop high-quality creative assets, craft platform appropriate copy, and publish engaging social posts across all major channels. Influencer Marketing Support: identify and collaborate with relevant influencers and brand ambassadors, maintain influencer relationships via social media, assist in the execution of product seeding, and report on influencer campaign performance.
SUN DAY RED - Associate Program Manager, Social Media Taylor Made Golf Company, Inc.SUN DAY RED - Associate Program Manager, Social MediaSan Clemente, CA$74,000–$80,000 / year3-5 years of experience managing social platforms, preferably in the golf, sports, fashion, apparel, or lifestyle industry Experience in social media analytics and reporting tools to track and measure campaign performance Experience in identifying and implementing innovative social media strategies to drive engagement and brand growth. Content Creation & Publishing: collaborate with members of the brand marketing team to curate, edit, and publish compelling organic content, develop high-quality creative assets, craft platform appropriate copy, and publish engaging social posts across all major channels.
Social Media Management Internship National Community RenaissanceSocial Media Management InternshipRancho Cucamonga, CAThe Social Media Management (SMM) intern will work under the supervision of National CORE's Social Media Manager and the Assistant Vice President of Marketing & Communications. The intern will learn all elements of messaging for the basic social media networks, as outlined in the goals and deliverables of the underlying grant agreement.
Social Media & Community Manager - Life Sciences Zymo Research CorporationSocial Media & Community Manager - Life SciencesTustin, CA$75,000–$90,000p style="margin:0in;font-size:11pt;font-family:'calibri' , sans-serif">Recognized as a Top Workplace by the Orange County Register in 2021, 2022, and named a Top Workplace USA in 2023, Zymo Research continues to be a vibrant community where employees thrive, feel connected, and are inspired by their work. This role will translate product stories, brand initiatives, scientific resources, programs, events, and community opportunities into social content that feels credible, useful, visually engaging, and relevant to researchers.
Social Media Manager Pitzer CollegeSocial Media ManagerClaremont, CaliforniaWorking closely with writers, designers, photographers, videographers, and campus partners, the Social Media Manager develops and executes a comprehensive social media strategy that reflects Pitzer’s values, voice, and distinctive student experience. A copy of this report is online at http://www.cuc.claremont.edu/cs/index.asp or by contacting The Claremont Colleges Department of Campus Safety: 251 E. Eleventh Street, Claremont, CA 91711-3947; (909) 621-8170.
Regional Environmental Manager Lennar HomesRegional Environmental ManagerIrvine, CA$77,975–$113,888 / yearFull timeLennar is one of the nation's leading homebuilders, dedicated to making an impact and creating an extraordinary experience for their Homeowners, Communities, and Associates by building quality homes and providing exceptional customer service, giving back to the communities in which we work and live in, and fostering a culture of opportunity and growth for our Associates throughout their career. Interact and build working relationships with regulatory agencies including local authorities, municipalities, state and federal environmental protection agencies, local air quality management districts, and, where needed, state and regional water quality control boards.
Social Media Ads Manager NoGigiddySocial Media Ads ManagerAnaheim, CARemote$39,520–$58,240As our Social Media Ads Manager, you'll own NoGigiddy's paid campaigns on Meta, TikTok Ads, and Pinterest, driving high-quality traffic at efficient costs. We connect our community with real earning opportunities — remote jobs, surveys, gig platforms, and financial tools — all in one place, free to access, no gatekeeping.
Social Media and Brand Manager Cosmo AppliancesSocial Media and Brand ManagerChino, CAYou'll lead the planning, production, and optimization of branded video content, oversee a small creative team, collaborate with influencers, and align efforts with business goals through strategic coordination with leadership. As our in-house SocialMediaLead & Brand Spokesperson, you will take full ownership of Cosmo's organic content strategy across socialmedia channels like Instagram, TikTok, YouTube, and Facebook.
Project Manager -Land Lennar HomesProject Manager -LandIrvine, CA$80,705–$147,046 / yearFull timeLennar is one of the nation's leading homebuilders, dedicated to making an impact and creating an extraordinary experience for their Homeowners, Communities, and Associates by building quality homes and providing exceptional customer service, giving back to the communities in which we work and live in, and fostering a culture of opportunity and growth for our Associates throughout their career. We reasonably expect the base compensation offered for this position to range from an annual salary of $80,705.00 - $147,046, subject to adjustment based on business-related factors such as employee qualifications, geographic pay differentials (e.g., cost of labor/living, etc.), and operational considerations.
Purchasing Manager Lennar HomesPurchasing ManagerIrvine, CA$67,511–$104,756 / yearFull timeLennar is one of the nation's leading homebuilders, dedicated to making an impact and creating an extraordinary experience for their Homeowners, Communities, and Associates by building quality homes and providing exceptional customer service, giving back to the communities in which we work and live in, and fostering a culture of opportunity and growth for our Associates throughout their career. We reasonably expect the base compensation offered for this position to range from an annual salary of $67,511.00 - $104,756, subject to adjustment based on business-related factors such as employee qualifications, geographic pay differentials (e.g., cost of labor/living, etc.), and operational considerations.
NewRegional Marketing Project Manager Lennar HomesRegional Marketing Project ManagerIrvine, CA$126,500–$158,100 / yearFull timeLennar is one of the nation's leading homebuilders, dedicated to making an impact and creating an extraordinary experience for their Homeowners, Communities, and Associates by building quality homes and providing exceptional customer service, giving back to the communities in which we work and live in, and fostering a culture of opportunity and growth for our Associates throughout their career. This position directly oversees and manages the Field Marketing Coordinators and collaborates crossfunctionally with division sales leaders and regional marketing specialists to ensure brand consistency, marketing campaign execution, quality control, and operational alignment across all marketing touchpoints.
Social Media Lead Mens BootBarn.comSocial Media Lead MensIrvine, CAThe ideal candidate will understand social media platforms, marketing strategy, manage multiple deadlines, possess excellent written and verbal communication skills and will support and collaborate with key Marketing leaders and team members. Lead the social media efforts across all platforms supporting new product launches, seasonal campaigns, brand partnerships, and more for Boot Barn and Exclusive Brands men's content.
Social Media Coordinator BootBarn.comSocial Media CoordinatorIrvine, CAThe Social Media Coordinator is responsible for working closely with the Social Media and Marketing teams to provide administrative support for Boot Barn and exclusive brands. At Boot Barn, we work together to make a positive impact on the world around us, and by working collectively with encouragement, we consider ourselves "Partners."
Social Media Lead Womens BootBarn.comSocial Media Lead WomensIrvine, CAThe ideal candidate will understand social media platforms, marketing strategy, manage multiple deadlines, possess excellent written and verbal communication skills and will support and collaborate with key Marketing leaders and team members. Lead the social media efforts across all platforms supporting new product launches, seasonal campaigns, brand partnerships, and more for Boot Barn and Exclusive Brands women's content.
INTERN, MARKETING - SOCIAL MEDIA El Pollo Loco Holdings IncINTERN, MARKETING - SOCIAL MEDIACosta Mesa, CACampaign, Giveaway & Activation Support: Assist with integrated marketing campaigns, concepting, planning and executing giveaways and social activations, including coordination, legal compliance, prize fulfillment, and more. Knowledge of basic social media marketing concepts, including branding, content creation, social platforms, community engagement, influencers, activations, brand partnership, giveaways, PR, etc.
Social Media Coordinator In-N-Out Burgers IncSocial Media CoordinatorIrvine, CA$31.70–$35 / hourAfter maintaining two Southern California office locations for many years, the company will permanently close its Irvine office in 2029 and once again headquarter the company's western territory solely in Baldwin Park, California, where the company was founded in 1948. Monitor social media activity, engage with followers, and address comments or inquiries to maintain the brand's reputation, including supporting Customer Service during critical or high-priority moments.
Practice Support - Social Media Collections and Relativity Analyst Davis Wright Tremaine LLPPractice Support - Social Media Collections and Relativity AnalystCARemote$113,000–$129,000 / yearul>Utilize modern technology solutions such as Page Vault, X1 Social Discovery, PageFreezer/WebPreserver, or other solutions to capture social media (e.g., Twitter, Facebook, Instagram, TikTok, etc.) and/or website/webpage content as identified and directed by case teams and/or DWT professional staff. This is an exciting opportunity to work for one of the top law firms in the U.S. Davis Wright Tremaine LLP is looking for a Practice Support - Social Media Collections and Relativity Analyst to join our team in our Seattle, Portland, Los Angeles, San Francisco, New York City, or Washington D.C. offices.
Social Media Specialist Logitech International SASocial Media SpecialistCA$56,000–$112,000 / yearp>Logitech also offers Wellness Programs, Health Savings Account Plans, access to Expert Medical Opinions, Identity Theft Protection, Breast Milk Delivery to Nursing Mothers on Business Travel, access to a Group Legal Plan, Donations Matching Programs, Employee Product Discounts, and access to Auto, Home, and Pet Insurance. This role requires proven B2B social media experience with expertise in both organic strategy and paid campaign management, plus a track record of strong analytics, setting measurable goals and optimizing performance across digital platforms.
Social Media Coordinator Collectors Holdings, Inc.Social Media CoordinatorSanta Ana, CA$57,499–$76,440 / yearWere looking for a Social Media Coordinator to join our Marketing team to ensure PSA's content reaches the right audiences, on the right platforms, at the right time with consistency, accuracy, and a data-informed approach that strengthens the brand's presence across the collectibles hobby community. Monitor, analyze and report on social media analytics, metrics, and audience sentiment across all platforms translating data into actionable insights to set quarterly goals and continuously evolve the overall content strategy.
Social Media Specialist- FWRD and Owned Brands Revolve Group IncSocial Media Specialist- FWRD and Owned BrandsCerritos, CAWork closely with Senior Manager, Social Media Strategy and Analytics Team to assess content / strategy performance and provide iterations, bi-weekly and monthly (Bi-Weekly Team Meeting and Monthly Content Recaps) Quarterly competitive research to identify new opportunities. Leveraging the power of REVOLVE's data driven merchandising, combined with raw creative talent, results in an unparalleled ability to identify specific market niches and develop brands that each have their own identity, designed with a distinct consumer interest and personality in mind.