Fort Worth, TX30+ days ago
Educational and Skills Requirements: Bachelor's degree or equivalent experience 3+ years of experience in product management, preferably in a marketing technology, SaaS, or B2B2C environment Direct experience with CRM systems (e.g., HubSpot), marketing automation, and sales/marketing integrations Experience with social media platforms, analytics tools, and campaign management platforms Proven ability to deliver measurable business outcomes and lead cross-functional initiatives Strong understanding of marketing performance metrics and ROI models Ability to lead cross-functional teams, even without influence or authority Strong problem-solving skills and ability to use data to rally others around your ideas Demonstrated ability to successfully manage sophisticated projects and competing simultaneous priorities Comfortable operating at both strategic and tactical levels in a fast-paced environment Excellent collaboration, communication, and stakeholder management skills Excellent skills working directly with customers Preferred - Experience in marketing, media, travel, hospitality, or luxury markets Preferred - Familiarity with B2B, B2C, B2B2C marketing strategies and platforms Preferred - Knowledge of data governance, segmentation, and personalization in marketing contexts Travel Requirements: Infrequent travel may be required to attend company events (1-3 trips per year). This position will be responsible for defining and delivering the experience our B2B customers use to manage and optimize their use of Virtuoso's marketing capabilities to inspire travelers, drive bookings and achieve measurable ROI across all our marketing channels - email, direct mail, print publications, social media, and digital campaigns.