ul>Lead the development of integrated commercialization and launch strategies for pipeline assets, including market shaping, positioning, segmentation, targeting, and customer engagement planning• Develop and operationalize launch excellence frameworks, including launch readiness milestones, governance processes, KPIs, and cross-functional execution plans• Partner with Clinical Development, Medical Affairs, Regulatory, and Market Access teams to ensure commercial insights are incorporated into development and access strategies• Lead forecasting, market assessments, competitive intelligence, and opportunity sizing to support pipeline prioritization and strategic decision-making• Drive development of pre-launch and launch omnichannel engagement strategies for healthcare practitioners, patients, caregivers, advocacy organizations, and key stakeholders• Establish strategic brand positioning, value proposition, messaging platforms, and customer experience strategies for pipeline products• Lead cross-functional launch planning meetings and ensure alignment across commercial, medical, finance, supply chain, legal, and compliance teams• Support business development evaluations by providing commercial assessments, market analyses, and launch feasibility perspectives for potential assets• Develop executive-level presentations and updates for senior leadership, commercial management, and Board of Directors meetings• Partner with Commercial Operations and Analytics teams to develop launch metrics, dashboards, and performance tracking capabilities• Lead agency and external partner relationships to ensure strategic alignment and high-quality execution of launch initiatives• Ensure all promotional and launch planning activities are executed in compliance with corporate policies, FDA regulations, and Medical/Legal/Regulatory review requirements• Mentor and develop marketing talent while fostering a high-performance, collaborative, and accountability-driven culture• Identify innovative commercial opportunities and future-forward capabilities to accelerate growth and competitive differentiation. Minimum of 12+ years of U.S. pharmaceutical/biotech commercial experience with at least 8+ years in strategic marketing, launch planning, or pipeline commercialization roles• Demonstrated experience leading pre-launch and launch strategy development for specialty, rare disease, or endocrine products preferred• Strong understanding of pharmaceutical commercialization, including market access, patient services, medical engagement, and omnichannel marketing strategies• Proven ability to lead cross-functional initiatives and influence senior stakeholders across matrixed organizations• Strong strategic thinking, analytical, and financial acumen with experience leveraging complex data to drive decisions• Experience developing executive-level business cases, forecasts, and Board-ready strategic presentations• Demonstrated understanding of FDA regulations and promotional compliance requirements• Strong leadership presence with the ability to inspire teams and drive accountability in a fast-paced environment• Exceptional written, verbal, presentation, and interpersonal communication skills• High proficiency in PowerPoint, Excel, and commercial analytics platforms• Competencies: Strategic Leadership, Commercial Excellence, Launch Readiness, Innovation, Collaboration, Organizational Agility, Executive Communication, Accountability, and Results Orientation.
