Commerce City, Colorado29 days ago
Demand Generation & Growth: Own lead generation across digital, outbound, partner, and channel marketing; implement and optimize key marketing systems (website, CRM integrations, email automation, analytics); set KPIs, track ROI, and optimize performance; build campaigns targeting utilities, industrials, EPCs, distributors, renewable developers, and service providers.
• Brand & Digital Marketing: Oversee and optimize website, messaging, and UX to position the company as an industry leader; manage SEO, content marketing, social media, and paid campaigns; develop product and technical content (case studies, sales enablement, landing pages, video, etc.).
• Vendor & Partner Management: Manage digital agencies, creative partners, SEO firms, and freelancers; negotiate contracts, evaluate performance, and ensure vendors deliver high-impact results on budget; build a reliable, scalable vendor ecosystem to operate with a lean internal team.
• Preferred: Experience with transformers, electrical products, power systems, or industrial engineering technologies; familiarity with utilities, EPCs, industrial buyers, or commercial development industries; experience with CRM systems, marketing automation, and analytics tools; background in branding, product positioning, or technical messaging.
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$120,000 - $150,000 a year
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information.