This role is responsible for delivering revenue scale in this channel through strategic relationship build (brokers, distribution partners, trade groups, buying groups), developing priority regions and/or segments, and responsibly managing trade/budget, account profitability, and product priorities set by the company. Develop, implement, and continue to refine a comprehensive sales strategy to achieve profitable, brand-aligned revenue growth in other foodservice/AFH segments (including but not limited to K12, Colleges & Universities, Healthcare Lodging & Hospitality, Travel & Entertainment, Business & Industry, Government & Military).