NewDirector Therapy Operations Encompass Health Rehabilitation Hospital of Wesley ChapelDirector Therapy OperationsWesley Chapel, FLOur achievements include being named one of the "World's Most Admired Companies" and receiving the Fortune 100 Best Companies to Work For® Award, among other accolades, which is nothing short of amazing. With access to cutting-edge equipment and technology, join a team that values teamwork, support, and inclusiveness in delivering impactful outcomes.
Executive Director OptumExecutive DirectorSaint Petersburg, FL$160,600 / yearThis includes: coordinating and completing assigned projects to effectively support the immediate and long range objectives of the company; oversight of the eligibility of patients referred to home care services, planning for the services to be provided to patients and supervising their total home health care; implementing and maintaining administrative practices, agency philosophy, goals, and policies which assure compliance with applicable state and federal regulations; enhancing the profitability of the agency; and providing motivation and retention of a qualified staff and assure the quality of services delivered. If the director of nursing serves as the director of nursing for more than two licensed home health agencies, then the director of nursing shall designate, in writing, an alternate director of nursing to serve during the director of nursing's absence.
NewFacilities Management Director Encompass Health Rehabilitation Hospital of Wesley ChapelFacilities Management DirectorWesley Chapel, FLA minimum of five years of supervisory experience in healthcare-related facility equipment and systems operations, including expertise in chiller systems, steam boilers, hydraulic systems, building controls, electrical systems, and air handlers. Our achievements include being named one of the "World's Most Admired Companies" and receiving the Fortune 100 Best Companies to Work For® Award, among other accolades, which is nothing short of amazing.
NewRetail Operations Manager PetSmartRetail Operations ManagerSt. Petersburg, FLAccountable for, provides oversight, and validates proper execution of inventory management and pricing processes, including, but not limited to, inventory accuracy, receiving, stocking/re-stocking, inventory counts (live and non-live), product rotations and planner/planogram sets in a timely and organized manner. Facilitates the associate experience and supports associate development; including but not limited to ensuring associates are appropriately trained across the store, onboarding, associate reviews, labor management, mentoring, succession planning, and coaching for accountability.
OB Hospitalist - Director Opportunity - Trinity OptigyOB Hospitalist - Director Opportunity - TrinityTrinity, FLHighly relational, able to build strong rapport and positive working relationships with all stakeholders (Hospital leadership, hospitalist teams, nurses, staff physicians, and OBHG corporate staff). Will collaborate with the MMD, MDO or VPCO to ensure the clinical team is delivering a quality program that achieves both OBHG's and the hospital's clinical and operational objectives.
Curriculum Director The Learning Experience Corp - Clearwater, FLCurriculum DirectorLargo, FL$51,000–$58,000Growth Mindset: An unyielding belief in the potential of every child and a drive to empower educators to deliver exceptional learning experiences. · Two or more years of center leadership, curriculum management, and people leadership experience highly preferred.
Associate Center Clinical Director | Tampa, FL | Primary Care OptigyAssociate Center Clinical Director | Tampa, FL | Primary CareTampa, FL$280,000–$300,000 / yearTo support continued growth, our client is seeking high-caliber primary care physicians and clinical leaders who are motivated by purpose, professional development, and the opportunity to make a meaningful impact in the lives of patients and communities. Our client is a physician-led, mission-driven primary care organization dedicated to transforming healthcare for seniors through high-quality, value-based care.
NewPreconstruction Manager - Clearwater Multifamily Construction Michael Page USAPreconstruction Manager - Clearwater Multifamily ConstructionClearwater, FL$130,000–$170,000 / yearFull timeThe company has built a strong reputation within affordable housing, tax-credit developments, major renovations, and HUD-funded projects while continuing to expand into select commercial markets. Join a well-established construction firm seeking an Estimator, Senior Estimator, or Preconstruction Manager to support a growing portfolio of multifamily developments.
Director of Operations AFC CompaniesDirector of OperationsTampa, FLYou'll have the opportunity to create structure, develop people, strengthen major customer relationships, and directly influence the growth of a transportation company with ambitious plans for the future. AFC Transport is growing, and we're looking for a strong transportation leader to build and lead the next generation of our Account Management department.
Director of Operations (Aerospace) Danaher CorpDirector of Operations (Aerospace)New Port Richey, FLFrom airplane engines to hydraulic systems, scotch to smartphones, OLED screens to paper-everyday Pall is there, helping protect critical operating assets, improve product quality, minimize emissions and waste, and safeguard health. The amount and availability of any bonus, commission, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company's sole discretion, consistent with the law.
Director Of Operations (Aerospace) DanaherDirector Of Operations (Aerospace)New Port Richey, FLFrom airplane engines to hydraulic systems, scotch to smartphones, OLED screens to paper-everyday Pall is there, helping protect critical operating assets, improve product quality, minimize emissions and waste, and safeguard health. The amount and availability of any bonus, commission, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company's sole discretion, consistent with the law.
Director of Operations Floor Interior Services, CorpDirector of OperationsTampa, Florida$65,000–$75,000 / yearYou’ll serve as the critical link between planning and execution—setting expectations, holding teams accountable, and making decisions that move the business forward. Serve as the direct operational voice to the President on field conditions, risks, and performance needs What You’ll Do Take full ownership of operations and team performance.
Director of Operations Crisp RecruitDirector of OperationsTampa, FloridaWith multiple offices, we pride ourselves on a culture of stability, growth, and client-focused excellence, driven by the Entrepreneurial Operating System (EOS) concept and a philosophy of "Right Person, Right Seat" to maintain peak operational effectiveness. Performance Management & Accountability: Champion a culture of accountability by leading weekly scorecard meetings, monitoring key performance indicators, identifying operational gaps, and driving follow-through on action items.
Director of Operations - Real Estate The Quest OrganizationDirector of Operations - Real EstateTampa, FLGrowing private real estate investment and management firm is seeking a hands-on Director of Real Estate Operations to oversee a boutique portfolio of residential and commercial assets in Tampa. This leadership role combines strategic portfolio oversight with day-to-day operational execution and is ideal for an entrepreneurial real estate professional who thrives in a fast-paced, high-accountability environment.
Director of Training & Operations Support College Hunks Hauling Junk and College Hunks MovingDirector of Training & Operations SupportTampa, FLAs the steward of both learning and operational support systems for the brand, this leader oversees the full ecosystem of development and enablement, including Franchise Partner onboarding and ongoing support, frontline and leadership training, new franchise pre-opening readiness, system-wide learning content, and large-scale training initiatives and events. Hands-on operational experience in franchising, home services, field-based operations, or other customer-facing, high-volume service environments strongly preferred; ideal candidates have personally run a business, managed a P&L, led field teams, or operated within a franchise or multi-unit system.
Director of Operations, Part 135 Metrea LLCDirector of Operations, Part 135Tampa, FLMetrea delivers effects-as-a-service to national security partners across five domains and more than a dozen mission areas-including airborne ISR, electronic warfare, secure communications, aerial refueling, special mission aviation, aerial firefighting, and advanced simulation. Wherever we operate, we build vertically integrated full stacks of capability-designing, building, and operating turnkey solutions that let customers scale capacity while benefiting from continuous cycles of innovation.
Director Of Training & Operations Support In Tampa, FL College Hunks Hauling Junk and MovingDirector Of Training & Operations Support In Tampa, FLTampa, FLAs the steward of both learning and operational support systems for the brand, this leader oversees the full ecosystem of development and enablement, including Franchise Partner onboarding and ongoing support, frontline and leadership training, new franchise pre-opening readiness, system-wide learning content, and large-scale training initiatives and events. Hands-on operational experience in franchising, home services, field-based operations, or other customer-facing, high-volume service environments strongly preferred; ideal candidates have personally run a business, managed a P&L, led field teams, or operated within a franchise or multi-unit system.
FACILITIES DIRECTOR OF HEALTHCARE OPERATIONS UNIVERSITY OF SOUTH FLORIDA Compass Group North AmericaFACILITIES DIRECTOR OF HEALTHCARE OPERATIONS UNIVERSITY OF SOUTH FLORIDATAMPA, FLBy utilizing our associates' knowledge and experience alongside SSC's extensive training, providing supportive management, and offering unparalleled wage and benefit packages as well as career advancement opportunities, we have developed a workforce that differentiates us from our competitors. The Director of Healthcare Operations will assist with the management of planning, budgeting analysis and reporting relating to the account as well as assisting with control account expenditures to obtain maximum utilization of account/regional resources.
Director of Training & Operations Support College Hunks Hauling Junk and Moving - Corp OfficeDirector of Training & Operations SupportTampa, FLFull timeAs the steward of both learning and operational support systems for the brand, this leader oversees the full ecosystem of development and enablement, including Franchise Partner onboarding and ongoing support, frontline and leadership training, new franchise pre-opening readiness, system-wide learning content, and large-scale training initiatives and events. · Hands-on operational experience in franchising, home services, field-based operations, or other customer-facing, high-volume service environments strongly preferred; ideal candidates have personally run a business, managed a P&L, led field teams, or operated within a franchise or multi-unit system.
Facilities Director OF Healthcare Operations University OF South Florida Compass Group USA IncFacilities Director OF Healthcare Operations University OF South FloridaTampa, FLBy utilizing our associates' knowledge and experience alongside SSC's extensive training, providing supportive management, and offering unparalleled wage and benefit packages as well as career advancement opportunities, we have developed a workforce that differentiates us from our competitors. The Director of Healthcare Operations will assist with the management of planning, budgeting analysis and reporting relating to the account as well as assisting with control account expenditures to obtain maximum utilization of account/regional resources.
Director of Field Operations Flagger Force, LLCDirector of Field OperationsTampa, FloridaFull timeDuties include administrative tasks, such as overseeing the department's employment and training procedures, developing sales strategies, setting objectives and guidelines, establishing budgets, and building positive relationships with potential business partners. Responsibilities: A Director of Field Operations spearheads and oversees the daily field operations of a company, including its other sites within a defined territory map.
Director of Training & Operations Support Corp OfficeDirector of Training & Operations SupportTampa, FloridaAs the steward of both learning and operational support systems for the brand, this leader oversees the full ecosystem of development and enablement, including Franchise Partner onboarding and ongoing support, frontline and leadership training, new franchise pre-opening readiness, system-wide learning content, and large-scale training initiatives and events. · Hands-on operational experience in franchising, home services, field-based operations, or other customer-facing, high-volume service environments strongly preferred; ideal candidates have personally run a business, managed a P&L, led field teams, or operated within a franchise or multi-unit system.
Director of Clinical Research Site Operations CenExelDirector of Clinical Research Site OperationsTampa, FloridaDevelops budget and ensures financial and operational metrics are meeting organizational objectives by identifying, analyzing, and monitoring issues that affect profitability, growth, and productivity. Specialty areas of research across our sites include Psychiatry, Acute Post Op Pain, Asian Bridging, Dermatology, GI, and Neurology.
Director of Operations - Client, Vendor, Logistics relations SalesFirst Recruiting-1Director of Operations - Client, Vendor, Logistics relationsTampa, FloridaWorking directly with external vendor partners to address vendor issues, resolve recurring problems, negotiate pricing, and identify new partners when needed. 3+ years of operations leadership experience across sales operations, business ops, service operations and/or vendor management.
Director of Clinical Research Site Operations ForCare Clinical ResearchDirector of Clinical Research Site OperationsTampa, FLPart timeDevelops budget and ensures financial and operational metrics are meeting organizational objectives by identifying, analyzing, and monitoring issues that affect profitability, growth, and productivity. Specialty areas of research across our sites include Psychiatry, Acute Post Op Pain, Asian Bridging, Dermatology, GI, and Neurology.
Regional Director of Financial Operations Audit Brown & Brown IncRegional Director of Financial Operations AuditTampa, FLReview draft and final audit reports and ensure issuance to relevant parties; communicate results with appropriate business stakeholders. Brown & Brown is seeking a Regional Director of Financial Operations Audit to join our growing team in Tampa, FL!
Regional Director Of Financial Operations Audit Brown & Brown, INC.Regional Director Of Financial Operations AuditTampa, FLRecruiting Vendors must have a valid written agreement and received prior written authorization from an authorized Brown & Brown representative before submitting candidates for any publicly posted role. Brown & Brown does not accept unsolicited resumes from external recruiters, recruitment vendors or employment agencies ("Recruiting Vendors").
Director of Club Operations Marriott International IncDirector of Club OperationsSaint Petersburg, FLUtilizes interpersonal and communication skills to lead, influence, and encourage others; advocates sound financial/business decision making; demonstrates honesty/integrity; leads by example. Position works with direct reports to implement departmental strategies and ensures implementation of the brand service strategy and brand initiatives while meeting financial goals.
General Superintendent / Director of Field Operations - Southeast Healthcare Market Barton Malow Holdings LLCGeneral Superintendent / Director of Field Operations - Southeast Healthcare MarketTampa, FLThis position directly supervises and mentors the Superintendents assigned to the project/s, collaborates with the project management team, partners with the Project Executive / Director, drives alignment between the Owner's expectations and project execution, ensures productivity of subcontractors, and provides leadership in complying with applicable project, Barton Malow, and regulation requirements. Oversees set-up of baseline project schedule(s) and schedule updates; ensures all activities take place on or ahead of scheduled dates; supervises, coordinates and sequences subcontractor's work to minimize interference between various trades and owner activities on large, complex projects or multiple projects; maintains labor harmony.
Director of Futures Operations Social Capital Resources LLCDirector of Futures OperationsSt. Petersburg, FLTop-Tier Fin-Tech firm in New York, NY is seeking a Futures Clearing & Risk candidate at the Director level for a full-time position! Lead day-to-day operations across futures and prediction markets business.
Director of Plant Operations Life Care Companies LLCDirector of Plant OperationsSeminole, FLDevelop plans that provides and maintains a quality facility with respect to the interior and exterior of the buildings, roads, grounds, tools and equipment to achieve a safe, sanitary and healthy living/working environment for residents and staff. Reviews and analyzes quality control, maintenance and operational reports to determine causes of non-conformity with product specifications and operating or production problems.
Director of Clinical Operations in Home Dialysis Confidential Home Dialysis ProviderDirector of Clinical Operations in Home DialysisTampa, FL$140,000–$150,000 / yearFull timeThis leader works closely with executive leadership, nephrologists, administrators, nurses, registered dietitians, social workers, and other healthcare partners to promote exceptional patient outcomes, regulatory readiness, workforce stability, and sustainable organizational growth. This is a senior clinical operations leadership position responsible for patient care quality, home dialysis operations, clinical workforce leadership, regulatory compliance, physician collaboration, and program growth across multiple Florida markets.
NewAssistant Director, Operations Graybar Electric Co IncAssistant Director, OperationsFLWork with the Director of Operations to oversee all administrative processes (i.e., return sales orders and deductions, billing adjustments, job lot billing, internal reports, mail processing, customer and supplier billing, supplier statements, and Electronic Data Interchange monitoring). In this role you will: Support the Directors and Managers in aligning customer service, sales, budgets, recruiting, staffing, training, performance management, and administrative functions at assigned location(s) with the overall strategies and vision of the Company.
Director of HR Operations Mattamy HomesDirector of HR OperationsTampa, FLDrive organizational capability and operational excellence across Compensation (in partnership with MAM), Benefits, Payroll, HRIS, and Total Rewards through scalable processes, governance frameworks, and technology-enabled solutions. Monitor market trends, industry best practices, and legislative developments related to employee benefits and total rewards, ensuring programs remain competitive, compliant, and aligned with organizational objectives.
General Manager, Operations Director Chick-fil-AGeneral Manager, Operations DirectorTampa, FloridaMost Chick-fil-A restaurants are locally owned and operated by independent, franchised Operators who invest in the future of their Team Members and give back to their communities. Working at a Chick-fil-A® restaurant is more than a job – it’s an opportunity for teamwork and leadership development in a positive, people-focused environment.
Assistant Operations Director (Previous Chick-fil-A experience is required) Chick-fil-AAssistant Operations Director (Previous Chick-fil-A experience is required)Lutz, FloridaChick-fil-A Cypress Ranch is seeking an energetic, results-driven Assistant Operations Director, with five years of Chick-fil-A operation leadership experience , to join our leadership team. Team Leadership: Provide guidance and support to restaurant staff, including kitchen, front-line, and leadership teams.
PEPI: Senior Director, Operations & Manufacturing (OPEN TO ALL U.S. LOCATIONS) Alvarez & Marsal Holdings LLCPEPI: Senior Director, Operations & Manufacturing (OPEN TO ALL U.S. LOCATIONS)Tampa, FL$175,000–$250,000 / yearDrive business growth by delivering best-in-class client engagements and results, leveraging senior relationships and collaborating with the global A&M PEPI team and other service lines to evaluate client needs, develop effective proposals, and deliver on client commitments. A&Ms Operations professionals assist our clients in analyzing manufacturing operations, supply chain, and distribution channels, procurement, SG&A operations, and sales force effectiveness for potential value creation opportunities and help drive them during our clients ownership.
Senior Director, Servicing Operations Mission LaneSenior Director, Servicing OperationsTampa, FL$184,000–$216,000 / yearIn partnership with our sponsor banks, we offer credit cards under the Mission Lane brand name, with better, clearer terms, and a more refined customer experience than the alternatives available to people working hard to improve their credit. Mission Lane has cumulatively raised over $600 million of equity from leading investors, including Invus Opportunities, QED Investors, LL Funds, funds affiliated with Oaktree Capital Management, and other leading investors.
PEPI: Senior Director, Operations & Manufacturing (OPEN TO ALL U.S. LOCATIONS) Alvarez & Marsal Private Equity Performance Improvement Group, LLCPEPI: Senior Director, Operations & Manufacturing (OPEN TO ALL U.S. LOCATIONS)Tampa, FLFull timeBusiness Development: Drive business growth by delivering best-in-class client engagements and results, leveraging senior relationships, and collaborating with the global A&M PEPI team and other service lines to evaluate client needs, develop effective proposal and deliver on client commitments. Senior Directors frequently lead the following types of engagements: Performance Improvement Initiatives: Lead multifaceted manufacturing and supply chain engagement to evaluate, identify and implement operational and financial performance improvements to private equity-owned businesses.
Director, People Operations Inovalon Holdings IncDirector, People OperationsTampa, FL$132,000–$185,000 / yearThe Director serves as the business owner for the ServiceNow HR Service Delivery platform, partnering closely with HR Technology to define the platform roadmap and continuously enhance capabilities through workflow automation, AI-enabled solutions, self-service, knowledge management, and digital service delivery. Overview: The Director of People Operations is responsible for leading the enterprise People Operations function, including the People Operations team, HR service delivery, and the strategy, governance, and execution of global HR operational processes enabled through Oracle HCM and the ServiceNow HR Service Delivery platform.
NewVice President of Operations Corporate HRPartnersVice President of OperationsTampa, FloridaRequired Skills: ManagingRecruitmentPayDataOperational EfficiencyConcreteReportsOutlookJournalsRegulatory ComplianceDevelopmentSupportInterviewingExcelPerformanceEnvironmentCapitalBASICLiteratureApprovalsAsset ManagementSAPCorrective ActionsHiringCritical ThinkingOperations ManagementPowerPointMetricsInventory ManagementReviewsChemistryInstructionsContinuous ImprovementTravelPerformance ManagementGasExpensesBudgetingCustomer SatisfactionHuman ResourcesSpecificationsCoachingManufacturingTechnical SupportRegulationsRecordsBusiness DevelopmentPressureEducationAdministrationCustomer ServiceFinanceLeadershipEngineeringPlanningMaintenanceCommunicationMicrosoft OfficeBusinessEnglishTrainingManagement. Responsibilities include quality and asset management, monitoring chemical plant operations, maintenance, safety, compliance, capital expenditures and budgeting functions while complying with all regulatory agencies and requirements including, but not limited to OSHA, DHS and FDA, and company policies and procedures at the facility.
HR Operations Director The Depository Trust & Clearing CorpHR Operations DirectorTampa, FLIn addition to managing daily operations, this leader is responsible for actively monitoring the evolving risk landscape, identifying emerging threats related to fraud, impersonation, and onboarding vulnerabilities, and continuously enhancing controls, processes, and technologies to strengthen the program. The role requires close oversight of onboarding volumes, issue resolution, and escalations, while driving ongoing improvements to ensure a seamless, secure, and well-controlled onboarding experience.
Director, People Operations InovalonDirector, People OperationsTampa, FL$132,000–$185,000 / yearThe Director serves as the business owner for the ServiceNow HR Service Delivery platform, partnering closely with HR Technology to define the platform roadmap and continuously enhance capabilities through workflow automation, AI-enabled solutions, self-service, knowledge management, and digital service delivery. Overview: The Director of People Operations is responsible for leading the enterprise People Operations function, including the People Operations team, HR service delivery, and the strategy, governance, and execution of global HR operational processes enabled through Oracle HCM and the ServiceNow HR Service Delivery platform.
Director, Global Operations Transformation Bristol Myers SquibbDirector, Global Operations TransformationTampa, FL$174,080–$210,944 / yearBased on eligibility*, additional time off for employees may include unlimited paid sick time, up to 2 paid volunteer days per year, summer hours flexibility, leaves of absence for medical, personal, parental, caregiver, bereavement, and military needs and an annual Global Shutdown between Christmas and New Years Day. Each of us is empowered to apply our individual talents and unique perspectives in a supportive culture, promoting global participation in clinical trials, while our shared values of passion, innovation, urgency, accountability, inclusion and integrity bring out the highest potential of each of our colleagues.
Director Operations BMG - Primary Care BayCare Health SystemDirector Operations BMG - Primary CareTampa, FLMust demonstrate business acumen through direct leadership experience (meeting needs of internal and external customers, managing financial plans, developing best practices and evaluating emerging and innovative trends; developing high performing teams; innovative solutions to complex problems; develops and executes strategic initiatives/goals to support system success; focus on continuous improvement and providing high quality care and patient experience). BayCare Values: Demonstrate a consistent commitment to BayCare Health System's core values of trust, respect, and dignity in all interactions with patients, families, team members, and the community, supporting our shared responsibility to achieve excellence in the communities we serve.
NewDirector, Creative Operations Elevance Health IncDirector, Creative OperationsTampa, FL$124,320–$223,776 / yearHow you will make an impact: Oversees the management creative operations technologies, workflows, and vendor partnerships including creative asset management systems, project management platforms, production vendors, freelance resources, multimedia services, translation services, and accessibility/508 remediation support. Partners with business-unit specific marketing management, member communications, B2B communications, and marketing planning and strategy to implement large scale projects and process changes, which leverage marketing automation technologies.
Division Vice President of Operations Legacy Service Partners CareerDivision Vice President of OperationsTampa, FloridaStrategic project planning and execution: You successfully develop and execute strategic plans that improve and grow businesses across the division by leveraging the right platform resources, maintaining momentum on complex initiatives, and delivering results that compound over time. Financial performance and growth: The division consistently meets or exceeds financial targets at $300M+ in P&L scale, with KPIs closely monitored and deliberate strategies in place to drive sales, increase profitability, cost discipline, and expansion.
NewAssociate Center Operations Director ChenMed LLCAssociate Center Operations DirectorLargo, FL$83,638–$119,482 / yearIntermediate working knowledge of Microsoft Office Suite products including Excel, Word, PowerPoint and Outlook, plus a variety of other word-processing, spreadsheet, database, e-mail and presentation software. Center Workforce Planning: Develops and executes effective workforce planning strategies to ensure the center is adequately staffed to meet patient needs and operational demands.
Director, People Operations - Human Resources Sweeping Corporation of AmericaDirector, People Operations - Human ResourcesTampa, FLThey set the baseline for hiring but may evolve as the job and business requirements change: Education: College DegreeExperience: 5+ years' experience in HR or related field - industry experience preferredManager Experience: 3+ years in a people manager roleCertifications: PHR / SPHR preferredTechnical Skills: Strong proficiency in Microsoft suiteEmployment Law Knowledge: Solid working knowledge of state and federal employment law. However, as business needs evolve, these responsibilities may shift over time to reflect new priorities, processes, or technologies: Manager Training & Coaching: Deliver hands-on, practical training to managers on performance conversations, corrective action, documentation, and consistent policy application.
Director, Operations | New Accounts Raymond James Financial IncDirector, Operations | New AccountsFLSuccess in this expanded scope will require the ability to lead through complexity, drive alignment across multiple functions, and utilize data-driven insights to continuously improve operational performance, quality outcomes, and both associate and advisor experiences at scale. Communicate the function's strategy and its relationship to the organization's mission, vision, and values; clarify the actions needed to implement this strategy within the area of responsibility; motivate people to commit to the mission, vision, and values and do extraordinary things to achieve the organization's business goals.