p>Principle Duties and Responsibilities: - Leads the evaluation, design, and implementation of new initiatives, and promotions to achieve the organization's operational and financial goals across all customer touchpoints (e.g., digital, top of funnel, product, e-commerce, partners, customer relationship management platforms, e-mail, mobile telephones, etc.).
- Partner closely with all marketing channels, technology product management, customer satisfaction and insights, merchandising and other stakeholders (e.g., vet, grooming, dog training, pet insurance, store partners, etc.) to plan, design and develop go-to-market plans and promotional strategies.