New York City, NY30+ days ago
This team, part of the Chief Marketing Office (CMO), partners with cross-functional leaders to collaborate and redefine our engagement strategies and provide exceptionally timely, differentiated, and relevant messages that drive deeper relationships and support across inbound and outbound consumer, patient and HCP experiences to positively impact health outcomes both in the US and Internationally. Understands key business behaviors and related data points for audience lists such as HCPs, patients and consumers, related to customer acquisition, retention, cross-sell, lifetime value, channel preferences, customer loyalty, and customer behavior (i.e., engagement, prescribing, conversion, adherence, loyalty, etc.).