Drive brand awareness and relationship-building through email campaigns, social media, direct marketing, and active networking with professional referral sources, healthcare providers, and prospective partners; educate them on BrightStar services, industry changes, clinical programs, outcomes, and appropriate referrals. Perform high-volume outreach, including 150+ outbound calls weekly, scheduling virtual and in-person meetings, cold-calling essential businesses, overcoming objections, and meeting/exceeding metrics-driven performance goals.