The Senior Manager, Luxury Brands will focus on these priorities 1) support the development of the long-term brand strategy and multi-year planning efforts, 2) direct the execution of the brand marketing priorities, campaigns, partnerships, and events including continent and cross-functional resources, and 3) managing the business model & driving brand performance. Partners with cross-functional teams including Media, Creative, E-Commerce, PR, Sales, Social, Digital, Email, and Marriott Bonvoy to establish KPIs that support our business, ensure brand coherence, leverage synergies, reduce wasted spend, and drive success of projects.