Director of Marketing Analytics (Remote) RulaDirector of Marketing Analytics (Remote)Los Angeles, CaliforniaRemoteLeading a small team of data scientists, you will draw from your vast analytics toolkit to translate broad questions into actionable research and discovery plans, perform proactive data exploration to identify critical insights, design and scale A/B testing frameworks to improve funnel performance and channel effectiveness, and communicate results in a clear and compelling manner. Deep expertise in digital marketing metrics (CAC, LTV, attribution models, incrementality, funnel optimization) and experience working with paid marketing channels (Google, Meta, programmatic, affiliates, etc.).
NewSenior Director, Marketing FUEL CYCLESenior Director, MarketingLos Angeles, CAThis leader will own the narrative around our AI-first platform, drive category creation around the AI-first Research Engine, and build a modern marketing engine that generates pipeline, accelerates product adoption, and expands customer lifetime value. You think in business outcomes, move at startup speed, and know how to turn AI-first capabilities into compelling market narratives that resonate with senior decision-makers (CMOs, CPOs, CFOs, UX and Insights leaders).
Director, Catalog Marketing (Urban) Universal Music Group, Inc.Director, Catalog Marketing (Urban)Santa Monica, CA$70,304–$152,260 / yearWe are currently seeking an experienced Director, Catalog Marketing who will drive the long-term product and campaign strategy for multiple artists and projects across the IGA roster, with specific focus on Urban (Hip-Hop/R&B) catalog while maintaining fluency across all genres. This leader will partner closely with the Department Head and all departments within IGA (A&R, Revenue, Creative, Digital, PR, Radio) to build and execute fully integrated, progressive, and culturally fluent marketing strategies that resonate with both legacy audiences and the next generation of fans.
Director, Marketing Universal Music Group NVDirector, MarketingSanta Monica, CA$70,304–$145,000 / yearThis person should have a strong understanding of artist development; streaming, digital and traditional retail/revenue business; live touring, events and festivals; creative and content strategy; long-term budget and P+L management; artist relations and the ability to collaborate with artists and music executives daily in and out of the office. This person will work closely with the Department Head and all other departments within IGA: A&R, Revenue, Creative, Digital, PR, Radio to develop and execute fully integrated, progressive and innovative marketing strategies for a range of artists - from new signings to global superstars.
Director, Catalog Digital Marketing Urban Universal MusicDirector, Catalog Digital Marketing UrbanSanta Monica, California$70,304–$152,260 / yearWe are currently seeking an experienced Director, Catalog Marketing who will drive the long-term product and campaign strategy for multiple artists and projects across the IGA roster, with specific focus on Urban (Hip-Hop/R&B) catalog while maintaining fluency across all genres. This leader will partner closely with the Department Head and all departments within IGA (A&R, Revenue, Creative, Digital, PR, Radio) to build and execute fully integrated, progressive, and culturally fluent marketing strategies that resonate with both legacy audiences and the next generation of fans.
Series Creative & Marketing Director One Enterprise PCLSeries Creative & Marketing DirectorLos Angeles, CACross-Functional Team Leadership: Lead and align the Creative, Marketing, Social Content, Graphic Design, Editing, Media Buy, Performance Marketing, CRM, PR, Commercial, and Partnership teams to ensure consistent strategy and operational excellence across every campaign touchpoint. Integrated Marketing Planning: Translate the creative direction into a comprehensive marketing plan covering social media, digital content, media buy, PR, artists, KOLs, fan communities, partnerships, CRM, in-app communication, offline media, and on-ground activations.
Director, Corporate Marketing Unibail-Rodamco-Westfield SEDirector, Corporate MarketingCA$147,000–$165,000 / yearAs Director of U.S. Marketing, you will set the strategic direction for integrated marketing initiatives that drive traffic, increase sales, strengthen retailer partnerships, and elevate Westfield's brand as the leader in destination retail. URW's flagship destinations are interwoven into the community fabric, and we give employees the power to be impactful in their work and lead meaningful change in our communities through volunteering, DE&I programming and leading ESG efforts.
Associate Director Of Marketing, Cross Category Avon Products, Inc.Associate Director Of Marketing, Cross CategoryLos Angeles, CA$130,000–$145,000 / yearThe ideal candidate has successfully led product launches at major beauty and specialty retailers such as Ulta and Olive Young, and possesses deep expertise in brand positioning, go-to-market strategy, consumer insights, retail activation, and growth forecasting. The role will partner closely with leadership to evaluate brand growth opportunities, identify market trends, assess the long-term potential of product and brand portfolios, and drive execution across key marketing initiatives.
Director Of Marketing & Communications Envision ConsultingDirector Of Marketing & CommunicationsNorth Hills, CA$105,000–$115,000 / yearReporting to the Chief Development Officer (CD) and partnering closely with the CEO and senior leadership team, the Director of Marketing & Communications will lead the evolution of our marketing function — modernizing systems, strengthening our brand voice, and building integrated campaigns that support fundraising and amplify our mission. As a member of the leadership team, the Director will collaborate cross-functionally to align communications with development strategy, board engagement, and organizational priorities — helping position New Horizons for long-term sustainability and expanded impact.
Director, Omni-Channel Retail Marketing - Target Mattel IncDirector, Omni-Channel Retail Marketing - TargetEl Segundo, CAWe engage consumers and fans through our franchise brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, MEGA and Polly Pocket, as well as other popular properties that we own or license in partnership with global entertainment companies. This strategic leader will drive omni-channel marketing retail strategy and activation for the account across all Mattel brands in close partnership with the Sales team.
Marketing Outreach & Enrollment Director | Director Healthcare Sales Macpower Digital Assets Edge Private LimitedMarketing Outreach & Enrollment Director | Director Healthcare SalesNorth Hollywood, CA$145,399–$160,000 / yearMaintain active working relationships with the Department of Health Care Services (DHCS) to ensure a seamless enrollment workflow, strict adherence to timelines, and comprehensive compliance with DHCS and Centers for Medicare & Medicaid Services (CMS) guidelines and policies. Establish strategic initiatives and maintain robust relationships with referral sources, including senior housing communities, physician groups, hospitals, post-acute facilities, and community organizations within the designated market.
Area Director of Marketing Proper Hospitality CareersArea Director of MarketingSanta Monica, CaliforniaSupport Proper Club (Membership) programming and communications, including member acquisition campaigns, retention initiatives, exclusive event promotion, and member-facing content across all channels. Content Creation & Management: Lead the creation of high-quality content, including press releases, blog posts, social media copy, website content, email campaigns, and promotional materials.
Director, Lifecycle Marketing Robert Half IncDirector, Lifecycle MarketingCAThese cookies, pixels, and similar tracking technologies are used to track your interactions with our website and recognize your device across other websites or platforms over time. They allow us to measure website traffic, monitor performance, and improve user experience by analysing which pages are most and least popular and how users move around the website when they are using it.
NewLN Concerts, Tour Marketing Director Live Nation Entertainment IncLN Concerts, Tour Marketing DirectorBeverly Hills, CA$100,000–$125,000 / yearThe Director, Tour Marketing is a critical part of the Tour Marketing team, as a strategic marketing leader and core member of the department partnering with Tour Promoters to develop & execute innovative marketing strategy. They will act as a strategic partner in developing marketing plans, working internally with cross-functional teams - including partnering with creative strategy to lead creation of artist pitches.
Associate Director, Marketing -Thought Leader Marketing Liaison Merck & Co IncAssociate Director, Marketing -Thought Leader Marketing LiaisonLos Angeles, CA$142,400–$224,100 / yearThought Leader Marketing Liaison (TLML) (Associate Director) is a key member of the Immunology brand marketing organization reporting directly to the Director, Thought Leader Liaison Team Leader. This position is responsible for ensuring that advocacy development, platform and product positioning, speaker program preparation and management, and congress engagement are strategically aligned with brand objectives and executed in a compliant manner.
Director of Sales and Marketing Proper Hospitality CareersDirector of Sales and MarketingSanta Monica, CaliforniaIn addition, the members-only Proper Club will offer a private indoor-outdoor clubhouse overlooking the lake, a Hi-Fi listening room, private wine cellars within the hotel’s iconic tunnels, exclusive programming/year-round cultural events, and full wellness access with property-wide benefits. The Director of Sales & Marketing is a key member of Lake Tahoe Proper's executive leadership team, responsible for driving total revenue performance across all market segments through strategic sales initiatives, brand positioning, and integrated marketing efforts.
NewDirector- US Marketing (NYX) L'Oreal USA IncDirector- US Marketing (NYX)El Segundo, CA$128,000–$180,000 / yearCollaborate closely with Global Product Development, Supply Chain, and Packaging teams to deliver high-impact, trend-setting product innovations tailored to the US consumer. Drive portfolio growth and market share by identifying key consumer trends, white spaces, and commercial opportunities in the fast-paced indie/mass beauty landscape.
Director, Global Influencer Marketing & PR Luxury Brand Partners, LLCDirector, Global Influencer Marketing & PRLos Angeles, CAThe Director of Global Influencer Marketing & PR will drive growth in new markets, oversee global events, cultivate brand ambassadors, manage media relations and PR agency partnerships, and optimize both paid and organic influencer programs to maximize EMV, ROI, and brand impact. In this role, we are seeking a strategic, data-driven leader to own our global influencer marketing and public relations strategy, driving brand awareness, cultural relevance, and business growth across key international markets.
NewDirector, Marketing JAKKS Pacific IncDirector, MarketingSanta Monica, CA$120,000–$160,000 / yearJAKKS Pacific, Inc., a leading designer and marketer of toys and consumer products, with a wide range of products that feature some of the most popular brands and children's toy licenses in the world, currently seeks an experienced, energetic, self-starter for the role of Director, Anime Marketing for our headquarters in Santa Monica, CA. Best known for our toy and entertainment products, JAKKS produces impressive and innovative products across multiple categories spanning from action figures, collectibles, and dolls, to high performance activity toys and vehicles, and let's not forget our deep portfolios of beloved licensed characters.
NewCreative Director, A/V - Apple TV Sports Marketing Apple IncCreative Director, A/V - Apple TV Sports MarketingCulver City, CAApple is seeking a Creative Director to lead A/V Creative Advertising for Apple TV Sports campaigns, spanning live sports programming, sports films, & series across our Apple TV streaming service. They are a thought leader who seeks out innovative approaches, stays ahead of emerging trends, and brings a creative sensibility that flexes across sports and entertainment content genres.
NewArt Director, Design - Apple TV Brand Marketing Apple IncArt Director, Design - Apple TV Brand MarketingCulver City, CAApple TV is seeking a seasoned Brand Art Director for our creative marketing organizations Design team, which develops visual branding for global multi-platform campaigns. This pivotal, hands-on role supports the Brand Creative Director in high-level concept development and the execution of marketing campaigns, promotional partnerships and design systems.
Director- US Marketing (ITC) L'Oreal USA IncDirector- US Marketing (ITC)El Segundo, CA$128,000–$180,000 / yearPrepare and/or review DPM direction for Data Entry Specialist for all necessary information, maintain accurate files on ongoing projects, keep abreast of all timetables for new product launches and ensure that deadlines are met in a timely manner; identify potential problems. Maintain strong pulse on market with category lead to find category insights & white space opportunities as well as an in-depth knowledge of US consumers behaviors, trends and needs across multiple demographics and generations.
Regional Director of Sales & Marketing- Southern CA Oakmont Senior LivingRegional Director of Sales & Marketing- Southern CALos Angeles, CAOakmont Management Group, based in Irvine, California, is a recognized leader in the senior living industry that manages a portfolio of communities under the Oakmont Senior Living and Ivy Living brands. With input from the Executive Director, will oversee hiring and termination of sales staff at Community level including: Doing all final interviews of candidates.
NewDirector, Field Marketing & Demand Generation Sysdig IncDirector, Field Marketing & Demand GenerationCARemote$170,000–$213,000 / yearOwn the end-to-end ABM and territory demand gen strategy across events, digital, content, and outbound - driven by intent and account-fit data, engineered for asymmetric security buying committees, and inclusive of named accountability for Sysdig''s visibility in AI-assisted discovery (ChatGPT, Perplexity, Claude, AI Overviews). Build, lead, and develop a high-performing distributed team and operationalize a "human + AI" model - turning higher-value AI use cases (event selection, agentic list building, personalized follow-up at scale) into repeatable, measured workflows with clear quality guardrails, while communicating strategy and performance to executive stakeholders.
Regional Director of Sales & Marketing- Southern CA Oakmont Management GroupRegional Director of Sales & Marketing- Southern CATorrance, CAOakmont Management Group, based in Irvine, California, is a recognized leader in the senior living industry that manages a portfolio of communities under the Oakmont Senior Living and Ivy Living brands. Position Responsibilities: With input from the Executive Director, will oversee hiring and termination of sales staff at Community level including: Doing all final interviews of candidates.
Director, Marketing BBTV Holdings Inc (Inactive)Director, MarketingCAOur proprietary technologies leverage generative AI, machine learning, digital signal processing and big data to power our platform and ecosystem, and we are the largest multi-vertical video publisher in the world, reaching tens of billions of monthly views and over 600 million monthly uniques. Made is a brand-new product, but it's built by RHEI, which has spent two decades working with the biggest names in media (Sony Pictures, Universal, Paramount) and partners with thousands of creators today.
Director of Retention Marketing CALPAKDirector of Retention MarketingGardena, CA$150,000This person will report directly to the Senior Director of Retention, lead and mentor the retention team, and serve as the lifecycle authority at CALPAK — bringing a data-driven, customer-obsessed perspective into every strategic decision, and partnering closely with Acquisition, Brand, Ecommerce, and Creative as a true peer. We're looking for a Director of Retention to own CALPAK's lifecycle marketing engine, building and evolving the owned channel strategy that drives repeat purchase rate, customer lifetime value, and long-term engagement at every stage of the customer journey.
Regional Director, Outreach & Marketing (Pace) AltaMedRegional Director, Outreach & Marketing (Pace)Commerce, CA$152,113.87–$190,142.34 / yearThe Director works closely with PACE Senior Leaders, Center Program Directors, and Center Managers in developing and implementing strategic marketing initiatives and retention practices for the programs. The Regional Director, Outreach & Marketing for PACE position is responsible for meeting or exceeding membership enrollment goals and retaining current participants in AltaMed PACE, in our approved geographic service areas.
Director of Brand Marketing & Partnerships Davidson Hospitality GroupDirector of Brand Marketing & PartnershipsWest Hollywood, California$80,000–$85,000Reporting to the Director of Sales and working closely with the General Manager, Executive Committee, and Regional Leadership Team, the Director serves as the property's lead brand steward, overseeing brand marketing, public relations, partnerships, cultural programming, social media, content creation, digital marketing, CRM, and communications initiatives. The ideal candidate combines strong commercial acumen with exceptional storytelling abilities, deep knowledge of the Los Angeles cultural landscape, and a proven ability to build meaningful lifestyle brands that resonate with luxury audiences locally and globally.
Associate Director of Influencer Marketing Our PlaceAssociate Director of Influencer MarketingLos Angeles, CASource, negotiate, and manage partnerships including identifying talent, leading contract negotiations, and cultivating long-term creator relationships that extend beyond transactional campaigns. That’s why we create products that simplify home-cooking; it’s why we celebrate traditions with families given, chosen, and found; and it’s why we share those stories with you, directly from the people and places where they originate.
Director of Sales & Marketing Davidson Hospitality GroupDirector of Sales & MarketingWest Hollywood, California$160,000–$180,000A trusted partner and preferred operator for Hilton, Hyatt, Kimpton, Marriott, and Margaritaville, Davidson offers a unique entrepreneurial management style and owners' mentality that provides the individualized personal service of a small company, enhanced by the breadth and depth of skill and experience of a larger company. In keeping with the company's heritage of delivering value to its owners and team members, Davidson offers a rich benefit program with a variety of benefits designed to enrich the lives and well-being of our team members and their families.
NewCreative Director, Design - Apple TV Sports Marketing Apple IncCreative Director, Design - Apple TV Sports MarketingCulver City, CAThe role of Creative Director will focus on the development of Apple TV originals and sports design and artwork to be used across all global multi-platform campaigns. Apple TVs Marketing team crafts world-class campaigns that connect audiences with high-quality stories, building brand awareness and loyalty.
Creative Director, A/V - Apple TV Marketing Apple IncCreative Director, A/V - Apple TV MarketingCulver City, CAApple is seeking an AV Creative Director (CD) to oversee Creative Advertising campaigns across Series, Film and Multi-Title creative for our Apple TV streaming service. They are a thought leader that seeks out innovative approaches and has a pulse on new and creative trends, and a creative sensibility that extends across content genres.
Director of Marketing Iv.AiDirector of MarketingLos Angeles, CaliforniaYou will work closely with the CEO and leadership team to define and execute IV.AI ’s marketing strategy, identify high-performing growth channels, develop repeatable playbooks, and elevate the company’s brand presence across digital platforms. This role is ideal for a fast-rising marketing leader with startup experience who has taken on increasing ownership throughout their career and is ready to step into a high-impact leadership role.
Director Of Product Marketing Samba TVDirector Of Product MarketingLos Angeles, CA$170,000–$180,000 / yearSamba TV expects to offer a base salary between $170,000 - $180,000 USD per year for roles to be performed in New York or California; actual base salary offered will depend on various factors including but not limited to location, experience, and performance. This role will be instrumental in developing compelling messaging, creating impactful marketing collateral, driving thought leadership, and working closely with Product and Sales teams to achieve business objectives.
Senior Director, Performance Marketing MetropolisSenior Director, Performance MarketingLos Angeles, CA$200,000–$245,000 / yearDevelop AI-native, agentic workflows to activate our Member network, driving personalized, presence-based offers — like loyalty redemption at fueling stations or order recognition at QSR drive-thrus — to increase Member LTV and cross-vertical habituation. Architect and scale closed-loop attribution and media models that use computer vision data to directly link Member exposure to real-world transactions, accelerating partner value realization in new verticals like Hospitality.
Director, Brand Marketing CantinaDirector, Brand MarketingLos Angeles, California$160,000–$240,000 / yearYou'll set strategy and messaging pillars, manage our in-house creative team and outside agencies to bring campaigns to life, and take direct ownership of anything that requires a message — including commercials and other brand advertising. We're looking for a Director of Brand Marketing to be the owner and guardian of our brand — how it looks, sounds, and shows up everywhere from a company deck to a 30 second commercial to a piece of swag.
Senior Director, Digital Marketing Activision Publishing, Inc.Senior Director, Digital MarketingSanta Monica, CA$148,320–$274,320 / yearThe Senior Director will serve as a key partner across Brand Marketing, Studios, Product, Media, Analytics, Community, Regional Marketing, and external partners to ensure digital engagement strategies are aligned with franchise priorities and publishing objectives. This role requires a strategic and creative leader with deep expertise across the modern digital ecosystem, including social platforms, content marketing, lifecycle marketing, creator ecosystems, emerging technologies, and audience growth.
Director, Cardiometabolic Health Product Marketing Omada Health IncDirector, Cardiometabolic Health Product MarketingCA$194,120–$242,650 / yearBelow is a summary of salary ranges for this role in the following geographies: California, New York State and Washington State Base Compensation Ranges: $194,120 - $242,650 , Colorado Base Compensation Ranges: $185,680 - $232,100 . You will lead a team of 2-3 product marketers and partner across product, clinical and commercial teams to synthesize market feedback, understand our business buyers and their buying process and shape the go-to-market process.
Director, TCG & Pop Culture Marketing Collectors Holdings, Inc.Director, TCG & Pop Culture MarketingLos Angeles, CARemote$163,000–$218,000 / yearThis leader brings deep, first-hand credibility in TCG ecosystems alongside strong product marketing leadership and plays a critical role in strengthening PSA's position at the center of the collector ecosystem. We are seeking a Director of TCG & Pop Culture Marketing to lead strategy and execution for PSA's TCG and Pop Culture grading categories, including Pokémon, comics, magazines, and video games.
NewSenior Director, Monetization & Retention Marketing (Americas) Warner BrosSenior Director, Monetization & Retention Marketing (Americas)Culver City, CA$154,000–$286,000 / yearAs the Senior Director, Monetization & Retention Marketing (Americas), you will serve as a senior leader within HBO Max's Retention & Engagement team, helping define how we turn new and existing subscribers into lifelong customers for the Americas region (NORAM & LATAM). Increase the share of the subscriber base on high-value plans, such as annual plans, bundles, and subscription add-ons, by setting benchmarks, unlocking data gaps, and developing comprehensive strategies.
Sr. Director, Product Marketing, Naturium e.l.f. BeautySr. Director, Product Marketing, NaturiumLos Angeles, CaliforniaGTM Strategy: concept, develop and deploy product GTM including product pricing, in-line placement and story-telling Innovation pipeline: collaborate with product development to develop long-term innovation roadmap that addresses consumer needs, retailer objectives and business growth targets. Our total compensation philosophy offers every full-time new hire competitive pay and benefits, bonus eligibility (200% of target over the last seven fiscal years), equity, flexible time off, year-round half-day Fridays, and a hybrid 3 day in office, 2 day at home work environment.
B2B Marketing Strategy Director - Resources (Oil & Gas) Accenture PlcB2B Marketing Strategy Director - Resources (Oil & Gas)Culver City, CAYou are: As a B2B Strategy Director, Resources (Oil & Gas) in Marketing Strategy, this role will be focused on crafting integrated marketing strategies and orchestrating plans that build brand experiences and drive demand for our clients. The work: Develop and champion key B2B marketing-led strategies and capabilities such as ABM, demand generation, lead profiling, lead scoring, and lead nurture for a Resources (Oil & Gas) client.
Director of Advertising and Digital Marketing Ultimate Staffing ServicesDirector of Advertising and Digital MarketingTorrance, California$62.50–$72.11 / hourThe Director also leads CRM migration and modernization initiatives, translating technical products into compelling market narratives while partnering cross‑functionally to deliver measurable results. This role oversees multi‑channel campaigns to drive brand awareness and performance, manages product line marketing aligned to business goals, and owns social media strategy and growth.
Director of Sales and Marketing (Starting at $100k+) (LAXSalesJuly2026) Hallmark Aviation Services LPDirector of Sales and Marketing (Starting at $100k+) (LAXSalesJuly2026)Los Angeles, CAHallmark Aviation Services is seeking a DIRECTOR OF SALES AND MARKETING to provide Exceptional service. in enhancing the Company Product and Brand TO Well Known International Airlines in the nation.
Senior Director, Strategic Marketing (Brand Partnerships) - AWAL Sony Music GlobalSenior Director, Strategic Marketing (Brand Partnerships) - AWALLos Angeles, CaliforniaVoluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition, and student loans. This role will serve as a key connector between artists, managers, brands, agencies and internal teams to create culturally relevant campaigns that drive revenue, audience growth, and long-term artist brand value.
Creative Director - Design, Enterprise Marketing (Remote) Zions Bancorporation NACreative Director - Design, Enterprise Marketing (Remote)CARemote$115,000–$175,000 / yearInitially, this position will lead and execute design and creative leadership within a small, discreet startup team, working directly with leadership, and aligning with Creative Studio executive leaders at regular intervals to ensure holistic brand alignment. Our newly founded enterprise Marketing team is a transformative organization that puts an in-house Creative Studio arm-in-arm with data, insights, strategy, tech, and governance teams to evolve and elevate how we tell our story and connect with customers.
Associate Director, Growth Marketing Social Gaming NetworkAssociate Director, Growth MarketingCulver City, CA$130,000–$160,000 / yearThe Associate Director of Growth Marketing will be responsible for overseeing the optimization of current User Acquisition efforts (UA), spearheading App Store Optimization (ASO), and driving an impactful creative ad strategy, while expanding the breadth and depth into new channels and funnel types with the goal of increasing revenue and ROAS. Creative Ad Strategy: Lead the overarching paid creative strategy; collaborate with internal and external creative teams to brief, test, and iterate on high-performing ad creatives that drive engagement and lower CPIs.
Area Director of Marketing Proper Hospitality LLCArea Director of MarketingSanta Monica, CASupport Proper Club (Membership) programming and communications, including member acquisition campaigns, retention initiatives, exclusive event promotion, and member-facing content across all channels. Content Creation & Management: Lead the creation of high-quality content, including press releases, blog posts, social media copy, website content, email campaigns, and promotional materials.
Director of Lifecycle Marketing SansDirector of Lifecycle MarketingCulver City, CaliforniaOwn Lifecycle Revenue Levers - Partner with Growth and eCommerce to define and optimize key revenue levers including pricing communication, discounts, bundles, upsell/cross-sell, and incentives - balancing conversion, AOV, contribution margin, and brand perception. Own Customer Journey and Retention Systems - Define and optimize the end-to-end customer journey from first purchase to repeat customer to subscriber, improving key metrics such as time to second purchase, product adoption, and long-term retention.