Birmingham, MI26 days ago
Responsibilities Ideal Candidate Superpowers Insatiable curiosity - desire to explore the unknown for the sake of uncovering 'amazing' Analytical horsepower - chops to translate numbers into meaningful intelligence Clear communicator - proficiency to take any concept and ELIF (Explain like I'm five) Bold Solutioner - value creator despite ambiguous, complex, undefined contexts Relationship hub - natural connector and ability to use network to drive collaboration Qualifications 20+ years experience in strategy, audience insights, research, data science, analytics (media, web, creative, and audience), martech - auto client + global experience Demonstrated leadership exerting influence from a product, process, and people POV Portfolio of past deliverables covering business intelligence, audience creation, market research, media strategy, campaign ideation, measurement reporting & attribution, martech solutions, data science modeling / engineering, performance marketing Success in building 360-degree relationships with partners, peers and direct reports Experience and disposition for driving organic and new business revenue growth Center of gravity in Paid Media, adjacencies into Creative / Influencer / Content spaces Additional information Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. This candidate will take lead in the end-to-end marketing workflow with a special focus on campaign measurement (media, web, creative, and audience analytics), nurture an indispensability with senior clients, and increase collaboration potential with external agency, consultant, and vendor partners alike.