A luxury resort brand is seeking a VP of Marketing to lead the full marketing vision across the property - from website and creative direction to brand storytelling. This is a net new leadership role for a bold, highly creative marketer who can break from traditional hospitality marketing and build something distinctive.
Own the entire marketing scope: website, graphics, creative, and brand experience
Market a portfolio of ultra-luxury residences and an expanding resort footprint
Shape a high-end lifestyle narrative that reaches an elite, global audience
Partner closely with the Director of Sales and the Director of Marketing
Bring fresh, unconventional thinking - not a cookie-cutter hospitality playbook
A genuinely creative marketing leader who pushes boundaries
High-end luxury brand experience (think Cartier, Rolex, Chanel, Dior)
Background in the high-end lifestyle spacel; private jets, private members' clubs, or similar
Hospitality experience not required; luxury sensibility is essential
Comfortable marketing premium real estate to a discerning clientele
Based in South Florida Head Office
Salary negotiable based on experience