Social Media Manager

Location: Los Angeles, California (on-site)

Our mission is to promote American values through the creative use of digital media, technology and edu-tainment. We're proud to be voted among the “Best Place to Work in Los Angeles” by the LA Business Journal 4 years in a row.

We're on a mission to reframe culture through bold, digital storytelling, and we need a social media manager who lives and breathes online social media content to help lead the charge. We're not your typical nonprofit. As the largest conservative media organization of our kind, PragerU reaches hundreds of millions of people every year with videos that challenge mainstream narratives and spark independent thinking. If you're quick on trends, fluent in all things social, love digging into data, and thrive in a fast-paced, creative environment, this might be the role for you. Keep reading.

Duties and Responsibilities:

• Lead the charge on your given platform, which could be X, Facebook, YouTube, Instagram, Rumble, TikTok etc. We're looking for someone with a sharp sense of how to win on social media, from crafting punchy, scroll-stopping, conversation-driving posts to finding smart, brand-safe ways to engage with other accounts.
• Create in real time. You'll proactively develop short-form content based on the latest news cycles, cultural moments, and social media trends, while keeping everything aligned with PragerU's tone and values.
• Drive the conversation. Create, schedule, and post daily content that sparks engagement across major social platforms.
• Ride the wave. Jump into trending topics, viral clips, and pop culture moments with fast, clever, and on-brand edutainment content.
• Own your platform(s). Manage and optimize post and content performance on your assigned channels, track analytics, test strategies, and stay ahead of algorithm updates.
• Tell better stories. Work with our video and design teams to elevate PragerU's voice with campaigns that are timely, bold, and audience-driven.
• Grow the movement. Expand PragerU's reach by identifying new opportunities to connect with audiences and amplify our mission.

Successful Candidates Will Possess:

• 3–5+ years of experience in social media or digital marketing, with a strong portfolio of content to back it up.
• A deep understanding of social media platforms, with the ability to lead conversations, stay on-brand, and engage strategically.
• A sharp eye for trends and the instinct to create fast, relevant content rooted in news, culture, and current events.
• Strong writing and storytelling skills, with the ability to craft compelling captions, threads, and headlines that stop the scroll.
• A proactive, self-starter mindset with the energy to pitch new ideas, move quickly, collaborate across teams, and step in wherever needed.
• The ability to juggle multiple priorities and deliver under tight deadlines without missing a beat.
• A data-informed approach, with the ability to read performance metrics and translate them into smarter content strategies.
• A passion for PragerU's mission and a clear alignment with our values.

How to Apply: First review our website at www.prageru.com. Read our annual report here. Submit a resume and cover letter. In your cover letter, include a section explaining how your values align with ours, and why you would want to specifically work at PragerU.

What We Do: We promote American values through educational videos for people of all ages. People come to PragerU for a variety of reasons, but they all have one thing in common: They want to grow—intellectually, spiritually, emotionally, and physically. To learn more about PragerU, visit http://prageru.com.

Salary Range: The salary target for this role is $75,000 - $95,000+. Final offer amounts depend on multiple factors including candidate experience and expertise, and most recent market data. This position is eligible for an annual bonus based on personal and company performance, in addition to our robust benefits package.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law.

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Please note that we constantly have ideas and concepts pitched to us which we appreciate.  Most ideas and concepts are not protectable and are freely available for the public and PragerU to use or modify and use.  From time to time where they are not, you agree that by presenting these ideas and concept, and in consideration of PragerU reviewing these ideas and concepts, you hereby grant to PragerU an irrevocable, worldwide, royalty-free and non-exclusive license to use, modify and exploit for any purpose any ideas and concepts and any expressions of those ideas and concepts.  Nothing herein precludes you from using any ideas or concepts presented.