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Senior Living Sales Development Manager

American Senior Communities

  • Indianapolis, IN
  • 3 days ago

    Highlights

    We are seeking a dynamic leader to support both newly acquired and occupancy-challenged senior living communities by implementing customized sales strategies that accelerate census growth and long-term stability. Under the direction of the Director of Business Development & Sales, this role is responsible for developing and executing targeted sales initiatives that move communities from launch to stabilization.
    American Senior Communities

    Numbers & Facts

    LocationIndianapolis, IN
    IndustryHealthcare Services
    Company Size5,000 to 9,999 employees
    Year Founded1989
    Websitehttp://www.ascseniorcare.com/

    Description

    American Senior Communities is now hiring a Sales Development Manager for the Senior Living Division

    Are you a strategic sales professional who thrives on building momentum, solving challenges, and driving measurable growth? We are seeking a dynamic leader to support both newly acquired and occupancy-challenged senior living communities by implementing customized sales strategies that accelerate census growth and long-term stability.

    Under the direction of the Director of Business Development & Sales, this role is responsible for developing and executing targeted sales initiatives that move communities from launch to stabilization. You will assess performance gaps, evaluate market opportunity, strengthen referral pipelines, and implement data-driven strategies that drive occupancy and revenue growth.

    Key Responsibilities

    • Develop and execute tailored sales and marketing strategies for new and underperforming communities
    • Analyze market trends, competitive positioning, and referral sources to identify growth opportunities
    • Identify performance gaps and implement corrective action plans
    • Strengthen and expand professional referral networks
    • Support new community launches with structured sales processes and occupancy ramp-up plans
    • Partner with Executive Directors and community teams to improve sales execution and accountability
    • Monitor occupancy metrics and provide regular performance reporting
    • Travel to assigned communities as needed to support onsite strategy implementation

    Qualifications

    • Proven success in senior living, healthcare, or related sales leadership
    • Strong analytical skills with the ability to interpret occupancy and market data
    • Previous senior living sales experience required
    • Experience turning around underperforming communities or launching new developments preferred
    • Excellent relationship-building and communication skills
    • Ability to travel as required

    Benefits and perks include:

    • Medical, vision & dental insurance with Telehealth option
    • 401(k) retirement plan options
    • Paid Time Off (PTO) and holiday pay
    • Lucrative employee referral bonus program
    • Paid training, skills certification & career development support
    • Tuition reimbursement and certification reimbursement
    • Continued education opportunities through tuition discounts and program partnerships
    • Employee assistance program & wellness support
    • Retail, food & entertainment discounts and so much more
    • Full-Time and Part-Time Benefits may vary, terms and conditions apply

    About Company

    At a time when home and health services are seen as fragmented and, consequently, frustrating, where can today’s senior adults find a housing community to call home? That was our challenge, and the reason we created American Senior Communities. We’ve created senior living communities specifically designed to serve today’s seniors by providing a multitude of lifestyle choices with integrated services and amenities. Each American Senior Community is part of the neighborhood in which it exists. Our leaders and staff live in surrounding areas and know the community well. We value the same things in life that you do. The foundation of our senior living communities is based on the knowledge that we’ll be part of your neighborhood for many, many years.

    When someone chooses to live in one of our retirement communities or health care facilities, we become an extension of their family. We take the time to get to know each of our residents and their families on a personal level. Our communities are made up of individuals, and with that in mind, we focus on serving individual needs.

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