Job Title:
Key Account Manager – In-Store Bakery –Eastern United States
Company:
Cyril’s Foods
Reports To:
COO
Employment Status:
Full-Time | Salary, Exempt
Job Summary
At Cyril's Foods, we are greatly expanding our items to include many innovative products for the In-Store Bakery space. Due to these expanded offerings, we are seeking a Key Account Manager focused on the Eastern United States.
The Key Account Manager is responsible for developing, managing, and growing strategic relationships with in-store bakery accounts. This role focuses on driving distribution, increasing product placement, executing promotions, and expanding market presence within regional and national operators, specifically selling to In-Store Bakery.
Education & Experience Requirements
- College diploma or equivalent combination of education and relevant experience
- Minimum of 5 years experience in selling to Category Managers of In-Store Bakeries
- Experience working with distributors and brokers
- Established relationships with in-store bakery category managers
Key Responsibilities
- Develop and maintain strong relationships with retail accounts, distributors, and brokers
- Prospect, secure, and grow new retail accounts within the Eastern United States
- Drive product placement, distribution expansion, and shelf presence
- Collaborate with distributors to execute pricing, promotions, and programs
- Develop and manage broker relationships to support regional sales efforts
- Plan and execute sales strategies to achieve revenue and volume targets
- Negotiate pricing, promotions, and trade spend with retail partners
- Conduct store visits, audits, and market checks to ensure execution standards
- Provide product training and presentations to retail partners and distributors
- Monitor market trends, competitor activity, and customer feedback
- Identify new business opportunities and expand relationships with existing accounts
- Maintain accurate records of sales activities, forecasts, and account plans
- Partner with marketing and product development teams to share market insights
- Attend industry trade shows, retail meetings, and company events
- Perform other duties as assigned
Competencies & Skills
- Strong communication, negotiation, and relationship-building skills
- Proven ability to manage large, multi-location operators with In-Store Bakeries
- Strategic thinker with strong analytical and problem-solving abilities
- Excellent time management and organizational skills
- Ability to work independently while collaborating cross-functionally
- Detail-oriented with the ability to manage multiple priorities
- Knowledge of retail operations, merchandising, and promotional planning
- Strong understanding of the in-store bakery marketplace
- Proficiency with Gmail and Google Workspace (Docs, Sheets, Drive, etc.)
Travel Requirements
- Must be able to travel to customer locations, distributor meetings, and trade shows throughout the United States, but travel will be focused in the Eastern U.S.
- Regular travel within the assigned territory will be required
- Overnight travel may be required based on customer and business needs
- Approximately 25-30% travel
Work Environment
- Travel to retail locations, distributor offices, customer meetings, and industry events as needed
Benefits
- Health insurance
- Paid time off