Lauren Rasmussen is an area sales manager and is based in Chicago. Get to know her and discover the best piece of advice she’s ever received.
Q: Tell us about your job! What do you do? What does a typical day look like in your role?
A: I am an area sales manager in SMB (small-mid business) Digital. I manage a team of five remote sales reps, working primarily with franchises across the U.S. I’ve only ever met one of my reps in person when we worked out of the Chicago office together. To create camaraderie, I meet with my team daily to review deals that we are working on, and then we spend our time strategizing on solutions to solve clients’ pain points, idea sharing across the team, and showing our clients how our products work to solve their problems.On Thursdays, we take 30 minutes to put work aside and play a game so that we can get to know one another better.
Q: How has your career grown since starting at CareerBuilder?
A: CareerBuilder has been life-changing for me in many ways. I’ve been promoted six times in seven years. I love working for a company that rewards hard work. I started out as a senior account executive in the Staffing Recruiting group, but I knew that my passion was in management and leading teams. I spent the next four years working toward leadership and I had to prove myself first. Sales has its ups and downs and I learned to roll with it and find new opportunities. One of my biggest accomplishments was earning “Rep of the Year.” Because I wanted to be in leadership, I always volunteered to teach others how I was finding success, and in 2019 I was promoted to management. I was so proud to have achieved the goal that I set when I started here.
Q: What is your favorite CareerBuilder memory, and why?
A: I have quite a few, so narrowing it down is tough!!Making President’s Club, the lifelong friendships, being able to promote members of my team, and& seeing my reps make life-changing money all top the list. My favorite deal was one that was a three year, six-figure deal with an extremely tough client. He was very high-touch, and difficult to work with. He told me he wasn’t sure he was going to renew with CareerBuilder, and I worked for months, using data, to show him the ROI CareerBuilder had delivered. I was able to grow the deal by more than $100,000 and he signed! When I saw the signature come through, I cried (tears of joy)!
Q: What is the best piece of advice that you have ever received?
A: Always sell good deals. What is truly best for the client will be truly best for you and will save your future self a lot of trouble if the client ends up unhappy or wants to cancel or compress. When you sell a solution that works for the client and meets their needs, you build trust -- and they will likely buy more from you in the future, which is a win-win.
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