Director of Social Media - Remote Ava LabsDirector of Social Media - RemoteAtlanta, GARemoteThe ideal candidate brings a rare combination: deep hands-on experience in crypto and institutional marketing alongside proven experience communicating to institutional audiences such as financial services, fintech, or enterprise technology. The company was founded by Cornell computer scientists, who partnered with Wall Street veterans and early Web3 leaders to execute a promising vision for redefining the way people build permissionless networks.
NewPersonal Lines Producer JobotPersonal Lines ProducerDouglasville, GA$70,000–$90,000 / yearInformation collected and processed as part of your Jobot candidate profile, and any job applications, resumes, or other information you choose to submit is subject to Jobot's Privacy Policy, as well as the Jobot California Worker Privacy Notice and Jobot Notice Regarding Automated Employment Decision Tools which are available at jobot.com/legal. Utilizing multiple resources to ensure success, such as: Inbound and outbound calls, developing referral partners, marketing, social media, rounding out accounts, etc.
Director, Marketing Operations - Remote LoftwareDirector, Marketing Operations - RemoteAtlanta, GARemoteThis role is responsible for developing and executing efficient marketing processes, implementing and managing marketing technology, and analyzing marketing performance to drive measurable results and being an individual contributor by owning Marketo and 6Sense day to day. If you possess a deep understanding of marketing technologies and data-driven decision-making, and a passion for leading marketing operations within a dynamic, fast-growing organization, we invite you to apply for the Director, Marketing Operations role at Loftware.
Temporary Recruiter Vaco LLCTemporary RecruiterAtlanta, GA$30–$40 / hourDetermining compensation for this role (and others) at Vaco by Highspring depends upon a wide array of factors including but not limited to: the individual’s skill sets, experience and training; licensure and certification requirements; office location and other geographic considerations; other business and organizational needs. Determining compensation for this role (and others) at Vaco/Highspring depends upon a wide array of factors including but not limited to the individual’s skill sets, experience and training, licensure and certifications, office location and other geographic considerations, as well as other business and organizational needs.
Marketing Manager - Remote ButterflyMXMarketing Manager - RemoteAtlanta, GARemoteAccess to optional benefits including pre-tax flexible healthcare spending accounts (FSA and HSA), Dependent Care FSA, and Commuter Benefits, as well as optional Supplemental Life, AD&D, Hospital Indemnity, Disability, Legal, Accident, Critical Illness, Pet, and Personal Liability Insurance. Our products are installed in more than 15,000+ multifamily, commercial, gated communities, and student-housing properties worldwide, including properties developed, owned, and managed by the most trusted names in real estate.
SVP Partnerships - Remote LaterSVP Partnerships - RemoteAtlanta, GARemote$175,000–$225,000 / yearBy combining trusted insight with expert guidance, Later removes guesswork from influencer marketing, enabling brands to choose the right creators, execute fully managed campaigns, and drive meaningful growth across awareness, engagement, and revenue. Built on a native, AI-powered platform and more than a decade of proprietary data—including billions of social interactions, impressions, and $2.4B+ in verified influencer-driven purchases—Later helps teams understand what will work before they launch.
Director of Growth - Remote Ava LabsDirector of Growth - RemoteAtlanta, GARemoteThe company was founded by Cornell computer scientists, who partnered with Wall Street veterans and early Web3 leaders to execute a promising vision for redefining the way people build permissionless networks. Marketing and product knowledge: Familiarity with various marketing channels (SEO, SEM, social media, content marketing) and product development processes.
Social Media Specialist- Duluth Get Fast Shirt ApparelSocial Media Specialist- DuluthDuluth, GeorgiaGetfastshirt.com is a fast-growing leader in the custom apparel and commercial printing industry, proudly delivering high-quality, versatile solutions for businesses, teams, events, and individuals. With a commitment to speed, precision, and customer satisfaction, we specialize in a full range of printing services including embroidery , direct-to-film (DTF) printing , screen printing.
Social Media Specialist- Suwanee Get Fast Shirt ApparelSocial Media Specialist- SuwaneeSuwanee, GeorgiaGetfastshirt.com is a fast-growing leader in the custom apparel and commercial printing industry, proudly delivering high-quality, versatile solutions for businesses, teams, events, and individuals. With a commitment to speed, precision, and customer satisfaction, we specialize in a full range of printing services including embroidery , direct-to-film (DTF) printing , screen printing.
Social Media Specialist- Buford Get Fast Shirt ApparelSocial Media Specialist- BufordDuluth, GeorgiaGetfastshirt.com is a fast-growing leader in the custom apparel and commercial printing industry, proudly delivering high-quality, versatile solutions for businesses, teams, events, and individuals. With a commitment to speed, precision, and customer satisfaction, we specialize in a full range of printing services including embroidery , direct-to-film (DTF) printing , screen printing.
Social Media Specialist- Lawrenceville Get Fast Shirt ApparelSocial Media Specialist- LawrencevilleLawrenceville, GeorgiaGetfastshirt.com is a fast-growing leader in the custom apparel and commercial printing industry, proudly delivering high-quality, versatile solutions for businesses, teams, events, and individuals. With a commitment to speed, precision, and customer satisfaction, we specialize in a full range of printing services including embroidery , direct-to-film (DTF) printing , screen printing.
Social Media Specialist- Flowery Branch Get Fast Shirt ApparelSocial Media Specialist- Flowery BranchFlowery Branch, GeorgiaGetfastshirt.com is a fast-growing leader in the custom apparel and commercial printing industry, proudly delivering high-quality, versatile solutions for businesses, teams, events, and individuals. With a commitment to speed, precision, and customer satisfaction, we specialize in a full range of printing services including embroidery , direct-to-film (DTF) printing , screen printing.
Social Media Specialist - Talent Development, Television & Radio Cox Media Group IncSocial Media Specialist - Talent Development, Television & RadioAtlanta, GAThis role will focus on coaching on-air talent and staff to create compelling vertical video content, strengthening personal brands, and optimizing news content for social platforms in ways that extend audience connection and support station growth. The companys businesses encompass 14 high-quality, market-leading television brands in 9 markets; 45 top-performing radio stations delivering multiple genres of content in 9 markets; and numerous streaming and digital platforms.
Social Media Marketing Specialist Asbury Automotive Group IncSocial Media Marketing SpecialistSandy Springs, GA$50,000–$70,000 / yearThis role helps bring the dealership's brand, culture, people, inventory, and guest experience to life through engaging content, thoughtful communication, and platform-specific campaigns that support store and regional goals. At Asbury, we work together to provide exceptional experiences for our guests while promoting a fun, supportive and inclusive environment where team members can thrive both personally and professionally.
Sr. Community & Escalations Specialist, Social Strategy & Media Rivian Automotive IncSr. Community & Escalations Specialist, Social Strategy & MediaAtlanta, GA$79,700–$99,600 / yearRivian may use your Candidate Personal Data for the purposes of (i) tracking interactions with our recruiting system; (ii) carrying out, analyzing and improving our application and recruitment process, including assessing you and your application and conducting employment, background and reference checks; (iii) establishing an employment relationship or entering into an employment contract with you; (iv) complying with our legal, regulatory and corporate governance obligations; (v) recordkeeping; (vi) ensuring network and information security and preventing fraud; and (vii) as otherwise required or permitted by applicable law. Own configuration, maintenance, and vendor relationships for social listening and engagement tools, including dashboard design, tagging strategies, workflow automation, stakeholder training, and event‑specific reporting Qualifications 3-5 years of experience specifically managing brand escalations, PR-sensitive issues, or executive-level customer grievances in a digital environment.
Social Media Content Specialist - English + German - Remote US-Based Dentsu International LtdSocial Media Content Specialist - English + German - Remote US-BasedGARemote$14.42–$17.13 / hourIf you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to ApplicantAccommodations@dentsu.com by clicking on the link to let us know the nature of your accommodation request and your contact information. Fueled by a unique culture built in and around meritocracy, we bring the passion, the know-how and the balance necessary to maintain the charted course we set for ourselves: to be the best, we employ the best.
Senior Manager, Medicaid Social Media Marketing CVS Health CorpSenior Manager, Medicaid Social Media MarketingGA$82,940–$182,549 / yearThis role translates strategy into action-leading day-to-day execution, managing teams and partners, and delivering high-impact storytelling, digital community experiences, and insights that support business objectives. The Senior Manager of Medicaid Social Marketing is responsible for activating and scaling best‑in‑class social media programs that drive engagement, trust, and cultural relevance for the brand.
Retail Sales Associate Part Time In-Person with some Social Media Creator Strategic Experience Wild Birds Unlimited of AtlantaRetail Sales Associate Part Time In-Person with some Social Media Creator Strategic ExperienceAtlanta, GADeliver outstanding customer service as a Sales Associate: Greet and assist customers, providing expert advice and product recommenations on backyard bird feeding and nature-related products. Wild Birds Unlimited, Inc. is not an employer or joint employer of any Store Manager, Assistant Manager, or other staff member of a Wild Birds Unlimited Store Owner.
NewTalent Social Media Coach for TV & Radio Growth Cox Media GroupTalent Social Media Coach for TV & Radio GrowthAtlanta, GAIdeal candidates should have 5+ years' experience in social media strategy, excellent communication skills, and deep expertise on platforms like Facebook and TikTok. This hands-on role focuses on coaching talent to create compelling vertical videos and optimizing news content for social platforms.
NewSocial Media Strategist: Multicultural Beauty & Reels Strength Of NatureSocial Media Strategist: Multicultural Beauty & ReelsAtlanta, GAStrength Of Nature, located in Atlanta, GA, is looking for a Social Media Specialist to oversee content strategy across multicultural beauty brands. This role involves shooting and editing video content for platforms like Instagram and TikTok, and managing influencer relationships.
Social Media Manager (Webinar) Rare Necessity Digital AgencySocial Media Manager (Webinar)Atlanta, GAYou'll build it here on real launches with real revenue on the line, and you'll leave with case studies most social managers never get near: "filled a 500-seat webinar," not "grew the account 12%.". The person who thrives here runs toward a deadline instead of away from it, and can feel the difference between content that gets likes and content that gets signups.
Federal Work Study - Student Life Marketing & Digital Media Specialist Georgia Gwinnett CollegeFederal Work Study - Student Life Marketing & Digital Media SpecialistLawrenceville, GAThe Office of Student Life (OSL) is looking for energetic students to assist with providing volunteer opportunities to all students, faculty, and staff and engage the community, Community Based Organizations, and assist citizens who have needs, especially food insecurity. Additionally, USG supports Freedom of Expression as stated in Board Policy 6.5 Freedom of Expression and Academic Freedom found on-line at https://www.usg.edu/policymanual/section6/C2653 .
Senior Specialist, Marketing Media Measurement The E. W. Scripps CoSenior Specialist, Marketing Media MeasurementGARemoteScripps reaches households across the U.S. with national news outlet Scripps News and popular entertainment brands ION, ION Plus, ION Mystery, Bounce, Grit and Laff. Scripps is seeking a Sr Specialist, Marketing Media Measurement to monitor and evaluate the performance of our paid media, on-air placement, earned media, social media, and influencer campaigns.
Legal Administrative and Social Media Marketing Assistant HBS DefaultLegal Administrative and Social Media Marketing AssistantAtlanta, GeorgiaThis position combines traditional legal administrative responsibilities with business development, client communication, and marketing support functions designed to enhance attorney visibility, strengthen client relationships, and support growth initiatives. The Legal Administrative and Social Media Marketing Assistant is responsible for providing comprehensive administrative and social media marketing support to an executive partner.
Social Media Manager Koch IncSocial Media ManagerAtlanta, GASocial Media Manager - United States - 190866 - Koch. Koch Disruptive Technologies.
NewRemote Intern: Marketing, Social Media & Operations Shockingly Different LeadershipRemote Intern: Marketing, Social Media & OperationsAtlanta, GARemoteInterns will work closely with the CEO on various tasks including social media management, marketing copywriting, and operational support. A dynamic consultancy is seeking interns for an Operations/Social Media/Marketing internship in Atlanta, GA.
Remote | Travel Industry | Social Media Marketing Assistant Destination CareersRemote | Travel Industry | Social Media Marketing AssistantAtlanta, GeorgiaRemoteKey Responsibilities: Assist with creating and scheduling content across social media platforms Support the development of posts, captions, short-form videos, and promotional graphics Monitor engagement and respond to comments and messages professionally Research travel trends, destinations, and relevant hashtags Help maintain a consistent brand voice and visual identity Track basic performance metrics and provide engagement insights Collaborate on marketing campaigns and promotional initiatives Qualifications: Strong written communication skills Familiarity with social media platforms such as Facebook, Instagram, TikTok, and LinkedIn Basic understanding of content creation and digital marketing principles Comfortable using scheduling tools and simple design platforms Organized, self-motivated, and able to work independently Marketing, communications, or content creation experience is helpful but not required What We Offer: Structured onboarding and brand training Flexible remote work environment Opportunity to gain experience in travel marketing and digital branding Supportive and collaborative team environment Ideal Candidate: This role is well suited for individuals exploring careers in marketing, communications, or digital media, as well as creative professionals interested in the travel industry. $50,000 - $65,000 a year We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information.
Social Media Manager - Regional Office Based Dominium Management Services, LLCSocial Media Manager - Regional Office BasedAtlanta, GAFull timeOwn Dominium's reputation management strategy across all review platforms including Google, Yelp, Social, and other relevant channels, partnering with Dominium's reputation management vendor to ensure timely, brand-aligned responses to resident reviews that reflect Dominium's voice and values at scale across the portfolio. Partner with the Digital Marketing Director and Marketing Leadership to align organic social strategy with paid media, leasing campaigns, new construction launches, acquisitions, rebrands, and portfolio-wide brand initiatives, ensuring social supports broader marketing goals at every stage of the property lifecycle.
NewSports Marketing and Social Media Internships: ATL - Fall 2026 Warner Bros. Discovery IncSports Marketing and Social Media Internships: ATL - Fall 2026Atlanta, GADuties could include: Support B/R storytelling's team of producers to develop and produce sport-specific content including but not limited to NBA, NFL, College Sports, MLB, Soccer, Combat Sports and more. We attract the country's boldest and brightest students for paid, for-credit, real-world internship experiences in the entertainment, tech, sports, news and media industries.
Social Media & Inventory Marketing Assistant. AutomaniaSocial Media & Inventory Marketing Assistant.Austell, GA$15–$20The ideal candidate should have experience creating videos, managing social media platforms, editing digital content, and paying close attention to detail to keep our vehicle listings professional and up to date. This person will be responsible for maintaining our online presence, creating engaging content, and ensuring that our vehicle inventory information is accurate and updated across all platforms.
Social Media Manager PavagoSocial Media ManagerAtlanta, GARemoteJoin a growing business as their Social Media Manager and take ownership of building a strong, engaging, and high-performing brand presence across social platforms. #SocialMediaManager #ContentMarketing #DigitalMarketing #SocialMedia #RemoteWork #ContentStrategy.
NewSocial Media Content Marketing Intern (part-time) UserIQSocial Media Content Marketing Intern (part-time)Atlanta, GAResponsibilitiesPost relevant content to Twitter, Facebook, LinkedIn, and Google+ dailyWrite 1-2 pieces of content each week to support the overarching marketing strategyAssist with award and speaking applications and securing sponsorship opportunitiesGeneral support of marketing, sales, and customer success alignment effortsQualificationsExceptional writing and communication skillsPassion for learning new things and sharing ideas, thrives in a fast-paced environmentExperience using social media for businesses a plusKnowledge of HubSpot Marketing a plusPlease send your resume and a short cover letter to:Senior Marketing Director#J-18808-Ljbffr. Social Media Content Marketing Intern (part-time)We're looking for a smart, driven Social Media/Content Marketing Intern to join our team.
NewGrowth Marketing Intern: Social Media & Content CulinaryLocalGrowth Marketing Intern: Social Media & ContentAtlanta, GAInterns will help schedule social media postings, engage with influencers, produce blog content, and support the overall marketing strategy. Ideal candidates are college students or recent grads looking to make a meaningful impact in an early stage startup.
NewSocial Media Coordinator Piece of CakeSocial Media CoordinatorAtlanta, GAProblem‑solver, hard‑working, industrious, and positive attitude.1–3 years of experience in social media, digital marketing, or content creationStrong understanding of social platforms, especially Instagram and TikTokExcellent writing skills with an ear for brand voice and toneHighly organized with strong attention to detailPassion for food, hospitality, and cultureAbility to work in a fast‑paced, collaborative environmentBonus If You HaveExperience managing brand or franchise social accountsBasic photo/video editing skills (CapCut, Canva, Adobe Suite, etc.)Experience with social scheduling and analytics toolsSalary & BenefitsFull time position requires 40+ hours per week. 9997 Headquarters AtlantaChicken Salad Chick Headquarters Atlanta2839 Paces Fighter Rd SESte 500, Overlook IIAtlanta, GA 30339, USAOur brand vision is to become America's favorite place for chicken salad, and our company culture is summarized in the brand's purpose: to spread joy, enrich lives and serve others.
Social Media Manager & Administrative Assistant Hybrid PCOS Women's Telehealth Clinic PCOS Sisters Telehealth Clinic & Wellness CenterSocial Media Manager & Administrative Assistant Hybrid PCOS Women's Telehealth ClinicAtlanta, GeorgiaRemote Workers Policy Summary: This position requires availability to our providers, patients, and staff by phone from 9-5 PM Weekdays (excluding lunch break) and is not conducive to juggling multiple jobs and outside distractions including school. *Remote Workers Policy Summary: This position requires availability to our providers, patients, and staff by phone from 9-5 PM Weekdays (excluding lunch break) and is not conducive to juggling multiple jobs and outside distractions including school.
Social Media Associate Intern Stride, Inc.Social Media Associate InternAtlanta, GeorgiaSUMMARY: Help us create and test social media content, track what's working (and what's not), manage our posting schedule, and bring your own creative ideas to the table. Tallo is a career discovery and talent connection platform that helps nearly 2 million users-mostly students and early-career talent-explore what they're capable of.
NewSocial Media and Communications Coordinator sixstepsrecords Passion City ChurchSocial Media and Communications Coordinator sixstepsrecordsAtlanta, GASOCIAL MEDIA AND COMMUNICATIONS COORDINATORsixstepsrecordsOBJECTIVETo support the sixstepsrecords team and artists, primarily through managing and growing our social media accounts and communication lists by coordinating marketing and promotional campaigns that have our heart, mission, and vision running through them, and are excellently implemented. A high-capacity, hard-working, positive, team-oriented, kingdom-minded, solution-oriented individual will succeed in this role by strategically supporting brand growth and strategy.
Social Media Strategist & Coordinator Hunt Companies IncSocial Media Strategist & CoordinatorAlpharetta, GAUnder the supervision of the Senior Vice President of Marketing, the Social Media Coordinator is responsible for managing and executing the brands social media strategy to enhance online presence, engage audiences, and drive brand awareness. We are the largest military housing owner, offering consistent quality and service to approximately 190,000 residents in nearly 60,000 homes across the United States on Navy, Air Force, Marine Corps, Army, and Space Force installations.
Social Media Strategist & Coordinator Hunt MH Shared Services LLCSocial Media Strategist & CoordinatorAlpharetta, GAPart timeWe are the largest military housing owner, offering consistent quality and service to approximately 190,000 residents in nearly 60,000 homes across the United States on Navy, Air Force, Marine Corps, Army, and Space Force installations. Under the supervision of the Senior Vice President of Marketing, the Social Media Coordinator is responsible for managing and executing the brand's social media strategy to enhance online presence, engage audiences, and drive brand awareness.
Social Media Manager, Product & Promotions PrizePicksSocial Media Manager, Product & PromotionsAtlanta, GeorgiaRemoteThe PrizePicks Social Media Manager (Products & Promotions) , is responsible for translating product & promotions initiatives into organic made-for-social content, owning the strategy, planning, execution, and measurement around how PrizePicks brings product & promotional moments to its social audiences across platforms. Develop and own the framework for how and when organic social activates around new features, product updates, and promotional drops, building a repeatable GTM playbook the team can rely on for ongoing product lifecycle and promotions moments.
Social Media Manager, CX Nice LtdSocial Media Manager, CXAtlanta, GAThis role is ideal for a creative, detail-oriented social media professional who is ready to grow their experience in B2B technology marketing while supporting global social media programs and sit at the intersection of storytelling, data-driven marketing, and social media strategy. You will help manage NiCE's social presence across LinkedIn, X, YouTube, and emerging platforms, translating our AI leadership and CX innovation into compelling content that engages practitioners, senior decision makers, analysts, and the broader enterprise technology community.
Social Media Coordinator Davidson Hospitality GroupSocial Media CoordinatorAtlanta, GeorgiaA trusted partner and preferred operator for Hilton, Hyatt, Kimpton, Marriott, and Margaritaville, Davidson offers a unique entrepreneurial management style and owners' mentality that provides the individualized personal service of a small company, enhanced by the breadth and depth of skill and experience of a larger company. Designed to bring people together, FORTH blends boutique hospitality with an elevated social experience-featuring stylish rooms, buzzing restaurants and bars, and a vibrant members' club that celebrates culture, community, and connection.
Social Media Coordinator Chicken Salad Chick LLCSocial Media CoordinatorAtlanta, GAThe Social Media Coordinator is the voice of Chicken Salad Chick across our digital channels-bringing our brand to life through engaging, on-trend, and community-driven content. Our brand vision is to become America's favorite place for chicken salad, and our company culture is summarized in the brand's purpose: to spread joy, enrich lives and serve others.
NewSocial Media Strategist Eptura IncSocial Media StrategistAtlanta, GALeverage social listening, competitive analysis, and performance benchmarking to identify industry, competitor, and customer trends, and recommend content opportunities, audience engagement tactics, and channel strategy improvements. This highly autonomous individual contributor role owns social media strategy, content planning and creation, publishing, engagement, and performance reporting to ensure brand consistency and reinforce Eptura's market leadership.
NewHead of Social Media & Growth Dormont Manufacturing CompanyHead of Social Media & GrowthAtlanta, GA$171,000–$214,000 / yearThe ideal candidate will have 12+ years of social media experience and a proven record in leadership, delivering measurable business outcomes while ensuring community engagement. FanDuel is seeking a Head of Social Media to spearhead our social strategy and content across platforms.
Senior Social Media Manager Greenlight Financial Technology IncSenior Social Media ManagerAtlanta, GA$125,000–$145,000 / yearContribute to product marketing and brand campaigns, working cross-functionally with stakeholders in product marketing, CRM, brand, creative, growth, and partnerships for upcoming launches and programs. This person will be responsible for driving Greenlight's social and influencer strategies to aggressively reach our target audience of parents, teens, and families, foster community engagement, and increase our social following, contributing to growth in brand awareness.
Senior Social Media Manager APG CorporateSenior Social Media ManagerAtlanta, GAOur portfolio of brands includes Oldcastle APG, Oldcastle Infrastructure, Belgard® hardscape, Echelon® Masonry, RDI® railing, Catalyst™ Fence Solutions, Sakrete® packaged concrete, Amerimix® mortar, Pebble Technology International® pool finishes, and Techniseal® sands and sealant technologies. This role oversees a team of two Social Media Managers and serves as the internal owner and day-to-day steward of corporate social media, senior leadership LinkedIn, and an additional brand account.
Senior Social Media Manager CRH PlcSenior Social Media ManagerAtlanta, GAAward-winning brands include Belgard hardscape, Echelon Masonry, MoistureShield composite decking, RDI railing, Catalyst Fence Solutions, Sakrete packaged concrete, Amerimix mortar, Pebble Technology International pool finishes, Lawn & Garden mulches and landscape features, and Techniseal sands and sealant technologies. This role oversees a team of two Social Media Managers and serves as the internal owner and day-to-day steward of corporate social media, senior leadership LinkedIn, and an additional brand account.
Social Media & Community Manager Templar MediaSocial Media & Community ManagerAlpharetta, GAFull timeSocial Media & Community Manager Templar Media is looking for a Social Media & Community Manager to help grow and engage our audiences across our studio brand and upcoming game Gate Zero. You’ll help shape how our studio shows up online; building awareness, growing our community, supporting backers, and turning development updates into engaging stories across platforms.
Associate Marketing Manager, Advertising and Social Media Liberty Mutual Holding Company IncAssociate Marketing Manager, Advertising and Social MediaAlpharetta, GACollaborate with the Creative Services team and Marketing segment leads to develop compelling ad assets that align with business priorities, brand guidelines, and channel best practices, providing media channel expertise to inform creative strategy. Collaboration: Work closely with Marketing segment leads, Creative Services, Communications, PR, and business stakeholders to ensure advertising and social programs are integrated, on-brand, and aligned to business priorities.