Qualifying specialized experience includes experience where you were responsible for applying advanced communication and analytical practices, methods and techniques to the solution of complex public affairs problems; Planning, developing, and producing a variety of materials and publications (including print, visual, Web-based, multimedia, and video materials) to achieve understanding of various points of view or concepts; Advising leadership on the development of communication plans and strategies; Establishing and maintaining effective working relationships with local media representatives and community groups; Coordinating and implementing special events, ceremonies, outreach campaigns, tours, and other activities to generate public awareness of organizations mission. Experience where you were responsible for applying advanced communication and analytical practices, methods, and techniques to the solution of complex public affairs problems; planning, developing, and producing a variety of materials and publications (including print, visual, Web-based, multimedia, and video materials) to achieve understanding of various points of view or concepts; advising leadership on the development of communication plans and strategies; establishing and maintaining effective working relationships with local media representatives and community groups; and coordinating and implementing special events, ceremonies, outreach campaigns, tours, and other activities to generate public awareness of organizations mission.