NewClinical Care Manager RN Hospice VitalCaring GroupClinical Care Manager RN HospiceCollege Station, TXIf you are a nurse who feels called to hospice - someone who leads with compassion, communicates with purpose, and finds meaning in guiding others through life’s most important moments - we invite you to join our team. You’re not just coordinating care - you’re guiding families, supporting your team, and making sure every patient’s final chapter is met with respect, peace, and clinical excellence.
Full Time - Manager, Financial Aid Return of Title IV Blinn CollegeFull Time - Manager, Financial Aid Return of Title IVBryan, TXThis includes but is not limited to reviewing financial aid appeals, reviewing and scoring endowed scholarship applications, reviewing endowed scholarship thank you letters, FAFSA presentations, outreach, student loan default management, processing scholarship checks, verification, professional judgments, packaging students, helping with veteran processing, etc. The Manager supports the Dean, Director, and financial aid processing and provides guidance to students regarding financial aid eligibility and funding options while collaborating with campus departments to ensure accurate processing and regulatory compliance.
Financial Services Representative (Bilingual) World Acceptance CorporationFinancial Services Representative (Bilingual)Bryan, TX$15–$18 / hourWorld Finance, winner of the Top Workplaces USA award for five years in a row and a two-time winner of Newsweek's Most Trustworthy Companies award, helps customers meet their financial needs and unlock their financial good. Based in Greenville, SC, World reaches over one million customers annually - turning their financial possibility into reality through services like personal loans and tax preparation.
Financial Services Representative (Bilingual) World FinanceFinancial Services Representative (Bilingual)Bryan, TX$15–$18 / hourWorld Finance, winner of the Top Workplaces USA award for five years in a row and a two-time winner of Newsweek's Most Trustworthy Companies award, helps customers meet their financial needs and unlock their financial good. Based in Greenville, SC, World reaches over one million customers annually - turning their financial possibility into reality through services like personal loans and tax preparation.
General Manager Student QuartersGeneral ManagerCollege Station, TX$75,000–$80,000 / yearSummary: Responsible for the overall management of an apartment community, including, but not limited to, personnel management, strategic planning, financial management, risk management and outstanding customer service and resident retention programs. Achieve the highest possible net operating income through the implementation of effective cost control and revenue improvement programs; identify trends and recommend appropriate strategies and adjustments.
Assistant General Manager Student QuartersAssistant General ManagerCollege Station, TX$24–$26 / hourSummary: Assists the General Manager with the overall management of the community, including, but not limited to, personnel management, strategic planning, financial management, risk management, and outstanding customer service and resident retention programs. Financial Management: Assist the General Manager with achieving the highest possible net operating income through the implementation of effective cost control and revenue improvement programs; identify trends and recommend appropriate strategies and adjustments.
NewSales Manager - Virtual InsuraTecSales Manager - VirtualBryan, TXRemote$90,000–$150,000 / yearKeywords: Remote Sales Manager, Work From Home, Virtual Team Leader, Sales Leadership, Insurance Sales Manager, Commission Sales, Team Development, Telesales, Licensed or Unlicensed, Remote Jobs, Financial Services, CRM Sales Management. Whether you’re already managing people or just stepping into leadership, we provide everything you need: a 100% scripted sales process , inbound leads , and a 33% close ratio from set appointments.
Senior Project Manager - Datacenter GpacSenior Project Manager - DatacenterCollege Station, TX145000–225000A leading General Contractor specializing in data center projects is seeking a Project Manager to lead complex builds for national repeat clients. GPAC (Growing People and Companies) is an award-winning search firm specializing in placing quality professionals within multiple industries across the United States since 1990.
Property Manager – Manufactured Home Community 52TENProperty Manager – Manufactured Home CommunityBryan, TXFull timeIf you're a hands-on leader who enjoys building teams, delivering outstanding customer experiences, and making smart business decisions, this is an opportunity to make a meaningful impact while growing your career with 52TEN. Actively contribute to business growth by proactively identifying improvement opportunities, partnering with leadership to evaluate solutions, and executing approved initiatives at the property level.
NewPurchasing Manager City Of College StationPurchasing ManagerCollege Station, TX$75,468–$113,199 / yearRequired: Bachelors Degree in accounting, finance, management or related field, five (5) years of experience related to area of assignment including one (1) year supervisory or lead; or high school diploma and ten (10) years of experience in centralized public procurement, including one (1) year of supervisory experience in a responsible procurement position; or an equivalent combination of education and experience. Under general direction of the Finance Director, the Purchasing Manager plans, organizes, manages, supervises and coordinates the comprehensive purchasing activities for the City which includes the procurement of goods and services for all City operations using established federal, state and local guidelines.
General Manager Layne's Chicken FingersGeneral ManagerCollege Station, Texas$15–$20 / hourOn occasion, may be required to lift and carry, push or pull heavy objects up to fifty pounds; kneel, bend or stoop, ascend or descend stairs; reach and grasp objects. Additional responsibilities include but are not limited to the following: KEY RESPONSIBILITIES: Schedule, train, manage, and develop staff, by overseeing and managing the orientation process, monitor and manage and develop the performance of associates.
Assistant Store Manager HEART OF TEXAS GOODWILL INDUSTRIESAssistant Store ManagerCollege Station, TXWorks with the Store Manager to maintain staffing at correct/budgeted levels and schedule to appropriately meet the needs of the business and maximize operational efficiency. The assistant store manager supports Goodwill's Mission by efficiently generating the revenue that supports the various programs offered to the communities we serve.
Assistant Store Manager 37183 CNG HoldingsAssistant Store Manager 37183College Station, TexasHandle and count currency, cash, and coins to include managing a cash drawer, counting cash deposits, moving cash from secure safe to cash drawer, and other cash handling requirements; may be responsible for bank deposits or bank pick-ups. Through professional partnerships, CNG provides a wide range of convenient and accessible financial products and services designed to improve customers’ financial situations, thereby filling a need and delivering value to our customers.
Business Relationship Manager Senior Acquisition- Vice President JPMorgan Chase & CoBusiness Relationship Manager Senior Acquisition- Vice PresidentBryan, TXAcquire, retain and deepen a portfolio of approximately 40-50 business clients and 60 prospects in a growth/expansion stage with annual revenue greater than ~$3 million; provide business deposit and cash management solutions and manage business credit opportunities up to $15 million; provide support to branch-based business bankers on sizeable business credit deals as needed. Grow portfolio by prospecting for new clients whose businesses are in expansion mode; utilize extensive referral networks and centers of influence to independently identify and pursue potential new business clients, looking for ways to cultivate long-term primary banking relationships.
Store Manager CNG HoldingsStore ManagerCollege Station, TexasHandle and count currency, cash, and coins to include managing a cash drawer, counting cash deposits, moving cash from secure safe to cash drawer, and other cash handling requirements;may be responsible for bank deposits or bank pick-ups. Through professional partnerships, CNG provides a wide range of convenient and accessible financial products and services designed to improve customers’ financial situations, thereby filling a need and delivering value to our customers.
General Manager I Store 5877 Bryan TX Advance Auto PartsGeneral Manager I Store 5877 Bryan TXBryan, TXWhile performing the duties of this job, the employee is usually working inside; however, they will occasionally be outside and exposed to various weather conditions while performing such tasks as installing batteries and wiper blades. The employee is also occasionally exposed to moving mechanical parts; high, precarious places; toxic or caustic chemicals; risk of electrical shock; explosives; and vibration.
Branch Manager Waco Wells Fargo BankBranch Manager WacoFranklin, Texas$31.25–$57.69 / hourAs a Branch Manager, you will serve as the sales leader of the branch, accountable for acquiring, deepening and retaining customer relationships to drive consistent growth in primary checking, deposits, lending, credit cards and investments through disciplined execution, strong coaching, and effective performance management. They are accountable for execution of all applicable risk programs (Credit, Market, Financial Crimes, Operational, Regulatory Compliance), which includes effectively following and adhering to applicable Wells Fargo policies and procedures, appropriately fulfilling risk and compliance obligations, timely and effective escalation and remediation of issues, and making sound risk decisions.
NewParts Manager Lithia Motors IncParts ManagerBryan, TXReporting directly to the Fixed Operations Manager, this role oversees parts sales, inventory management, wholesale parts operations, vendor relationships, and team development while supporting the Service Department's ability to meet productivity and customer satisfaction goals. $90,000.00 - $120,000.00/per year; This is a performance driven position, eligible for short-term and/or long-term incentives as part of total compensation, which includes a Base/Draw/Hourly offset and the ability to earn commission and bonus based on department or individual performance.
Store Manager Walgreen CoStore ManagerBryan, TX$50,000–$120,000 / yearModels and shares customer service best practices with all team members to deliver a distinctive and delightful customer and patient experience, including interpersonal habits (e.g., greeting, eye contact, courtesy, etc.) and Walgreens service traits (e.g., offering help proactively, identifying needs, servicing until satisfied, etc.). Supervises merchandising by planning and implementing sets and resets and revisions of basic department and end stands, display tables, and promotional space, using multiple discount pricing, signs, advertising, promotional items, seasonality, etc.
General Sales Manager - GSM - Automotive Dealership Hiring WinnersGeneral Sales Manager - GSM - Automotive DealershipBryan, TexasOur company has an outstanding opportunity for a results-focused, highly driven and experienced General Sales Manager who would be responsible for the dealerships sales objectives, goals, and overall customer satisfaction at the dealership. To accomplish this task, the manager must effectively manage the sales personnel; have a strong knowledge of the local market and a understanding of the sales departments financial data.
Pharmacy Manager Costco Wholesale CorporationPharmacy ManagerCOLLEGE STATION, TexasOversees and participates in dispensing prescription medications: measuring, labeling, checking for drug interactions, verifying with physicians, and selecting substitutions when necessary. Responds to employee concerns using problem-solving skills, tact, and discretion in accordance with the Costco Employee Agreement and other applicable regulations.
Restaurant Manager Denny's CorpRestaurant ManagerCollege Station, TXThe Franchisor will not receive a copy of any application you submit for this job posting and will have no control over whether you receive an interview and/or are ultimately hired, does not control and is not responsible for the employment policies and practices of independent franchisees, and does not employ independent franchisees' employees. This means the independent franchisee is alone responsible for all employment related matters in the restaurant including, among other things, setting any requirements for this job and all decisions concerning hiring, firing, discipline, supervision, staffing and scheduling.
Branch Service Manager - Bryan/College Station Hunton Group IncBranch Service Manager - Bryan/College StationCollege Station, TXThe Branch Service Manager will oversee service operations, field technicians, financial performance, and customer relationships while operating within the established Hunton Services framework. Hunton Services is expanding its commercial HVAC service operations with the launch of a new regional branch in Bryan / College Station in 2026.
Part Sales Manager - Part Time AutoZone IncPart Sales Manager - Part TimeBryan, TXAs permitted by state or local law, AutoZone may consider certain offenses to be relevant to positions responsible for conducting or overseeing financial transactions on behalf of AutoZone, driving company vehicles and/or supervision of minors. Parts Sales & Inventory Management - Lead efforts to exceed sales targets, optimize inventory levels, and ensure timely returns processing and merchandising.
Operations Manager Ulta Beauty IncOperations ManagerCollege Station, TXThe OM leads a team of Task Associates and the Merchandise Manager (MM), and is responsible for supporting the management of the operations of a retail store, including realignments, planograms and inventory life cycle-related processes (e.g., cycle counts, damages, testers, Return To Vendors (RTV), Destroy in Field (DIF) and inventory adjustments). We bring possibilities to life through the power of beauty each and every day in our stores and online with more than 25,000 products from approximately 500 well-established and emerging beauty brands across all categories and price points, including Ulta Beauty's own private label.
NewCloud Platform Engineering Manager Capital Farm CreditCloud Platform Engineering ManagerCollege Station, TexasThe Cloud Platform Engineering Manager is the designated owner and single point of accountability (DRI) for Capital Farm Credit’s (CFC) Microsoft cloud platform, spanning the Azure and Microsoft 365 environments (including Exchange Online, SharePoint Online, OneDrive, and Teams). Preferred certifications include Microsoft Certified: Azure Solutions Architect Expert, Microsoft Certified: Azure Administrator Associate, Microsoft Certified: Cybersecurity Architect Expert or Azure Security Engineer Associate, and security or governance certifications such as CISSP, CCSP, or CISM.
Program Manager FUJIFILM Biotechnologies USA IncProgram ManagerCollege Station, TXQualifications: Master's Degree preferably in Business, Engineering, Microbiology, Chemistry, Biochemistry, or related field with two (2) years of experience in a fast-paced environment, preferably in the biotechnology, pharmaceutical, laboratory, healthcare or related industry; OR, Bachelor's Degree preferably in Business, Engineering, Microbiology, Chemistry, Biochemistry, or related field with four (4) years of experience in a fast-paced environment, preferably in the biotechnology, pharmaceutical, laboratory, healthcare or related industry; OR, Associate's Degree with six (6) years of experience in a fast-paced environment, preferably in the biotechnology, pharmaceutical, laboratory, healthcare or related industry; OR, Highschool Diploma or GED with eight (8) years of experience in a fast-paced environment, preferably in the biotechnology, pharmaceutical, laboratory, healthcare or related industry. The Program Manager, with mentoring and support from the Head of Program Management and/or Associate Program Director or Program Director, will be responsible for the planning and delivery of programs from the point of contract signature (Scope of Work/Letter of Intent/Contract) to program delivery including technology transfer and taking a product/process from execution of a CSA/MSA through process development and early stage clinical supply through program closure.
Regional Manager Fortify CompaniesRegional ManagerCollege Station, TX8 to 15 years of leadership experience in restoration, construction, disaster recovery services, or other property services such as HVAC or waterproofingProven success in multi-site operations, organic growth, and cross-functional leadership. Recruit, train, and lead Business Development teams to execute the regional go-to-market strategyBuild relationships with key referral sources including insurance carriers, property managers, and commercial accounts.
Regional Manager TX Fortify CompaniesRegional Manager TXCollege Station, TX8 to 15 years of leadership experience in restoration, construction, disaster recovery services, or other property services such as HVAC or waterproofingProven success in multi-site operations, organic growth, and cross-functional leadership. Recruit, train, and lead Business Development teams to execute the regional go-to-market strategyBuild relationships with key referral sources including insurance carriers, property managers, and commercial accounts.
Environmental Services Department Manager Healthcare Services Group IncEnvironmental Services Department ManagerNAVASOTA, TXJoin Healthcare Services Group (HCSG) as an Account Manager, leading housekeeping, laundry, and floor care teams in a long-term care facility. If you''re looking for a role where you can lead with passion, drive positive change, and be part of a supportive and dedicated team, apply now and start making a difference at HCSG!
Assistant Store Manager Tecovas, Inc.Assistant Store ManagerCollege Station, TX$25–$27 / hourHandcrafting the best Western footwear, workwear, apparel, and accessories, Tecovas has grown rapidly since its founding as the first digitally native Western brand in 2015, serving customers through www. Work closely with store leadership and HQ partners to facilitate and organize ongoing training in store locations, including training for new products and services.
NewRoute Service Manager - UniFirst UniFirst CorpRoute Service Manager - UniFirstCollege Station, TXThe Route Service Manager will recruit and lead a team of Route Service Supervisors and Route Service Representatives who deliver to multiple customers per day - ranging from small family owned businesses to major corporate locations. The fabric of UniFirst is woven from its very unique family culture where our Team Partners enjoy a small company feel while taking advantage of the resources and stability that come with being a 1.5-billion-dollar organization.
Project Manager Bartlett Cocke General ContractorsProject ManagerCollege Station, TXThese activities include but are not limited to coordinating preconstruction activities, developing project schedules, monitoring project budgets and ongoing job costs as well as ensuring client satisfaction throughout project completion. 4+ years' experience managing commercial construction projects (non-residential) successfully from start to finish serving as the lead Project Manager.
Program Manager FujifilmProgram ManagerCollege Station, TexasMaster’s Degree preferably in Business, Engineering, Microbiology, Chemistry, Biochemistry, or related field with two (2) years of experience in a fast-paced environment, preferably in the biotechnology, pharmaceutical, laboratory, healthcare or related industry; OR, Bachelor’s Degree preferably in Business, Engineering, Microbiology, Chemistry, Biochemistry, or related field with four (4) years of experience in a fast-paced environment, preferably in the biotechnology, pharmaceutical, laboratory, healthcare or related industry; OR, Associate’s Degree with six (6) years of experience in a fast-paced environment, preferably in the biotechnology, pharmaceutical, laboratory, healthcare or related industry; OR, Highschool Diploma or GED with eight (8) years of experience in a fast-paced environment, preferably in the biotechnology, pharmaceutical, laboratory, healthcare or related industry. Position Overview: The Program Manager, with mentoring and support from the Head of Program Management and/or Associate Program Director or Program Director, will be responsible for the planning and delivery of programs from the point of contract signature (Scope of Work/Letter of Intent/Contract) to program delivery including technology transfer and taking a product/process from execution of a CSA/MSA through process development and early stage clinical supply through program closure.
GROUNDS OPERATIONS MANAGER- TEXAS A&M UNIVERSITY Compass Group North AmericaGROUNDS OPERATIONS MANAGER- TEXAS A&M UNIVERSITYCollege Station, TXBy utilizing our associates' knowledge and experience alongside SSC's extensive training, providing supportive management, and offering unparalleled wage and benefit packages as well as career advancement opportunities, we have developed a workforce that differentiates us from our competitors. The ideal candidate brings hands‑on operational expertise, strong organizational skills, and the ability to coordinate work across multiple teams and service areas without direct supervisory responsibility.
Clinical Nutrition Manager Compass Group North AmericaClinical Nutrition ManagerCollege Station, TXThe company has earned significant recognition, including being named one of Modern Healthcare's "Top 100 Best Places to Work in Healthcare" for five consecutive years, and appearing on Training Magazine's Top 125 Organizations list for six straight years. Compass Group employs over 3,000 RDNs across the United States, making us one of the nation's largest employers of Dietitians in a variety of settings: Hospitals and healthcare systems.
BTU-Division Manager - Fiscal Services City of Bryan, TexasBTU-Division Manager - Fiscal ServicesBryan, TX$115,200–$145,000 / yearPosting Number 2026549 Position Title BTU-Division Manager - Fiscal Services Position # #9000143 FLSA Exempt Classification Type Supervisory/Management Department Electric Utilities (BTU) - Fiscal Services Job Type Full Time Work Schedule. Ensures timely closure of monthly general ledger entries, including cash ledger, payroll distribution, accounts receivable, accounts payable, work orders, and fixed asset sub-ledgers.
Assistant Store Manager 37183 CNG Holdings, Inc.Assistant Store Manager 37183College Station, TXHandle and count currency, cash, and coins to include managing a cash drawer, counting cash deposits, moving cash from secure safe to cash drawer, and other cash handling requirements; may be responsible for bank deposits or bank pick-ups. Through professional partnerships, CNG provides a wide range of convenient and accessible financial products and services designed to improve customers' financial situations, thereby filling a need and delivering value to our customers.
Store Manager CNG Holdings, Inc.Store ManagerCollege Station, TXHandle and count currency, cash, and coins to include managing a cash drawer, counting cash deposits, moving cash from secure safe to cash drawer, and other cash handling requirements; may be responsible for bank deposits or bank pick-ups. Through professional partnerships, CNG provides a wide range of convenient and accessible financial products and services designed to improve customers' financial situations, thereby filling a need and delivering value to our customers.
NewOutlets General Manager Pyramid Hotel GroupOutlets General ManagerCollege Station, TXFrom being named among the best places to work by respected publications such as USA Today, The Boston Globe, and The Houston Chronicle to earning top travel accolades from Travel + Leisure, Condé Nast Traveler, Forbes Travel Guide, and U.S. News & World Report, these recognitions reflect the culture, service excellence, and commitment to people that define the Pyramid experience. Our platform includes Benchmark Resorts & Hotels, a collection of distinctive independent properties; Axiom Hospitality, our European hotel management company; and PYRAMIDWORKS, which provides integrated workplace and facilities services.
TWRI Project Manager Texas A&M AgriLife ResearchTWRI Project ManagerCollege Station, TXWhen you choose to work for Texas A&M AgriLife, you become part of an organization that is an established leader in agriculture and life sciences with a wide range of capabilities to meet the needs of our statewide, national, and international constituents. In addition, Texas A&M AgriLife offers a comprehensive benefit package including the following: Health, dental, vision, life and long-term disability insurance with Texas A&M AgriLife contributing to employee health and basic life premiums.
NewResident Experience Manager ConAm Management CorpResident Experience ManagerCollege Station, TX$20–$25 / hourWho We Are: Founded in 1975, CONAM Management operates in 10 states, across 26 key metropolitan markets, supporting over 60,000 apartment units of both affordable and conventional housing. You are proficient in Microsoft Office (Word, Excel, and Outlook), and comfortable learning or knowing property management software like Yardi, MRI, or other leasing and property management systems.
Research Project Manager Texas A&MResearch Project ManagerCollege Station, TexasThe System Offices, within the Texas A&M University System, provides an outstanding benefits package including, but not limited to: competitive health benefits; paid vacation, sick leave, and holidays; a defined benefit retirement plan to include an employer contribution through Teachers Retirement System of Texas (TRS); if applicable, a defined contribution retirement plan to include an employer contribution through an approved ORP vendor: additional voluntary tax deferred annuity (TDA) options; tuition assistance; and wellness programs to promote work/life balance. The System Offices is one of several system members within the Texas A&M University System representing one of the largest systems of higher education in the nation, with a network of 12 universities, a comprehensive health science center, eight state agencies, Texas A&M – Fort Worth and the Texas A&M - RELLIS Campus.
TWRI Project Manager Texas A&MTWRI Project ManagerCollege Station, TexasWhen you choose to work for Texas A&M AgriLife, you become part of an organization that is an established leader in agriculture and life sciences with a wide range of capabilities to meet the needs of our statewide, national, and international constituents. In addition, Texas A&M AgriLife offers a comprehensive benefit package including the following: Health, dental, vision, life and long-term disability insurance with Texas A&M AgriLife contributing to employee health and basic life premiums .
Research Project Manager Texas A&M UniversityResearch Project ManagerCollege Station, TX$4,180.17–$6,971.89The System Offices, within the Texas A&M University System, provides an outstanding benefits package including, but not limited to: competitive health benefits; paid vacation, sick leave, and holidays; a defined benefit retirement plan to include an employer contribution through Teachers Retirement System of Texas (TRS); if applicable, a defined contribution retirement plan to include an employer contribution through an approved ORP vendor: additional voluntary tax deferred annuity (TDA) options; tuition assistance; and wellness programs to promote work/life balance. Job Description Summary: The Project Manager at the Center for Applied Communications and Networks is responsible for coordinating multiple technical projects related to research, development, testing and evaluation of network technologies and communications systems.
Manager, Media Relations\Editorial Services Texas A&M UniversityManager, Media Relations\Editorial ServicesCollege Station, TX$88,000–$90,000 / yearOur 18 departments and more than 130 academic programs of study offer students the opportunity to pursue an extraordinarily wide range of subjects spanning the natural sciences, humanities, mathematics, social sciences, languages, and life sciences. The College of Arts and Science is home to over 30 centers and institutes as well as many specialized laboratories and active research groups, where innovation by our top researchers continues to lead to groundbreaking discoveries and societal solutions in myriad world-changing areas.
Manager, Media Relations\Editorial Services Texas A&MManager, Media Relations\Editorial ServicesCollege Station, TexasOur 18 departments and more than 130 academic programs of study offer students the opportunity to pursue an extraordinarily wide range of subjects spanning the natural sciences, humanities, mathematics, social sciences, languages, and life sciences. The College of Arts and Science is home to over 30 centers and institutes as well as many specialized laboratories and active research groups, where innovation by our top researchers continues to lead to groundbreaking discoveries and societal solutions in myriad world-changing areas.
NewBrand Manager Texas A&M UniversityBrand ManagerCollege Station, TXCoordinate with internal teams and external agency partners to produce high-quality marketing materials to help create, reinforce, and/or change target audience attitudes, beliefs, and behaviors. Help develop and oversee execution of comprehensive marketing campaigns to promote the University's brand and key messages with target audiences to achieve strategic objectives.
NewCommercial Sales Manager AutoZone IncCommercial Sales ManagerBryan, TXAs permitted by state or local law, AutoZone may consider certain offenses to be relevant to positions responsible for conducting or overseeing financial transactions on behalf of AutoZone, driving company vehicles and/or supervision of minors. This role blends your passion for automotive parts with your sales expertise, empowering you to build lasting partnerships with commercial accounts and deliver exceptional service that truly WOWs.
NewBrand Manager Texas A&MBrand ManagerCollege Station, TexasCoordinate with internal teams and external agency partners to produce high-quality marketing materials to help create, reinforce, and/or change target audience attitudes, beliefs, and behaviors. Help develop and oversee execution of comprehensive marketing campaigns to promote the University's brand and key messages with target audiences to achieve strategic objectives.