Go-to-Market Strategy & Cross-Functional Collaboration: Collaborate closely with marketing, sales, and business unit leaders at Axos to define go-to-market (GTM) strategies for all digital products, including trading, lending, deposit, robo-advising, small business banking, etc. Performance Metrics & Analytics: Define, implement, and continuously monitor key performance indicators (KPIs) for both consumer and professional platforms, including adoption, engagement, retention, trading activity, lending and deposit performance, robo-advising outcomes, and advisor productivity.