The ideal candidateHolds expert‑level knowledge of the startup and AI company landscapeHas proven expertise crafting and delivering global, audience‑focused campaign strategiesExcels in leading and driving large, complex, global campaigns or programsHas strong analytics skills, with the ability to interpret, analyze, and communicate campaign performance across marketing and sales metricsWorks with and influences across cross‑functional stakeholder groups, including senior sales, marketing, and product leaders“Sees around corners”—anticipates and unblocks challenges, stays ahead of market and audience trends, and anticipates regional and country needs and nuanceUnderstands modern storytelling and content trends, and can translate those into thoughtful, resonant campaign strategiesIs agile, iterative, AI‑fluent, and comfortable with ambiguity and high‑growth environmentsResponsibilitiesOwn the overall campaign strategy and plan for startups and AI companies, and drive the global, cross‑functional workstream for activation and impactPartner with comms, product marketing, channel teams, regional and field marketing, partner marketing, sales teams, and more to define and implement campaignsWork with regional marketing to ensure local relevance and advise on campaign deliveryUse your multi‑channel expertise to deliver campaigns via digital, web, email, online events, direct mail, social, events, sales plays, and more, all in partnership with functional and regional teamsPartner with product marketing and content and editorial teams to develop compelling, relevant campaign materials and content sets, including whitepapers, guides, blogs, checklists, interactive content, promotions and offers, etc. Minimum requirements8+ years of enterprise B2B marketing experience that includes some mix of integrated campaigns, content marketing, regional and field marketing, and account‑based marketing, with demonstrated increase in scopeExpert‑level knowledge of the startup and AI landscapeProven expertise in partnering with regional marketing and sales teams to build, grow, and develop pipelineProblem‑solving acumen, with the ability to build, interpret, and adjust measurement tools and dataExcellent presentation, writing, and communication skills, especially to executive stakeholdersAppetite and ability to work through ambiguity, evaluate and recommend solutions, and drive clarity across complex, global stakeholder groupsAbility to build campaigns and programs from the ground up, orchestrating many moving parts across disparate functionsPreferred qualificationsExperience at a highly dynamic, high‑growth tech companyExperience in the payments, financial technology, or adjacent industries or marketing FinTech solutionsIntegrated campaigns experience focused on select audiences, including enterprise and industries (retail, media, entertainment, gaming, financial services, insurance, travel, hospitality, and leisure), SMB and mid‑market, SaaS platforms, and startupsProduct campaigns experience focused on payments, fraud, financial services, and embedded finance#J-18808-Ljbffr.