AP Manager Beacon Hill Staffing Group, LLCAP ManagerRockville, MD, Maryland$80,000–$105,000 / yearFull timeBeacon Hill Financial is partnering with a local organization in the search for an experienced Accounts Payable Manager to oversee the full-cycle AP function and ensure accurate, timely processing of vendor payments. Learn more about Beacon Hill and our specialty divisions, Beacon Hill Associates, Beacon Hill Financial, Beacon Hill HR, Beacon Hill Legal, Beacon Hill Life Sciences and Beacon Hill Technologies by visiting www.bhsg.com.
BMW Automotive Service Manager Passport AutoBMW Automotive Service ManagerCamp Springs, MDFull timeJoin the award-winning team at Passport BMW in Suitland, Maryland, and become part of one of the Washington Metro area’s premier luxury automotive destinations, backed by Passport Auto Group and the world-renowned BMW brand. We are seeking an exceptional BMW Service Manager who is passionate about delivering the ultimate premium ownership experience.
Automotive Parts Manager Highline Passport AutoAutomotive Parts Manager HighlineCamp Springs, MDFull timeWe are seeking an experienced Highline/Luxury Automotive Parts Manager to lead our parts department and support our service, sales, and wholesale operations in Suitland Md. We will soon have a new HIGHLINE automotive brand to add to our established automotive group of more than 30 years!
Accounting Manager Beacon Hill Staffing Group, LLCAccounting ManagerGreenbelt, MD, Maryland$115,000–$135,000 / yearFull timeLearn more about Beacon Hill and our specialty divisions, Beacon Hill Associates, Beacon Hill Financial, Beacon Hill HR, Beacon Hill Legal, Beacon Hill Life Sciences and Beacon Hill Technologies by visiting www.bhsg.com. This position plays a key role in supporting day-to-day accounting operations, financial reporting, and audit readiness while partnering closely with leadership on budgeting and financial oversight.
Sr. Manager, HRIS - $140K-$155K - DC Beacon Hill Staffing Group, LLCSr. Manager, HRIS - $140K-$155K - DCWashington, DC, District of Columbia$140,000–$155,000 / yearFull timeLearn more about Beacon Hill and our specialty divisions, Beacon Hill Associates, Beacon Hill Financial, Beacon Hill HR, Beacon Hill Legal, Beacon Hill Life Sciences and Beacon Hill Technologies by visiting www.bhsg.com. Our niche brands offer a complete suite of staffing services to emerging growth companies and the Fortune 500 across market sectors, career specialties/disciplines and industries.
NewB2G Senior Marketing Manager Government Business ResultsB2G Senior Marketing ManagerWashington DC, VAThis role brings deep B2G (business-to-government) marketing experience to consult, develop, and deliver measurable marketing initiatives that drive client revenue and measurable outcomes across awareness, demand generation, and prospect engagement. Stay current and curious on relevant events in the client’s B2G segment, offering expert insight to maximize in-person networking, awareness and educational opportunities.
NewLicensed Salon Manager Sport ClipsLicensed Salon ManagerSykesville, MD$30–$50 / hourLicensed stylists who are not yet ready for a Salon Manager role can apply to our Manager-in-Training program, which provides hands-on leadership development in scheduling, inventory, customer service, and salon operations. This role is ideal for a licensed cosmetologist or barber who enjoys coaching teams, managing salon operations, and delivering consistent, high-quality customer experience.
NewFreelance Beauty Brand Educators AtriumFreelance Beauty Brand EducatorsWashington, DCThis team supports beauty brands in creating engaging in-store experiences, educating consumers, and driving sales through exceptional product knowledge and brand representation. This long-term temporary role is ideal for beauty professionals who excel at product education, in-store customer engagement, visual merchandising, and relationship building with store teams.
NewRooms Operations Manager Marriott International, IncRooms Operations ManagerWashington, DC$66,000–$80,0002-year degree from an accredited university in Hotel and Restaurant Management, Hospitality, Business Administration, or related major; 2 years experience in the guest services, front desk, housekeeping, or related professional area. • Reviews financial statements, sales and activity reports, and other performance data to measure productivity and goal achievement and to determine areas needing cost reduction and program improvement.
Brand Director HITT ContractingBrand DirectorFalls Church, VA$125,000–$180,000 / yearThis is a senior leadership role for a builder of brands and a developer of talent: someone who can both inspire a creative team and operate as a strategic peer and trusted advisor to the heads of Marketing and Communications. Every day, our team members do amazing things in pursuit of our shared purpose to build trust with our clients, partners, subcontractors, and teammates.
NewSenior Project Manager (Architecture) Erickson Senior LivingSenior Project Manager (Architecture)Catonsville, MD$120,000–$150,000 / yearEngage with the ESL Interior Design and Engineering Teams to assist the community and required consultants to develop and/or update their Life-Cycle Plans and renovation projects establishing a roadmap for future projects. See Erickson Senior Living Privacy Policy at https://www.ericksonseniorliving.com/privacy-policy and SonicJobs Privacy Policy at https://www.sonicjobs.com/us/privacy-policy and Terms of Use at https://www.sonicjobs.com/us/terms-conditions.
Store Manager Staples, Inc.Store ManagerRiverdale, MDYou’ll make a visible impact as a retail leader and business professional in driving your stores community relationships, merchandise sales, technical services portfolio, print & marketing services, and business-to-business network. See Staples Inc Privacy Policy at https://careers.staples.com/en/global-privacy and SonicJobs Privacy Policy at https://www.sonicjobs.com/us/privacy-policy and Terms of Use at https://www.sonicjobs.com/us/terms-conditions.
NewOperations Manager Courtyard Potomac MillsOperations ManagerWoodbridge, VACompensation Type: Yearly Highgate Hotels: Highgate is a leading real estate investment and hospitality management company with over $15 billion of assets under management and a global portfolio of more than 400 hotels spanning North America, Europe, the Caribbean, and Latin America. Qualifications: At least 5 years of progressive experience in a hotel or related field; or a 2-year college degree and a minimum of 3 years of progressive experience in a related field; or a 4-year degree and a minimum of 1 year of progressive experience in a related field.
MEP Manager HITT ContractingMEP ManagerFalls Church, VA$95,000–$135,000 / yearThe MEP Manager oversees multiple projects; responsible for providing support to the MEP Site Operations teams at the project level in the delivery of a consistent MEP product and brand. Every day, our team members do amazing things in pursuit of our shared purpose to build trust with our clients, partners, subcontractors, and teammates.
NewAssistant Project Manager - Installation CoolSysAssistant Project Manager - InstallationReston, VA$75,000–$110,000Assignments generally include such types of work as preparing reports, maintaining records, securing vendor pricing, processing purchase orders, approving invoices, processing change orders, maintaining logs, and maintaining correspondence with owner representatives. Responsibilities: This full-charge position is directly responsible for managing multiple medium to large-scale projects designed and approved by Mechanical Engineering & Construction Corporation to complete and deliver each project on time within budget.
NewTerritory Account Manager - Scaffold Sunbelt RentalsTerritory Account Manager - ScaffoldElkridge, MD$40,000–$67,761 / yearRelated experience may include: Account Manager, Rental Sales, Parts Sales, Service Manager, Customer Service Representative, Construction Manager, Tools Manager, Counter Sales Representative, Equipment Associate, Manager Trainee, Manager in Training. Sunbelt offers team members the following paid time off from work, subject to Sunbelt's policies (unless specified in a collective bargaining agreement): 12-25 vacation days depending on years of service.
NewProject Manager - Installation CoolSysProject Manager - InstallationReston, VA$90,000–$130,000Responsibilities: The MEC Project Managerwill be responsible for overseeing the installation of products, equipment, or systems for clients, ensuring that projects are completed on time, within budget, and according to specifications. This role involves coordinating and managing the entire installation process, including logistics, scheduling, resource allocation, and communication between clients, vendors, and installation teams.
Automotive Parts Manager Highline Passport Auto GroupAutomotive Parts Manager Highlinemarlow heights, MDFull timeWe are seeking an experienced Highline/Luxury Automotive Parts Manager to lead our parts department and support our service, sales, and wholesale operations. Qualifications3–5+ years of automotive parts MANAGER experience; highline brand experience strongly preferred.
NewConstruction & Facilities Project Manager Great American RestaurantsConstruction & Facilities Project ManagerFairfax, VA$150,000–$175,000 / yearEstablished in 1974, Great American Restaurants operates thirteen high-volume, upper-casual restaurants, an upscale dining location, three artisan bakeries, and a fast-casual BBQ concept in Northern Virginia and Maryland, with several new locations in progress and more in the works. The ideal candidate has experience delivering projects with high-end finishes and custom design elements and excels at coordinating complex workstreams while keeping internal teams, consultants, and contractors aligned, accountable, and on task.
BMW Automotive Service Manager Passport Auto GroupBMW Automotive Service ManagerSuitland, MDFull timeJoin the award-winning team at Passport BMW in Suitland, Maryland, and become part of one of the Washington Metro area’s premier luxury automotive destinations, backed by Passport Auto Group and the world-renowned BMW brand. The ideal candidate is a sales-oriented, customer-focused professional with a relentless work ethic and an unwavering commitment to excellence—someone who embodies Passport’s World Class Experience every single day.
NewAssistant Housekeeping Manager - Bolger Center AramarkAssistant Housekeeping Manager - Bolger CenterPotomac, MDThe Assistant Front Desk Manager supports the Front Desk Manager in overseeing daily front office operations while providing strong leadership, training, and hands-on support to the front desk team. This role is highly visible and guest-facing, serving as a key representative and ?face? of the Front Desk while ensuring exceptional guest service, operational efficiency, and team engagement.
Store Manager - Spencer's Spencer Gifts - Spirit HalloweenStore Manager - Spencer'sBaltimore, MD$22–$22.25 / hourFull timeThe Store Manager oversees and is accountable for the operation of a store, ensuring maximum sales and profitability through controlling expenses, shrinkage, human resources management as well as all aspects of merchandising and inventory control in adherence with all Company policies and procedures. The physical demands of the job require in excess of 8 hours of standing, walking, climbing ladders and lifting up to 50 pounds.
District Sales Manager - Spirit Spencer Gifts - Spirit HalloweenDistrict Sales Manager - SpiritGaithersburg, MD$1,106–$1,131 / weekThe District Sales Manager is responsible for all aspects of the store operation (average 3 stores) including, sales, payroll recruiting, training, employee relations, expense control, shrink and all related functions. The physical demands of the job require in excess of 8 hours of standing, walking, climbing ladders, setting up fixtures, lifting and moving up to 50 pounds.
Assistant Store Manager - Spencer's Spencer Gifts - Spirit HalloweenAssistant Store Manager - Spencer'sFairfax, VA$14.77–$15.02 / hourFull timeThe Assistant Manager is responsible for supporting the Store Manager in the various tasks involved in the overall operation of a store, ensuring maximum sales and profitability by developing staff, controlling expenses and shrinkage as well as all aspects of merchandising and inventory control in adherence with all Company policies and procedures. The physical demands of the job require in excess of 8 hours of standing, walking, climbing ladders and lifting up to 50 pounds.
NewBilling Manager Beacon Hill Staffing Group, LLCBilling ManagerWashington, District of Columbia$80,000–$100,000 / yearFull timeLearn more about Beacon Hill and our specialty divisions, Beacon Hill Associates, Beacon Hill Financial, Beacon Hill HR, Beacon Hill Legal, Beacon Hill Life Sciences and Beacon Hill Technologies by visiting www.bhsg.com. Our niche brands offer a complete suite of staffing services to emerging growth companies and the Fortune 500 across market sectors, career specialties/disciplines and industries.
Marketing and Leasing Manager - Multi-Family Property Management Pratum CompaniesMarketing and Leasing Manager - Multi-Family Property ManagementGaithersburg, MD$75,000–$90,000 / yearFull timeFamiliarity with industry-relevant marketing and technology platforms is required, including Yardi PMS, EliseAI CRM, Google Ads and Ad Words, AI-supported marketing tools, Microsoft Office Suite, Adobe Creative Suite, Canva, Flipbook platforms, SurveyMonkey, reputation management monitoring software, website design software tools, Mailchimp, Loomly, and social media optimization tools. The Marketing and Leasing Manager at Pratum Companies is responsible for developing and executing a results-driven marketing and resident strategy that directly supports leasing performance, occupancy growth, and overall asset value across a diverse multifamily portfolio.
Senior Associate Brand Manager MìLàSenior Associate Brand ManagerWashingtonPartner closely with greater sales and marketing team to develop compelling brand assets and experiences, including customer-facing sales assets. This is a high-impact, cross-functional role where you will launch new products, manage cross-functional teams and ensure a consistent, high-quality brand experience.
Global Brand Marketing Manager - CRAFTSMAN Stanley Black & Decker IncGlobal Brand Marketing Manager - CRAFTSMANTowson, MDRemote$62,200–$100,200 / yearThe Global Brand Manager will also support long-term strategic planning for the CRAFTSMAN brand under the guidance of senior global marketing leaders, including future product/category innovation, growth opportunities, retail partnerships, and sponsorship strategies. Build strategic and tactical plans that support this vision through a multi-year roadmap, elevating brand positioning in the hearts and minds of end users while supporting delivery of target brand KPIs, including share growth and perception change.
DIRECT BRAND MANAGER Sally Beauty Company, Inc.DIRECT BRAND MANAGERMDThe work environment involves everyday risks or discomforts which require normal safety precautions typical of such places as offices, meeting and training rooms, salons, and retail stores, e.g., use of safe work practices with office equipment, avoidance of trips and falls, observance of fire regulations and traffic signals, etc. Beauty Systems Group, branded as Cosmo Prof or Armstrong McCall stores, along with its direct sales consultants, sell professionally branded products intended for use and resale by salons to retail consumers.
Senior Extended Stay Brand Manager Choice Hotels International IncSenior Extended Stay Brand ManagerNorth Bethesda, MD$114,185–$135,185 / yearJOB SUMMARY: The Senior Manager, Extended Stay Brand Management leads the execution of defined brand initiatives for WoodSpring Suites and Everhome Suites in support of brand strategy and operating plans established by the Director, Extended Stay Brand Management and the Extended Stay Segment Leader. Our corporate office locations: North Bethesda, MD - Located at Pike & Rose, our worldwide headquarters is less than 15 miles from Washington, D.C., one block away from the North Bethesda Metro station, with easy access to I-495, complimentary parking, electronic charging stations, restaurants and retail.
Brand Manager Truth InitiativeBrand ManagerDC$83,000–$88,000 / yearManage production of influencer and partner organic and advertising content from brief to delivery, sharply maintaining internal project management systems and media trackers Work closely with internal and external creative teams to produce frequent and ongoing custom ad cutdowns Work closely with analytics to translate performance data into insights and then action Monitor evolving social and influencer landscape, periodically recommending new marketing strategies and tactics Manage cross-team collaboration internally with communications, PR, research, legal, and policy teams. The Brand Manager is a member of Truth Initiatives Marketing Department, a team which directs all marketing initiatives for the organization and EX Program - our industry leading resource that helps people quit nicotine addiction.
Brand Manager NOVA TastingsBrand ManagerNorthern Virginia, VAFull timeWe’re looking for a Brand Manager to lead teams, drive sales, and execute at a high level in a fast-paced environment. NOVA Tastings is a rapidly growing experiential marketing company leading high-impact activations across Virginia, DC, and Maryland.
Project Manager - Brand Design M. Arthur Gensler Jr. & Associates IncProject Manager - Brand DesignDC$90,000–$105,000 / yearCoordinate interdisciplinary teams including graphic and brand designers, signage specialists, strategists, architects, interior designers, digital experience designers, and fabrication partners. Our design managers lead work streams, elevate creative outcomes, strengthen client relationships, and contribute to the growth of the Brand practice area, advancing Gensler's mission to create a better world through the power of design.
Senior Extended Stay Brand Manager Choice HotelsSenior Extended Stay Brand ManagerNorth Bethesda, MarylandThe Senior Manager, Extended Stay Brand Management leads the execution of defined brand initiatives for WoodSpring Suites and Everhome Suites in support of brand strategy and operating plans established by the Director, Extended Stay Brand Management and the Extended Stay Segment Leader. This role is accountable for translating strategic direction into clearly scoped initiatives, execution plans, and measurable outcomes that optimize the operating model, owner and guest value proposition, and return on investment for Choice Hotels’ extended stay brands.
Senior Manager, Multicultural Brand Marketing - Bilingual (English / Spanish) The PNC Financial Services Group IncSenior Manager, Multicultural Brand Marketing - Bilingual (English / Spanish)DC$50,000–$204,490 / yearPNC Employees take pride in our reputation and to continue building upon that we expect our employees to be: Customer Focused - Knowledgeable of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and able to leverage that information in creating customized customer solutions. In addition, PNC generally provides the following paid time off, depending on your eligibility: maternity and/or parental leave; up to 11 paid holidays each year; 9 occasional absence days each year, unless otherwise required by law; between 15 to 25 vacation days each year, depending on career level; and years of service.
NewRegional Manager, Revenue Management Core Brands Choice Hotels International IncRegional Manager, Revenue Management Core BrandsMD$99,919–$117,552 / yearOur corporate office locations: North Bethesda, MD - Located at Pike & Rose, our worldwide headquarters is less than 15 miles from Washington, D.C., one block away from the North Bethesda Metro station, with easy access to I-495, complimentary parking, electronic charging stations, restaurants and retail. Field/Remote - Select roles designated as field/remote will require associates to work from a home office, connecting virtually with Choice team members and leadership on Zoom, with possible required travel depending on the role.
Brand Manager, DEWALT, North America Stanley Black & Decker IncBrand Manager, DEWALT, North AmericaTowson, MD$77,600–$124,900 / yearLearning & Development: Our lifelong learning philosophy means you'll have access to a wealth of state-of-the-art learning resources, including our Lean Academy and online university (where you can get certificates and specializations from renowned colleges and universities). Join our top-notch team of more than 43,500 diverse and high-performing professionals globally who are making their mark on some of the world's most beloved brands, including DEWALT, BLACK+DECKER, CRAFTSMAN, STANLEY, CUB CADET, and HUSTLER.
Senior Manager, Employer Brand (Mgr Communications 2) Huntington Ingalls Industries IncSenior Manager, Employer Brand (Mgr Communications 2)McLean, VA$110,217–$145,000 / yearWhat Were Looking For: 6 years relevant progressive experience with Bachelors in related field; 4 years relevant progressive experience with Masters in related field; or High School Diploma or equivalent and 10 years relevant progressive experience. You'll partner closely with leadership, HR, Communications, and Mission Technologies teams to deliver clear, consistent, and inspiring messaging that elevates the employee experience and strengthens HII's reputation as an employer of choice.
Senior Brand Marketing Manager | HotelLearn More Crescent Hotels & ResortsSenior Brand Marketing Manager | HotelLearn MoreReston, VAThe Senior Brand Marketing Manager leads the coordination of integrated marketing efforts and collaborates with local market teams, brand management, PR, Media, and our preferred media, creative, influencer and research agencies. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information.
Assistant General Manager Specialist - Marriott Select Brands Marriott International IncAssistant General Manager Specialist - Marriott Select BrandsBethesda, MDFull-time positions also offer coverage for medical, dental, vision, health care flexible spending account, dependent care flexible spending account, life insurance, disability insurance, accident insurance, adoption expense reimbursements, paid parental leave and educational assistance. Review or create the given hotel's financial reports: Budget, Profit and Loss Statement, Labor Statistics, Distribution Summary, Food and Beverage Recap, Wage progress and Forecast Reports.
NewRegional Manager, Revenue Management Core Brands Choice HotelsRegional Manager, Revenue Management Core BrandsMaryland$99,919–$117,552 / yearNorth Bethesda, MD — Located at Pike & Rose, our worldwide headquarters is less than 15 miles from Washington, D.C., one block away from the North Bethesda Metro station, with easy access to I-495, complimentary parking, electronic charging stations, restaurants and retail. Field/Remote — Select roles designated as field/remote will require associates to work from a home office, connecting virtually with Choice team members and leadership on Zoom, with possible required travel depending on the role.
Manager, Marketing Brand & Creative GEICO GENERAL INSURANCE COMPANYManager, Marketing Brand & CreativeBethesda, MD$109,675–$172,200 / yearYou will evaluate and shape the creative and play an important role in the strategic development and execution of integrated marketing initiatives in collaboration with key internal stakeholders and external partners. GEICO's marketing organization sets a high bar for excellence, bringing together business acumen, strategic insights, and collaborative culture to develop best-in-class work that is disruptive, resonant, and built to perform.
Senior Manager, Co-Brand Acquisitions MarriottSenior Manager, Co-Brand AcquisitionsBethesda, MD$110,400–$143,500 / yearThe Senior Manager, Co-Brand Acquisitions owns channel strategy and execution for the Marriott Bonvoy American Express Co-Brand portfolio, with a focus on driving aggressive new cardholder growth across Affluent and Small Business audiences. Full-time positions also offer coverage for medical, dental, vision, health care flexible spending account, dependent care flexible spending account, life insurance, disability insurance, accident insurance, adoption expense reimbursements, paid parental leave and educational assistance.
Manager, Sponsorships & Brand Partnerships JhpiegoManager, Sponsorships & Brand PartnershipsWashington, Washington, DC$87,076–$109,538 / yearThe Manager leads all corporate fundraising, sponsorship, and brand activation efforts, securing unrestricted five- and six-figure gifts and partnerships in support of Jhpiego’s programs and signature events, including the Laughter is the Best Medicine Gala. Overview: The Manager, Sponsorships & Brand Partnerships is a creative, relationship-driven fundraiser responsible for generating meaningful unrestricted revenue through corporate and brand partnerships and activations.
FLEX Manager, MI Health Check - Brand Standards Marriott International IncFLEX Manager, MI Health Check - Brand StandardsBethesda, MDp>In addition to appeals processing, the Flex Manager provides general communication support and contributes to the maintenance and improvement of MI Health Check resources, leveraging trends, gaps, and clarifications identified through the appeals process. The role requires close coordination with internal stakeholders and a third‑party vendor, strong written communication skills, and the ability to manage detailed work accurately in a fast‑paced environment.
Manager, Brand Food & Beverage Programs Hilton Worldwide Holdings IncManager, Brand Food & Beverage ProgramsMcLean, VAHow you''ll collaborate with others: Work directly within a matrixed organization, brand teams, brand F&B leads and hotel teams to develop programming and resources for our Full Service brands. Track effectiveness of program testing and rollouts using internal metrics and on-property research to develop Return on investment stories, business cases and cost models for rollout.
Senior Manager, Global Brand Marketing, The Luxury Collection Marriott International IncSenior Manager, Global Brand Marketing, The Luxury CollectionBethesda, MDThe Senior Manager, Luxury Brands will focus on these priorities 1) support the development of the long-term brand strategy and multi-year planning efforts, 2) direct the execution of the brand marketing priorities, campaigns, partnerships, and events including continent and cross-functional resources, and 3) managing the business model & driving brand performance. Partners with cross-functional teams including Media, Creative, E-Commerce, PR, Sales, Social, Digital, Email, and Marriott Bonvoy to establish KPIs that support our business, ensure brand coherence, leverage synergies, reduce wasted spend, and drive success of projects.
NewSenior Research Manager, Brand Health Tracking Ipsos SASenior Research Manager, Brand Health TrackingWashington, DC$80,000–$90,000 / yearWhat you can expect to be doing: Direct the process: manage the day-to-day responsibilities of several research projects from start to finish, help frame objectives, develop research design and sampling plans, create research instruments (surveys, discussion guides, screeners) analyze results and create final client deliverables. With over 75 different data-driven solutions, and presence in 90 markets, Ipsos brings together research, implementation, methodological, and subject-matter experts from around the world, combining thematic and technical experts to deliver top-quality research and insights.
Brand Marketing Manager JK Moving and Storage IncBrand Marketing ManagerSterling, VAAs the largest independent mover in North America, JK delivers superior relocation and logistics services to military service members, government agencies, large corporations, businesses and homeowners around the world….and the list goes on! Working within established program strategy, this role is expected to operate independently, manage multiple workstreams simultaneously, and deliver consistent, high-quality execution across channels.
Brand Experience Manager Nestle SABrand Experience ManagerArlington, VAReporting to the Head of Brand Experience & Content Innovation, the Brand Experience Manager serves as a strategic partner to Brand and Business teams-bringing deep expertise in advertising, creative development, and agency leadership. Position Summary The Brand Experience Manager is responsible for leading the development and execution of brand and campaign strategies that drive brand equity, cultural relevance, and business growth for Nestlé USA brands.