What You'll Do: Own the poultry category P&L, with accountability for meeting and exceeding sales and gross margin goals; Establish, build, and manage strong vendor partnerships, including ownership of assortment planning, cost/rebate/terms negotiations, promotions, and joint business planning; Deliver best-in-class execution across catalog and vendor operations, including item and content setup, ordering and forecasting inputs, promotional planning, assortment launches, and issue resolution; Develop and implement category growth strategies based on customer insights, market trends, and business performance data to acquire new customers, deepen engagement with existing customers, launch new products, and expand vendor relationships; Identify opportunities to optimize and maximize product performance through assortment analysis, sales trends, competitive insights, and category gap analysis; Partner cross-functionally with Supply Chain, Finance, Pricing, Marketing, Customer Service, Merchandising Operations, and Product teams to drive category initiatives and achieve business goals; Analyze industry and consumer trends within the poultry category to inform forecasting, inventory planning, and strategic decision-making; Influence and collaborate with internal and external stakeholders to execute against category priorities and deliver results in a fast-paced environment; What You'll Need: 4+ years of holistic business experience in eCommerce, merchandising, retail, category management, FMCG, agribusiness, animal science/nutrition, or a similar field; Bachelor's degree in Business Administration, Economics, Animal Sciences, Agriculture, Agribusiness, Marketing, or a related field preferred; Experience managing vendor relationships, negotiations, assortment planning, and category performance; Strong comprehensive business acumen across vendor management, merchandising, marketing, supply chain, operations, and project management; Demonstrated success building, scaling, or improving a complex category, business, or product portfolio in a high-growth environment; Proven operator, skilled in high-quality go-to-market execution, with a strong growth mindset; Strong analytical and problem-solving skills, with the ability to interpret data and translate insights into actionable strategies; Excellent written and verbal communication skills, with strong attention to detail; Proven ability to influence cross-functional partners and lead initiatives across a matrixed organization; Ability to prioritize and manage multiple projects simultaneously in a fast-paced environment; Proficiency in Microsoft Excel and strong knowledge of retail math; SQL experience preferred; Experience or familiarity with poultry, backyard chicken ownership, farm, livestock, or agricultural-related categories preferred; Willingness to travel up to 10%; Bonus: Business and leadership experience in high-growth or market-leading organizations; Experience leveraging AI tools to improve efficiency, reporting, and decision-making; Proven track record of delivering results through strategic thinking and operational execution; Experience working within cross-functional, matrixed organizations; #LI-BB2; The base salary range for this role is $110,500 - $176,000.00. Our ideal candidate is an experienced and versatile category leader with strong merchandising, retail, eCommerce, or category management experience, combined with deep category/domain expertise and a passion for poultry husbandry and ownership.