Artificial Intelligence (AI), Brand Marketing (Branding), Brand Strategy, Business-to-Business (B2B), Communication Skills, Computer Programming, Cross-Functional, Cryptography, Diversity, Information Technology & Information Systems, Internet/Online Service, Know Your Customer (KYC), Leadership, Marketing, Money Laundering, Product Marketing, Professional Services, Protective Services, Software as a Service (SaaS), Storytelling, Thought Leadership, Website Conversion, eCommerce
LOCATION
Austin, TX
POSTED
2 days ago
Vice President of Brand & Corporate Marketing
About the Company
Innovative provider of online identity verification services
Industry Internet
Type Privately Held, VC-backed
Founded 2015
Employees 201-500
Funding $76-$100 million
Categories
Information Technology & Services
Computer Programming
Software
Professional Services
Computers
Technology
Specialties
digital identity
identity verification
compliance
kyc
aml
fraud prevention
online business
fintech
mobility
crypto
know your customer
anti-money laundering
online identity verification
idv
artificial intelligence
sharing economy
security
and conversion rates
About the Role
The Company is seeking a VP of Brand and Corporate Marketing to lead the charge in establishing and elevating its brand presence in the market. This role is pivotal in defining the company's narrative, visual identity, and voice, and ensuring that it is consistently applied across all touchpoints. The successful candidate will be responsible for building and transforming the brand, with a focus on making it a leader in digital trust. Key responsibilities include owning the brand platform, developing a compelling market narrative, and leading content and thought leadership initiatives that support the company's goals. The role also involves cross-functional leadership, particularly in partnering with product and revenue marketing, and requires a strategic, data-driven approach to brand and content strategy.The ideal candidate for this role at the company will have a minimum of 12 years' marketing leadership experience, with a strong background in B2B technology or SaaS. They should have a proven track record of building and leading high-performing teams, as well as a deep understanding of modern brand building, content strategy, and digital storytelling. Experience in a fast-paced, high-growth environment, particularly in related categories such as identity, fintech, or security, is essential. The role demands an individual with exceptional communication skills, a high standard for quality, and the ability to manage both internal and external resources to achieve business objectives. A passion for the work, a commitment to diversity, and a proactive approach to overcoming challenges are also key attributes for the right candidate.
Hiring Manager Title CMO
Functions
Marketing
About the Company
C
Confidential
American Equity Mortgage, Inc., is one of the nation’s leading mortgage lenders with a proven history of success. For 20 years we have held integrity, leadership, strength and stability making us highly respected in the industry, as well as throughout the communities we serve. We are committed to our customers by specializing in helping people save money through mortgage refinancing, debt consolidation, and home purchase loans.
Our employees are continually growing with our ongoing, coaching culture, training and support along with upward mobility promoting from within our organization. Our commitment to helping others carries into social responsibility to support, assist and empower communities with our private foundation known as AEM Cares, along with our corporate giving program to help and enable charitable causes nationwide reach their goals.