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Senior Marketing Manager Industry Products & Platforms

Varite, Inc

  • Austin, TX
  • Today
  • $65–$71.42 Per Hour

Highlights

This interim role bridges strategy and execution working closely with Industry Products & Platforms, B2B Marketing, Product, and Industry Relations to deliver compelling, high-impact campaigns tailored to agents, brokers, and MLS leadership. With 850+ global consultants, VARITE is committed to delivering excellence to its customers by leveraging its global experience and expertise in providing comprehensive scientific, engineering, technical, and non-technical staff augmentation and talent acquisition services.

Numbers & Facts

LocationAustin, TX
Salary$65–$71.42 Per Hour

Description

VARITE is looking for qualified Senior Marketing Manager – Industry Products & Platforms in Austin, TX
 
WHAT THE CLIENT DOES?
A technology and media company primarily known for operating online real estate platforms. It is a major online real estate platform that offers property listings, home value estimates, and tools for buyers, sellers, and real estate professionals.
 
WHAT WE DO?
Established in the Year 2000, VARITE is an award-winning minority business enterprise providing global consulting & staffing services to Fortune 1000 companies and government agencies. With 850+ global consultants, VARITE is committed to delivering excellence to its customers by leveraging its global experience and expertise in providing comprehensive scientific, engineering, technical, and non-technical staff augmentation and talent acquisition services.
 
Job Title: Senior Marketing Manager – Industry Products & Platforms
Location: Austin, TX 78702 (Onsite)
Contract Duration: 6.5 months with possible extension
Pay Rate Range: $65.00/hr. to $71.42/hr. on W2
Work Authorization: US Citizen or Green Card only
 
HERE’S WHAT YOU’LL DO
Job Overview:
  • As our Contract Senior Marketing Manager, ****, you will lead marketing execution to drive awareness, agent adoption, and ongoing usage of ****.
  • This interim role bridges strategy and execution working closely with Industry Products & Platforms, B2B Marketing, Product, and Industry Relations to deliver compelling, high-impact campaigns tailored to agents, brokers, and MLS leadership.
  • In this role, you will ensure seamless project continuity during a pivotal growth phase scaling platform adoption, deepening client and MLS partnerships, and solidifying **** as the standard for collaborative home search.
 
What You’ll Do (Contract Scope):
  • Drive Product Adoption & Regional Rollouts – Execute multi-channel marketing campaigns that accelerate agent onboarding and active platform usage across participating MLS markets.
  • Build Multi-Channel Campaign Assets – Develop and oversee campaign production across digital, email, in-product notifications, partner channels, and agent enablement toolkits.
  • Maintain Cross-Functional Momentum – Work seamlessly with Product, B2B Marketing, Industry Relations, and Client Success teams to align messaging, campaign schedules, and adoption metrics.
  • Align with Live Industry Events – Partner with the Events team to weave **** messaging into upcoming trade shows, MLS presentations, panel discussions, and regional activations.
  • Track & Optimize Campaign KPIs – Monitor campaign engagement, agent activation rates, and usage data to continuously refine messaging and channel mix.
  • Uphold Brand & Messaging Standards – Ensure all partner-facing and agent-facing collateral adheres to **** brand architecture and positioning guidelines.
 
What You’ll Bring:
  • 7+ years of B2B or B2B2C product marketing experience, preferably within SaaS, digital platforms, or real estate tech.
  • Proven ability to hit the ground running in a contract capacity to lead product adoption initiatives and regional rollout campaigns with minimal ramp-up time.
  • Strong project management skills with experience executing multi-asset marketing campaigns on tight deadlines.
  • Track record of crafting compelling messaging that drives professional software or platform adoption.
  • Excellent writing, editing, and storytelling skills tailored to real estate professionals and industry partners.
  • Comfort analyzing marketing performance metrics and campaign activation data.
  • Bachelor’s degree or equivalent practical experience.
 
Bonus Points If:
  • You have direct experience in the real estate industry (MLSs, brokerages, associations, or PropTech), with a deep understanding of agent workflows and MLS ecosystem dynamics.
  • You’ve stepped into interim/contract marketing roles to drive active, high-visibility product rollouts across the finish line.
  • You bring hands-on experience developing joint marketing/enablement toolkits for industry partners or MLS associations.
 
BENEFITS:
We offer a comprehensive benefits package designed to support the health, well-being, and financial security of our employees and their families. Eligible employees may receive:
  • Health Insurance: Medical, dental, and vision coverage
  • Retirement Plans: Participation in a company-sponsored retirement savings plan.
  • Legal Service Plans: Offering access to attorneys for legal advice and representation.
 
If this opportunity interests you, please respond by clicking on EasyApply.
 
Know someone who would be perfect for this role? Refer to us and if they are hired, you could be eligible for our employee referral bonus! Help us grow our team with top talent from your network.
VARITE is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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