Internet Brands, Inc. logo

National Marketing Manager

Internet Brands, Inc.

  • El Segundo, CA
  • 18 days ago

    Highlights

    Internet Brands' award-winning consumer websites lead their categories and serve more than 250 million monthly visitors, while a full range of web presence offerings has established deep, long-term relationships with SMB and enterprise clients. Internet Brands, headquartered in El Segundo, Calif, is a fully integrated online media and software services company focused on four high-value vertical categories: Health, Automotive, Legal, and Home/Travel.

    Numbers & Facts

    LocationEl Segundo, CA
    IndustryOther/Not Classified
    Company Size100 to 499 employees
    Websitehttps://www.internetbrands.com/

    Description

    We are seeking a National Marketing Manager to lead all marketing efforts for our Apartments Division.

    This position will head up the development and execution of marketing campaigns as well as the day-to-

    day department needs. The right person for this role is someone who is very comfortable working in a

    fast-paced, creative environment and someone who has a strong ability to prioritize and handle multiple

    projects. This person should be a self-starter, have a high attention to detail, be able to follow through

    on projects from start to finish, have a can do attitude and an eye towards innovation. Our ideal

    candidate would be adept at utilizing AI in working with large datasets, as well as performing broad

    market research. We are looking for someone with experience marketing to property management

    companies, in a B2B capacity.

    Duties of the National Marketing Manager include:

    Managing all marketing for the Division and activities within the marketing department

    Contributing toward the marketing strategy for the company in line with Divisional growth

    objectives

    Coordinating B2B marketing campaigns with sales activities

    Developing and Overseeing the Division's marketing budget

    Utilizing AI tools to analyze and synthesize internal data in support of external marketing

    messaging

    Coordinating and managing all tradeshow activities

    Creating and publishing of all marketing material in line with marketing plans

    Planning and implementing B2C promotional campaigns

    Managing and improving B2B lead generation campaigns, measuring results

    Overall responsibility for brand management and identity

    Perform ongoing market research with the assistance of proven AI solutions, reaching

    conclusions and reaching business decisions more efficiently

    Preparing online, print, and email marketing campaigns, both B2B and B2C

    Monitoring and reporting on effectiveness of marketing communications

    Creating a wide range of different marketing materials enabling sales team success

    Publish written and video content, highlighting analysis of our industry leading data store

    Working closely with Product team and assisting with new product launches

    Maintaining effective internal communications to ensure all relevant Divisional functions are

    kept informed of marketing objectives

    Analyzing potential strategic partner relationships for Divisional marketing

    Requirements of the role:

    Bachelor degree in Marketing.

    Minimum two years of experience in a corporate-level marketing role, specifically focused on

    marketing to multifamily property management organizations.

    Strong analytical, project management, and communication skills

    Proven experience developing and managing a full departmental P&L

    Confident and dynamic personality

    Strong creative outlook

    Public speaking experience preferred

    Design background a plus

    About Internet Brands:

    At Internet Brands, we carefully consider a wide range of factors when determining compensation, including your background and experience. These considerations can cause your compensation to vary. We expect the compensation for this role to be in the low $100ks.We expect the compensation for this role to depend on your skills, qualifications, and experience. We encourage all interested candidates to apply.

    In addition to our awesome culture, we offer a comprehensive benefits package designed to support the health and well-being of you and your family. Our benefits include health insurance options such as medical, dental, and vision coverage, flexible spending accounts (FSA) for medical and dependent care, short-term and long-term disability insurance, and life and AD&D insurance. We also provide a 401(k) retirement savings plan with a company match, paid time off (PTO), paid holidays, commuter benefits as well as access to our Employee Assistance Program (EAP) and well-being coaching services. In addition, employees can take advantage of voluntary benefits such as home, auto and pet insurance, and discounted legal and financial services. For more details, feel free to inquire during the interview process.

    Internet Brands, headquartered in El Segundo, Calif, is a fully integrated online media and software services company focused on four high-value vertical categories: Health, Automotive, Legal, and Home/Travel. The company's properties and platforms include the WebMD, Medscape, and Henry Schein ONE networks, which are the global leaders in their markets; Nolo, Avvo, and Martindale, which form the largest consumer information provider in the legal market; and CarsDirect, Fodor's Travel, and many others which are leaders in their key vertical markets. Internet Brands' award-winning consumer websites lead their categories and serve more than 250 million monthly visitors, while a full range of web presence offerings has established deep, long-term relationships with SMB and enterprise clients. The company's powerful, proprietary operating platform provides the flexibility and scalability to fuel the company's continued growth. Internet Brands is a portfolio company of KKR and Warburg Pincus.

    Internet Brands is an equal opportunity employer, and we welcome applicants from all backgrounds. We comply with all applicable laws and regulations, including the City of Los Angeles Fair Chance Initiative for Hiring Ordinance (FCIHO).

    Notice to California residents: you can find information about our privacy practices, on: https://www.internetbrands.com/work-with-us/cpra

    About Company

    Welcome to Internet Brands. Since launching in 1998, we’ve grown to become the leading digital franchise focused on large vertical markets, headlined by our current focus on the Health and Legal markets. Our proprietary strategic and operational model powers our creation of best-in-class digital platforms for consumers and for our commercial partners. Our unique and focused approach scales rapidly, drives consistent growth and enables rapid innovation to meet the evolving needs of our users and our commercial partners. This approach also enables us to unlock new market segments quickly and efficiently.

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