General Manager - Filta San Francisco Bay Area - In Person

We provide recurring and project-based services that help commercial kitchens operate more safely, efficiently, and sustainably, working with customers ranging from restaurants and schools to hospitals, corporate campuses, and large institutions. Relevant backgrounds could include general management, operations leadership, business operations, business-unit leadership, entrepreneurship, or other roles involving meaningful responsibility for people and business outcomes.

About us


Filta Bay Area is a growing commercial kitchen services business serving customers across the northern San Francisco Bay Area. We provide recurring and project-based services that help commercial kitchens operate more safely, efficiently, and sustainably, working with customers ranging from restaurants and schools to hospitals, corporate campuses, and large institutions. Today, the business generates approximately $2 million in annual revenue and has a team spanning field operations, sales, and administration. We are part of the broader Filta franchise network while operating as an independently owned local business.

About the Role


We are looking for a General Manager to lead the business through its next stage of growth and organizational development.

The GM will be responsible for the overall performance of the business and for building the people, systems, and management discipline required for the company to operate and grow without depending on the owner for day-to-day direction.


We are not looking for someone who already has every answer or has spent their entire career in our industry. We are looking for someone with strong business judgment, high ownership, exceptional learning ability, and the ability to turn unclear problems into action.

The GM will lead across Operations, Sales, and Administration while working closely with the owner on overall strategy and major business decisions.


What You'll Own


1. Business Performance


Own the overall health and performance of the business.

• Revenue growth and profitability
• Budgeting, forecasting, and financial performance
• Operational performance, productivity, and service quality
• Customer retention and satisfaction
• Execution against annual and quarterly priorities

Understand what's driving results, identify where the business is off track, and ensure the organization responds.

2. Management Team & Accountability

Lead and develop the managers responsible for Operations, Sales, and other key functions.

• Establish clear ownership, expectations, and performance standards
• Hold managers accountable for outcomes
• Coach managers to become stronger leaders and problem solvers
• Resolve cross-functional issues
• Address performance problems directly
• Make difficult people decisions when necessary

You do not need to know more about every function than the people managing it. You do need to ask good questions, exercise sound judgment, and ensure the organization delivers.


3. Systems & Organizational Capability


Build the management infrastructure that allows the company to scale.

• Establish useful KPIs, scorecards, and management rhythms
• Improve processes and clarify ownership
• Identify recurring problems and address their root causes
• Build stronger planning and decision-making systems
• Improve how information flows through the organization
• Reduce unnecessary dependence on individual people, including the owner

The goal isn't simply to solve today's problems. It's to continuously make the organization better at solving problems.

4. Sustainable Growth

Ensure that growth is commercially attractive, operationally achievable, and financially sound.

• Hold Sales accountable for pipeline and revenue performance
• Ensure effective handoffs between Sales and Operations
• Support retention and expansion of existing customers
• Evaluate new customers, services, and growth opportunities
• Ensure staffing and operational capacity keep pace with growth

The GM does not need to be the company's best salesperson or operations expert. The GM is responsible for making sure the functions work together to produce sustainable results.


How You Operate


You create clarity from ambiguity.
Important problems rarely arrive neatly defined. You can take a vague problem or desired outcome, determine what actually needs to be solved, find the information and people you need, make reasonable assumptions, and carry the issue forward without waiting for someone else to give you a roadmap.


You take ownership.
When something important falls into a gray area, your instinct is to figure out how to move it forward. You distinguish between what truly requires escalation and what you can resolve yourself.


You learn fast.
You don't need to already know everything. You get smart on unfamiliar subjects quickly, seek out information independently, ask good questions, and update your thinking as you learn.


You think in systems.
You don't want to solve the same problem repeatedly. You look underneath individual incidents for problems in process, incentives, information, capability, or accountability.


You adapt.
Technology, AI, customer expectations, and ways of working are changing quickly. You actively explore what's changing, distinguish useful developments from hype, experiment thoughtfully, and help the organization adopt better ways of working.


You exercise judgment and act.
You are comfortable making decisions without perfect information. You know when more analysis is valuable and when it's time to make a reasonable decision, act, learn, and adjust.


You lead directly.
You support and develop people while maintaining high standards. You're comfortable challenging assumptions, giving candid feedback, and having difficult conversations when necessary.


What We're Looking For


There is no single career path required for this role.


Relevant backgrounds could include general management, operations leadership, business operations, business-unit leadership, entrepreneurship, or other roles involving meaningful responsibility for people and business outcomes.


We're particularly interested in candidates who have demonstrated:

• Increasing responsibility and scope over time
• Meaningful ownership of business outcomes
• Leadership of people and teams
• Strong analytical and business judgment
• Experience building or improving systems, rather than only operating within established ones
• The ability to identify and implement technology, including AI and automation, to improve efficiency, decision-making, and business performance
• The ability to work effectively in an entrepreneurial environment
  
  

Experience in a service business or operationally complex environment is helpful but not required.


Direct P&L experience is preferred but not required for an exceptional candidate.
Industry experience is not required.


What Success Looks Like


Over the first 12–18 months:

• The business performs against clear financial, operational, customer, and growth goals.
• Managers clearly understand what they own and are accountable for results.
• Important problems move forward without routinely waiting for owner direction.
• Recurring problems increasingly lead to systemic improvements rather than repeated firefighting.
• The company has useful KPIs, budgets, forecasts, and management rhythms.
• Operations and Sales work effectively together.
• The management team becomes stronger and increasingly self-sufficient.
• The company continuously adopts better tools and ways of working where they create meaningful value.
• The owner is increasingly focused on strategy and major decisions rather than day-to-day management.

Compensation

• Base Salary: $105,000–$125,000, depending on experience and demonstrated capabilities
• Target Performance Bonus: 20%+ of base salary, with additional upside for exceptional performance
• Target Total Cash Compensation: Approximately $126,000–$150,000+

The performance bonus will be tied to overall business performance and key leadership objectives.

This role offers significant opportunity for growth in both responsibility and compensation as the GM demonstrates the ability to independently lead and grow the business.


Benefits

• Paid vacation and sick leave
• Health insurance, dental and vision
• 401(k) with company matching