Director, Direct-to-Consumer Sales

AssuranceAmerica Corporation

  • Atlanta, GA
  • 3 days ago

    Highlights

    8+ years of leadership experience in contact center operations, with a strong emphasis on Direct-to-Consumer insurance sales or related financial services. Recruit, develop, and lead diverse and empowered teams of sales professionals, licensed agents, supervisors, and operational leaders.

    Numbers & Facts

    LocationAtlanta, GA

    Description

    Each day at AssuranceAmerica is different, but as a Direct-to-Consumer Sales, Director you will:

    Direct-to-Consumer Sales Leadership

    • Lead the contact center strategy with a primary focus on driving sales (e.g., auto, renters, commercial) to individual consumers.
    • Build and scale a sales-driven culture focused on delivering personalized, consultative, and compliant insurance solutions.
    • Establish sales targets, incentives, and performance dashboards to drive conversion rates, quote-to-bind ratios, and revenue growth.
    • Interact in-person with our Call Center associates in McAllen, TX. The position requires travel to McAllen TX 50% of the time

    Operational Strategy

    • Drive performance across inbound sales, outbound campaigns, digital channels, and licensed agent teams.
    • Align operations to evolving regulatory requirements, licensing standards, and compliance expectations within the insurance industry.

    Technology & Data-Driven Innovation

    • Champion the use of data, analytics, AI, and automation to improve contact center performance, customer insights, and sales outcomes.
    • Evaluate and implement omni-channel platforms, CRM systems, and quote/bind tools to enhance sales and service capabilities.
    • Drive continuous improvement and technology adoption to support self-service, personalization, and first-call resolution.

    People Leadership & Culture Building

    • Recruit, develop, and lead diverse and empowered teams of sales professionals, licensed agents, supervisors, and operational leaders.
    • Cultivate a high-engagement culture that values inclusion, accountability, growth, and collaboration.
    • Foster leadership pipelines through succession planning, coaching, and structured career pathing.

    About YOU

    • 8+ years of leadership experience in contact center operations, with a strong emphasis on Direct-to-Consumer insurance sales or related financial services.
    • Deep understanding of the P&C insurance landscape, including licensing, compliance, underwriting, and regulatory considerations.
    • Proven success in scaling outbound and inbound sales operations, optimizing conversion funnels, and driving profitable growth.
    • Experience leading multi-site and/or remote teams in a regulated industry.
    • Skilled in deploying and optimizing CRM platforms, digital sales tools, customer engagement systems, and contact center technologies.
    • Demonstrated success in building cross-functional partnerships to improve sales execution and customer lifecycle management.
    • Strong financial acumen, including forecasting, budgeting, and P&L oversight.
    • P&C license in resident state or ability to get licensed within 90 days.
    • Bachelor's Degree or relevant insurance designation and/or certification.

    Preferred

    • Bilingual (English-Spanish).
    • Salesforce Software Experience

    Physical Requirements

    • Prolonged periods sitting at a desk and working on a computer.

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