Creative Director, Brand Studio

About GitHub

GitHub is the world's leading platform for agentic software development - powered by Copilot to build, scale, and deliver secure software. Over 180 million developers, including more than 90% of the Fortune 100 companies, use GitHub to collaborate, and more than 77,000 organisations have adopted GitHub Copilot.

Locations

In this role you can work from Remote, United States

Overview

GitHub is looking for a Creative Director to lead our Brand Studio, our world class creative design team responsible for shaping how GitHub shows up in the world.

This team creates the visual identity and creative systems behind GitHub's most important marketing moments, from global events and product launches to executive presentations, social content, blog storytelling, motion, illustration, and beyond. The work is highly visible, deeply cross-functional, and central to how developers, customers, and Hubbers experience the GitHub brand.

We're looking for a creative leader who can guide a world-class team without over-directing it. Someone who understands how to translate executive priorities, brand strategy, product narratives, and business needs into clear creative direction. The ideal candidate will protect focus, raise the bar, and help the team do its best work, not by getting into every pixel, but by creating the conditions for great creative to happen.

This role reports to the VP of Global Brand & Marketing and will lead a tight-knit, high-functioning team of brand designers, motion designers, illustrators, and presentation designers.

What success looks like:

The right Creative Director will help GitHub's Brand Studio continue to operate at a world-class level while giving the team sharper focus, stronger connective tissue, and clearer creative direction.

They will not be expected to reinvent a high-functioning team from scratch. Instead, they will help the studio scale its impact: interpreting the needs of the business, protecting the craft, strengthening the brand system, and ensuring GitHub's creative work feels unmistakably GitHub-whether it appears on a keynote stage, in a campaign, on social, in a product launch, or inside a deck for our most senior leaders.

Responsibilities

• Lead GitHub's Brand Studio team, providing clear creative direction, strong people leadership, and thoughtful prioritization across a broad range of marketing and brand work.
• Translate business, brand, product, and executive signals into compelling creative strategy and actionable direction for the team.
• Partner closely with Brand Strategy & Narrative, Integrated Growth Marketing, Product Marketing, Events, Communications, Social, Web, Brand Experience, and executive stakeholders to ensure the GitHub brand is showing up with clarity, consistency, and creative excellence.
• Guide the development of visual systems for campaigns, events, launches, executive storytelling, social moments, editorial content, presentations, and other high-impact brand experiences.
• Protect the team's focus by helping sort signal from noise, clarify priorities, manage stakeholder expectations, and ensure the studio is working on the highest-value creative opportunities.
• Champion the GitHub visual identity, ensuring the brand remains distinct, modern, developer-authentic, and creatively ambitious.
• Evolve scalable creative systems, templates, guidelines, and design practices that allow the brand to travel consistently across teams, channels, and regions.
• Maintain the team's culture grounded in trust, craft, collaboration, experimentation, and high standards.
• Coach and develop a talented team of creative specialists, helping each person grow their impact while preserving the autonomy and creative energy that make the studio special.
• Partner with external agencies, freelancers, and production partners when needed, ensuring outside work meets GitHub's creative bar and brand standards.
• Work closely with the Brand Experience (site) team to ensure the brand is clear, cohesive, and compelling across all web and product surfaces.

Qualifications

Required Qualifications:

• 12+ years experience in product or brand design

• OR Bachelor's Degree in Industrial, Graphic or Motion Design, Product Design, Human Computer Interaction, or related field AND 10+ years experience in product or brand design

• OR Master's Degree in Industrial, Graphic or Motion Design, Product Design, Human Computer Interaction, or related field AND 8+ years experience in product or brand design

• OR Doctorate in Industrial, Graphic or Motion Design, Product Design, Human Computer Interaction, or related field AND 6+ years experience in product or brand design

• OR equivalent experience.

• 5+ years designing brand systems, visual identity, creative production, and how design scales across marketing channels and organizational needs.

• 5+ years people management experience

Preferred Qualifications:

• A genuine curiosity about developers, software, AI, open source, and GitHub's role in shaping the future of how the world builds.
• Strong stakeholder management instincts, including the ability to push back with diplomacy, protect creative quality, and keep teams focused.
• Experience partnering across marketing, product, events, communications, web, and executive teams.
• Proven ability to lead senior creative talent without micromanaging. Setting direction, sharpening ideas, and raising the bar while giving teams room to do their best work.
• Ability to balance creative ambition with business realities, timelines, resources, and operational constraints.

Compensation Range

The base salary range for this job is USD $140,400.00 - USD $372,300.00 /Yr.

These pay ranges are intended to cover roles based across the United States. An individual's base pay depends on various factors including geographical location and review of experience, knowledge, skills, abilities of the applicant. At GitHub certain roles are eligible for benefits and additional rewards, including annual bonus and stock. These rewards are allocated based on individual impact in role. In addition, certain roles also have the opportunity to earn sales incentives based on revenue or utilization, depending on the terms of the plan and the employee's role.

This position will be open for a minimum of 3 days, with applications accepted on an ongoing basis until the position is filled.

GitHub values

• Customer-obsessed
• Ship to learn
• Growth mindset
• Own the outcome
• Better together
• Diverse and inclusive

Manager fundamentals

• Model
• Coach
• Care

Leadership principles

• Create clarity
• Generate energy
• Deliver success

Who We Are

GitHub is the world's leading AI-powered developer platform with 150 million developers and counting. We're also home to the biggest open-source community on earth (and 99% of the world's software has open-source code in its DNA). Many of the apps and programs you use every day are built on GitHub.

Our teams are dreamers, doers, and pioneers, leading the way in AI, driving humanitarian efforts around the globe, and even sending open source to Mars (and beyond!). At GitHub, our goal is to create the space you need to do your best work. We're remote-first and offer competitive pay, generous learning and growth opportunities, and excellent benefits to support you, wherever you are-because we know that people flourish when they can work on their own terms.

Join us, and let's change the world, together.

EEO Statement

GitHub is made up of people from a wide variety of backgrounds and lifestyles. We embrace diversity and invite applications from people of all walks of life. We don't discriminate against employees or applicants based on gender identity or expression, sexual orientation, race, religion, age, national origin, citizenship, disability, pregnancy status, veteran status, or any other differences. Also, if you have a disability, please let us know if there's any way we can make the interview process better for you; we're happy to accommodate!