Brand Growth Manager, Compression

FloodGate Medical

  • Tampa, Florida
  • 4 days ago

    Highlights

    The Brand Manager partners closely with Sales, Medical Affairs, Professional Affairs, Market Access, Operations, and global marketing teams to develop campaigns, product launches, educational initiatives, and tools that increase awareness, adoption, and sales. The ideal candidate is a data-driven and commercially minded marketer with healthcare or medical device experience who can operate cross-functionally, influence stakeholders, and turn market insights into clear growth initiatives.

    Numbers & Facts

    LocationTampa, Florida
    Websitehttps://floodgatemedical.com

    Description

    Job Description

    The Brand Manager, Compression is responsible for developing and executing strategies that drive growth of Urgo Medical’s UrgoK2 Compression portfolio within the U.S. market. This role is highly strategic, focused on identifying market opportunities, understanding customer needs, analyzing competitive and industry trends, and translating insights into actionable brand strategies.

    The Brand Manager partners closely with Sales, Medical Affairs, Professional Affairs, Market Access, Operations, and global marketing teams to develop campaigns, product launches, educational initiatives, and tools that increase awareness, adoption, and sales. This role also supports the development of key opinion leader relationships and clinical advocacy efforts that strengthen the brand and expand its market presence.

    The ideal candidate is a data-driven and commercially minded marketer with healthcare or medical device experience who can operate cross-functionally, influence stakeholders, and turn market insights into clear growth initiatives. The role requires strong strategic thinking, communication skills, and the ability to manage multiple priorities in a fast-paced, growth-oriented environment.

    Products
    • Urgo K2

    Minimum Requirements

    • Bachelor’s degree required; MBA or advanced degree preferred.
    • 4 years in healthcare marketing, upstream/downstream product management, or hospital market development.
    • Experience entering new call points, managing complex cross-functional projects, or launching products beyond existing channels.
    • Strong analytical skillset; familiarity with market modeling, customer research, and opportunity analysis.
    • Excellent verbal and written communication skills.

    Job Requirements

    • Bachelor’s degree in Marketing, Business, Life Sciences, or a related field; MBA or advanced degree preferred
    • 4+ years of experience in brand management, product marketing, or marketing strategy within healthcare or medical devices
    • Experience in wound care, compression, vascular, or a related medical device market strongly preferred
    • Proven ability to develop and execute brand strategies and integrated marketing campaigns
    • Strong analytical and data-driven mindset, with the ability to translate market insights into actionable growth strategies
    • Experience conducting market research, competitive analysis, segmentation, and customer/market assessments
    • Ability to partner effectively with Sales and cross-functional teams including Medical Affairs, Professional Affairs, Market Access, Operations, and Global Marketing
    • Strong communication, presentation, and influencing skills, with the ability to engage both internal and external stakeholders
    • Demonstrated ability to manage multiple priorities and projects in a fast-paced, growth-oriented environment
    • Self-starter with strong strategic thinking, problem-solving, adaptability, and execution skills
    • Proficiency with Microsoft Office and other relevant business/marketing software
    • Willingness to travel approximately 30% overnight domestically, with potential international travel
    Compensation Information
    • Base: $130-140k
    • Bonus
    Benefits:
    PTO – 15 Days
    Cell Phone – UMNA assumes liability for their phone line and places them on our company plan (ATT or Verizon)
    STD (Maternity Leave) – listed in the benefit guide on page 43
    401K – 50% Match of your first 6% of Elective Deferrals
    Car Stipend: $600.00 per month of pre-tax dollars plus we reimburse $0.19 per business mile tax-free
    Laptop – UMNA will provide them with a laptop
     
    Location
    • Location: Fort Worth, TX

    Similar Jobs

    See more jobs