The Area Sales Manager, Navigation & Robotics - Northeast is responsible for driving capital equipment sales growth across the Northeast territory for ATEC''s robotics and navigation portfolio, including Valence. This highly visible, revenue-generating role is accountable for developing and executing territory sales strategies, building and managing a robust sales pipeline, conducting customer demonstrations, and partnering with distributors, surgeons, and healthcare facilities to achieve commercial objectives.
Essential Duties and Responsibilities
- Drive capital sales revenue for Valence Navigation & Robotics products throughout the Northeast territory.
- Develop and execute strategic territory plans to achieve and exceed annual sales objectives.
- Build, manage, and maintain a robust pipeline of qualified opportunities.
- Identify new business opportunities within hospitals, health systems, ambulatory surgery centers, and surgeon practices.
- Create and deliver compelling value-based proposals and presentations to key stakeholders and decision-makers.
- Negotiate and close capital sales opportunities while maintaining profitability objectives.
- Establish trusted relationships with surgeons, administrators, operating room leadership, supply chain personnel, and executive stakeholders.
- Serve as the primary point of contact for prospective and existing Navigation customer
- Guide customers through the evaluation, purchasing, implementation, and adoption process.
- Ensure a high level of customer satisfaction and responsiveness throughout the sales cycle.
- Coordinate and facilitate field demonstrations, product evaluations, and customer visits.
- Partner with sales, clinical, and marketing teams to showcase the benefits and value of the robotics platform.
- Support surgeon education initiatives, cadaver labs, workshops, and industry meetings as required.
- Deliver compelling product presentations tailored to customer needs and clinical objectives.
- Work closely with Northeast distribution partners to identify, develop, and advance sales opportunities.
- Collaborate with regional sales leadership, clinical specialists, marketing, operations, and training teams to execute strategic initiatives.
- Provide accurate sales forecasting, pipeline updates, and market intelligence.
- Support distributors and field teams with capital sales strategy, customer engagement plans, and competitive positioning.
- Coordinate internal and customer-facing activities required for successful program launches.
- Facilitate seamless handoffs from the sales process to implementation, training, and ongoing customer support teams.
- Monitor customer adoption and utilization to drive long-term account success and expansion opportunities