Account Manager, Higher Education Practice

Stratagon

  • Charlotte, North Carolina
  • 2 days ago

    Highlights

    Experience in managing and mentoring team membersA strong professional network within higher-ed marketing and or admissions preferred About Stratagon: Stratagon is a forward-thinking marketing and technology agency with vertical specialization in higher education institutions, with particular expertise in serving HBCUs and mission-driven universities. Strategically plan long-term while executing short-term needs for clientsExcel at managing multiple clients and work streams, thrive in a fast-paced environment and bring a strategic mindset that drives innovative, results-focused marketing campaigns.

    Numbers & Facts

    LocationCharlotte, North Carolina

    Description

    Job description

    Job Summary:

    We seek an experienced Higher Education Account Manager to drive client success and lead strategic marketing initiatives. This role combines strategic thinking with hands-on execution, serving as the primary architect of our clients' marketing success stories. You'll manage a portfolio of higher education clients, translating their unique missions into impactful marketing strategies while building lasting partnerships. Managing a diverse range of Higher Ed clients at various stages of their lifecycle requires resilience, adaptability, and high operational rigor.

    Key Responsibilities:

    •        Own client relationships and serve as their strategic marketing advisor and day-to-day leadLead strategic conversations and advance the marketing strategy for multiple high-prole client accounts
    •        Develop and execute comprehensive marketing strategies aligned with institutions' enrollment, advancement, and brand goalsLead and mentor team members while fostering a collaborative, growth-oriented environment
    •        Drive innovative solutions by staying ahead of higher education marketing trends and best practicesManage project timelines, budgets, and deliverables across multiple concurrent campaigns
    •        Hone strategic and technical expertise to become a subject matter expert in maintaining key relationships.Analyze campaign performance and translate data into actionable insights and recommendations
    •        Identify and pursue strategic growth opportunities within existing client partnershipsFacilitate clear communication between internal teams and client stakeholders
    •        Strategically plan long-term while executing short-term needs for clientsExcel at managing multiple clients and work streams, thrive in a fast-paced environment and bring a strategic mindset that drives innovative, results-focused marketing campaigns.

      What Sets You Apart:

    •   Strategic mindset combined with careful attention to detailAbility to build trust and rapport with diverse stakeholders
    •   Proactive problem-solver who anticipates client needsPassionate about higher education and institutional success
    •   Experience in managing and mentoring team membersA strong professional network within higher-ed marketing and or admissions preferred

      About Stratagon:

      Stratagon is a forward-thinking marketing and technology agency with vertical specialization in higher education institutions, with particular expertise in serving HBCUs and mission-driven universities. We partner with institutions to transform their brand presence and drive meaningful engagement through data-driven, innovative marketing campaigns.

      What We Oer:

    •   Opportunity to shape the future of higher education marketingCollaborative, innovative work environment
    •   Close collaboration with Agency Principals and the opportunity to lead upon standing outAll this, plus Short and Long Term Financial, Work/Life and Health benets

      Diversity & Inclusion:

      Stratagon is committed to building a diverse team that reects the institutions we serve. We actively encourage applications from people of color, women, and members of other historically underrepresented groups in marketing technology.

      Learn More here: https://www.stratagon.com/careers

    Job requirements

    Required Qualications:

    •        6-8 years of account management experience, with demonstrated success in higher education marketingProven track record of developing and executing successful marketing campaigns
    •        Demonstrated expertise in developing a marketing and communications strategy, media planning a plusDemonstrated ability to communicate and inuence eectively at all levels of a client organization
    •        Demonstrated experience in delivering client-focused solutionsExperience managing complex projects and client relationships simultaneously
    •        Demonstrated experience in a combination of the following within a Higher Ed environment: enrollment marketing, advancement campaigns, and brand developmentStrong analytical skills with the ability to translate data into strategic recommendations
    •        Exceptional communication and presentation abilitiesBachelor's degree in Marketing, Communications, Business, or related eld
    •        Excellent prioritization and time management skillsExcellent listening, negotiation, and presentation skills.

      Preferred Qualications:

    •   Experience with marketing technology in a Higher Education environment (HubSpot, Slate, Salesforce)Experience working with HBCUs or minority-serving institutions

      •  Project management or relevant marketing certications

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