Roles and Responsibilities: • Works with existing and potential customers to proactively and reactively sell products through consultative selling • Partners with the outside sales force to increase sales by supporting the outside staff through an established region • Creates and maintains accurate customer database records by entering customer calls, results, and order information • Develops long-term repeat customer relationships • Acts as a liaison between the customer and internal departments such as engineering, quality, legal, and operations, as well as the outside sales force • Develops and maintains current product knowledge; maintains knowledge of market, new products or services, regulations, technical information, competition, warranties, product reliability, and other general information of interest to the customer • Supports the sales efforts of sales management while maintaining a positive and professional relationship between the customer and Generac • Works with other functions, coordinates order release for shipment • Interacts closely with support departments regarding dealer credit and order disposition. Preferred Qualifications: Bachelor's degree Demonstrated achievement in a direct sales role Experience selling industrial or technical products Experience supporting a distribution network with a technical product Experience delivering presentations, conducting training, and providing product solutions Experience with preparing quotations and interpreting product specifications Experience using SAP or equivalent ERP Experience working with a CRM program Experience working with Microsoft Office products in a professional environment.