Vice President of Marketing | Los Angeles

Superior Talent Source

  • Huntington Park, California
  • 30+ days ago

    Highlights

    We're seeking an experienced Director of Marketing to lead our restaurant marketing strategy with a focus on digital channels, customer engagement, and brand growth. This role requires hands-on restaurant industry experience and expertise in driving traffic, loyalty, and revenue through modern marketing channels.

    Numbers & Facts

    LocationHuntington Park, California

    Description

    Director of Marketing

    Location: Los Angeles, CA (In-Person)


    About the Role

    We're seeking an experienced Director of Marketing to lead our restaurant marketing strategy with a focus on digital channels, customer engagement, and brand growth.

    This role requires hands-on restaurant industry experience and expertise in driving traffic, loyalty, and revenue through modern marketing channels.


    Key Responsibilities

    • Develop and execute comprehensive digital marketing strategies across social media, SEO, paid search, and email
    • Manage and optimize Google Ads campaigns to drive foot traffic and online ordering
    • Build and scale our customer loyalty program to increase repeat visits and lifetime value
    • Lead social media strategy across all platforms, creating engaging content that drives community engagement
    • Oversee SEO strategy to improve local search rankings and organic visibility
    • Analyze marketing performance metrics and ROI to optimize campaign effectiveness
    • Manage marketing budget and vendor relationships
    • Collaborate with operations team to ensure marketing initiatives align with guest experience
    • Stay current on restaurant industry trends and emerging digital marketing opportunities


    Required Qualifications

    • 7+ years of marketing experience with at least 3 years in the restaurant indistry
    • Proven track record managing social media for restaurant brands
    • Strong expertise in Google Ads, SEO, and digital advertising platforms
    • Experience building and managing customer loyalty programs
    • Data-driven mindset with strong analytical skills
    • Excellent project management and leadership abilities
    • Bachelor's degree in Marketing, Business, or related field


    What We Offer

    • Competitive base salary ($130-150K) plus 20% performance bonus
    • Opportunity to shape marketing strategy for a growing restaurant concept
    • Collaborative, fast-paced environment



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