Pay Rate Range: $ 49.24 - 53.03/hr.
Marketing Technology Specialist (Salesforce Marketing Cloud and Sales Cloud)
Job Description:
Strong working knowledge of Sales Cloud and how it integrates with Marketing Cloud (data synchronization and shared data models).
Strong functional and technical understanding of Salesforce Marketing Cloud| including data management| journeys| audience segmentation| and reporting capabilities.
Experience designing subscriber/contact data structures| preference centers| and consent/opt-out management.
Ability to review technical estimates and implementation approaches and identify potential risks| dependencies| and opportunities.
Experience supporting campaign reporting and performance measurement| with the ability to facilitate consistent| accurate performance measurement (familiarity with BI/reporting tools such as Tableau is a plus).
Strong project coordination and stakeholder management skills with experience working across Marketing| IT| Compliance| and external vendors.
Experience working within regulated environments and supporting compliance| privacy| and governance requirements (e.g.| HIPAA/PHI| consent| CAN-SPAM/CASL| data retention).
Essential Skills:
Salesforce certifications: Marketing Cloud Consultant| Marketing Cloud Administrator| and/or Sales Cloud Consultant.
Experience in healthcare| pharma| or life sciences marketing| including familiarity with HIPAA| HITRUST| and (where applicable) 21 CFR Part 11 / GxP or validated-system expectations.
Familiarity with customer data platform (CDP) concepts| deliverability best practices| and email authentication.
Experience with vendor management| change management| environment governance| and audit processes.
•4-8 years of experience.
•Salesforce Marketing Cloud, CRM platforms.
•Must have: Experience supporting campaign execution, platform optimization, integrations, and reporting.
•Fully involved in Marketing Function, skilled in Marketing Cloud Development as well.
•Must Report to Client Alameda, California Office
Skills: Digital : Salesforce Marketing Cloud
Experience Required: 6-8 years
| Skills: | | Category | Name | Required | Importance | Experience |
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| SkillCategoryTest1_MN | Digital : Salesforce Marketing Cloud | Yes | 1 | >7 years | |
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