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Journalism, Publishing and Printing Jobs

The Hollywood Reporter: Associate Manager, Creative Strategy

Penske Media Corporation

Los Angeles, CA

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JOB DETAILS
SALARY
$85,000–$95,000 Per Year
SKILLS
Analysis Skills, Brand Positioning, Business Intelligence, Communication Skills, Compensation and Benefits, Creative Writing, Cross-Functional, Data Analysis, Dental Insurance, Detail Oriented, Digital Media, Entertainment and Media, Follow Through, Health Plan, Healthcare, Inside Sales, Investigative Reports, Journalism, Marketing, Marketing Campaign, Marketing Presentation, Marketing Strategy, Microsoft Excel, Microsoft PowerPoint, Multiplatform/Cross-Platform, Multitasking, Music, News Reporting, Organizational Skills, Outbound Marketing, Photography, Podcasting, Project/Program Management, Proposal Development, Public/Media/Press/Analyst Relations, Publishing, Request for Proposals (RFP), Revenue Growth, Sales, Sales Campaigns, Sales Management, Sales Prospecting, Sales Strategy, Social Media, Storytelling, Strategic Planning, Team Player, Time Management, Vision Plan, Writing Skills
LOCATION
Los Angeles, CA
POSTED
1 day ago
The Hollywood Reporter (THR) is seeking an Associate Manager, Creative Strategy to support the development of cross-platform marketing programs that drive revenue growth and align with THR's editorial voice, premium positioning, and brand objectives.

This role sits at the intersection of creativity, storytelling, and execution, helping bring advertiser programs to life across THR's digital, social, video, print, and experiential platforms. The Associate Manager, Creative Strategy will play a key role in developing custom proposals, strategic sales materials, and integrated marketing initiatives for both proactive opportunities and incoming RFPs.

The ideal candidate is a strong creative thinker and polished communicator with experience building marketing narratives within a fast-paced media, entertainment, or agency environment. This person should be highly collaborative, detail-oriented, and comfortable managing multiple concurrent projects while working cross-functionally with teams across the organization.

Responsibilities:
  • Support the development of integrated marketing strategies and custom programs for advertisers across THR platforms
  • Contribute to brainstorms and help shape creative, insight-driven ideas for prospective and existing clients
  • Develop compelling proposal materials, pitch decks, and sales narratives that clearly communicate THR's value proposition and premium audience
  • Partner closely with internal teams including Sales, Editorial, Video, Account Management, PR, Research, Design, and Events to develop cohesive marketing programs
  • Assist in the execution and project management of sold campaigns, helping ensure timelines, deliverables, and internal coordination remain on track
  • Help develop proactive marketing packages, category narratives, and advertiser-facing materials that support strategic outreach efforts
  • Collaborate with design and research teams to source supporting assets, audience insights, and presentation materials
  • Maintain a strong understanding of entertainment, media, cultural, and advertiser trends to inform creative thinking and proposal development
  • Support internal knowledge-sharing by helping organize marketing materials, case studies, and sales resources
Qualifications:
  • At least 3-6 years of experience in publishing, media, agency marketing, entertainment, or digital media
  • Strong creative writing and storytelling skills with the ability to craft polished marketing materials and presentations
  • Experience contributing to integrated marketing campaigns, custom content initiatives, and advertiser proposals
  • Excellent presentation and communication skills with proficiency in Keynote, PowerPoint, and Excel
  • Highly organized with the ability to manage multiple priorities and deadlines in a fast-paced environment
  • Collaborative, proactive, and solutions-oriented mindset
  • Passion for entertainment, media, and The Hollywood Reporter brand
  • Ability to think strategically while maintaining strong attention to detail
  • Comfortable working across multiple stakeholders and balancing creative development with executional follow-through
As THR values in-person collaboration and team cohesion, employees work onsite 4 days a week and 1 day remotely with a focus on maintaining a vibrant and inclusive culture.

A good faith estimate of the salary range is $85K - $95k upon hire. Factors that could be used to determine your actual salary may include your specific skills, years of experience and comparison to current employees already in this role. The total compensation package for this position will also include other elements, a full range of medical, financial, and/or other benefits including 401(k) eligibility and paid time off benefits.

PMC is committed to the health and wellness of our employees. As part of our company-wide rollout of PMC's paid healthcare plan, for this role the company pays 100% of the monthly health, dental and vision plan premiums for the employee and their family. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

If you have more or less experience than specified on this job posting, please apply and list your salary expectations.

If hired, employee will be in an "at-will position" and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors).

It's all About You...

PMC's comprehensive benefits package is thoughtfully designed to support every aspect of your life, empowering you to thrive both personally and professionally. We offer PMC-Paid Healthcare with no employee paycheck contributions on medical, dental, and vision for you and your family. PMC also offersFlexible Spending Accounts (Healthcare, Dependent Care & Commuter), an Employee Assistance Program, Life Insurance, Short & Long Term Disability, Paid Parental Leave, and a 401(k) Retirement Plan with an Employer match. Employees are also eligible to take advantage of company discounts and perks including Pet Insurance, Home & Auto Insurance, Mortgage discounts, and a variety of other savings on wellness, lifestyle, and financial essentials. As part of PMC's dedication to consistently meet employee's needs, we are currently launching a new Flexible Vacation Policy.

About The Hollywood Reporter:The Hollywood Reporter provides unparalleled access to and intelligence about the business of the entertainment industry, as well as the people and the culture behind it. THR is an urgent and timely blend of rigorous breaking news, analysis, investigative reporting, insightful features, as well as lively design and elegant, creative photography across multiple platforms - a high-octane 24/7 website, a luxurious weekly print magazine, video series, podcasts, exclusive events and robust social media accounts. THR sets the entertainment agenda, elevating and broadening the style and substance of the Hollywood conversation

About Penske Media Corporation (PMC)

Penske Media Corporation (PMC) is a leading global media and information services company whose award-winning content attracts a passionate monthly audience of more than 500 million people. Since 2004, PMC has been a pioneer in digital media and owns over 300 live events, while reaching audiences across all screens. PMC's journalists and creators deliver the most comprehensive, ambitious, and courageous daily news coverage in their respective industries. Penske Media is recognized, as one of the Top 100 Private Companies in the United States and North America.

Our Companies & Brands
  • Iconic Media Brands (PMX):Variety, Rolling Stone, The Verge, Billboard, The Hollywood Reporter, WWD, SHE Media, Robb Report, Deadline, Eater, Sportico, ARTnews, Fairchild Media, VIBE, IndieWire, SB Nation, ARTFORUM, POPSUGAR, Gold Derby, BEAUTY INC, Art in America, Punch, The Dodo, and more.
  • Cultural & Live Events & Experiences:The Golden Globes, SXSW, Academy of Country Music Awards (ACMs), Billboard Music Awards (BBMAs), Dick Clark's New Year's Rockin' Eve, SXSW London, American Music Awards (AMAs), and Latin Music Week.
  • Data & Analytics:Luminate, the premier music and entertainment data and analytics company.

Global Footprint

PMC and its subsidiaries are co-headquartered in New York and Los Angeles, with additional offices spanning 14 countries worldwide.

Want to learn more? Visit www.PMC.com to explore our complete portfolio.

About the Company

P

Penske Media Corporation

Penske Media Corporation (PMC) is a leading digital media, publishing, and information services company that engages with audiences across the web, television, mobile, print and social media. PMC’s owned and operated brands reach more than 179 million visitors monthly (comScore, 2016) and Penske Media was recently named one of the Top 100 Private Companies in the United States and North America. With the preeminence of its brands, PMC is one of the largest digital media companies in the world, publishing more than 20 digital media brands, including its India.com joint venture with ZEE TV in India and Variety Latino joint venture with Univision Communications Inc. PMC additionally owns and produces more than 80 annual events, summits, award shows and conferences while housing a dynamic research and emerging data business. As of 2016, PMC businesses include: PMC Studios, WWD, Variety Inc., Deadline.com, Fairchild Media, M, India.com, GoldDerby.com, FootwearNews.com, TVLine, CricketCountry.com, Hollywood Life, Beauty Inc, BGR, AwardsLine, Bollywood Life, BPB.in, LA411, NY411, Variety Insight, and Indiewire.com. The company is headquartered in New York, NY and Los Angeles, California with an additional 11 offices around the world.
COMPANY SIZE
500 to 999 employees
INDUSTRY
Printing and Publishing

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