Technical Product Manager – Adobe Experience Platform (AEP/AJO) | On-site

Xlysi

  • Minneapolis, Minnesota
  • 7 days ago

    Highlights

    Role OverviewWe are seeking a Technical Product Manager with deep expertise in Adobe Experience Platform (AEP), Real-Time CDP, and Adobe Journey Optimizer (AJO) to act as the bridge between business stakeholders and technology teams. This role will drive customer engagement strategy, identify high-value use cases, translate business requirements into technical solutions, and maximize adoption of Adobe Experience Cloud capabilities.

    Numbers & Facts

    LocationMinneapolis, Minnesota

    Description

    Role OverviewWe are seeking a Technical Product Manager with deep expertise in Adobe Experience Platform (AEP), Real-Time CDP, and Adobe Journey Optimizer (AJO) to act as the bridge between business stakeholders and technology teams. This role will drive customer engagement strategy, identify high-value use cases, translate business requirements into technical solutions, and maximize adoption of Adobe Experience Cloud capabilities.Key ResponsibilitiesBusiness & Product Leadership
    • Partner with Marketing, Digital, Analytics, Product, Compliance, and Technology stakeholders.
    • Lead discovery workshops to identify customer experience and personalization opportunities.
    • Build and maintain the AEP/AJO roadmap aligned to business objectives and customer outcomes.
    • Define use case priorities, success metrics, and value realization plans.
    AEP/AJO Strategy & Use Case Development
    • Design and prioritize omnichannel customer journeys leveraging:
      • Real-Time CDP
      • Audience Segmentation
      • Journey Orchestration
      • Decisioning & Personalization
      • Event-Based Triggering
    • Recommend innovative engagement strategies using Adobe capabilities.
    • Create business cases and implementation plans for new use cases.
    Technology & Delivery Leadership
    • Collaborate with architects, developers, data engineers, and martech teams.
    • Translate business requirements into functional and technical specifications.
    • Govern backlog, sprint priorities, UAT, releases, and adoption plans.
    • Ensure alignment with data governance, privacy, and regulatory requirements.
    Measurement & Optimization
    • Define KPIs and measurement frameworks.
    • Drive A/B testing, journey optimization, and continuous improvement.
    • Provide executive-level reporting on customer engagement and business impact.
    Required Qualifications
    • 8+ years in Product Management, Martech, Digital Experience, CRM, or Customer Engagement Platforms.
    • Hands-on experience with:
      • Adobe Experience Platform (AEP)
      • Adobe Journey Optimizer (AJO)
      • Real-Time CDP
      • Customer Journey Analytics (CJA)
    • Strong understanding of customer lifecycle management, personalization, segmentation, and omnichannel marketing.
    • Experience working with Agile delivery teams and enterprise-scale digital transformation programs.
    • Financial Services, Wealth Management, or Insurance industry experience preferred.

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