Role Overview
You''ve spent years learning to code, build systems, solve technical problems. Now use that analytical mindset in a new way.
As our Technical Marketing Specialist, you will:
- Deeply understand our AI and Agentic solutions (technical depth matters here)
- Explain complex tech concepts to non-technical buyers (articulate what engineers built)
- Create technical content: case studies, technical blogs, architecture diagrams, demos
- Work directly with our engineers to understand product capabilities
- Help sales teams explain technical value to enterprise customers
- Measure what works and iterate based on data
What You''ll Own
Technical Translation & Content
- Translate engineering specifications into buyer-friendly language
- Write technical blog posts explaining AI/Agentic concepts
- Create case studies with technical depth AND business outcomes
- Build technical diagrams, architecture explanations, how-it-works content
- Answer complex technical questions from prospects
- Participate in technical demos and sales calls
Campaign Support & Execution
- Help execute technical campaigns targeting engineers at buyer companies
- Support webinars with technical content (code examples, architecture, deep dives)
- Create technical comparison content (our solution vs. competitors)
- Support technical Q&A content and FAQs
- Track engagement on technical content (data-driven)
Research & Analysis
- Research how enterprises use AI/Agentic solutions
- Analyze competitor technical offerings and positioning
- Study industry trends in AI/automation/ML
- Collect customer feedback on technical capabilities
- Document product capabilities for sales/marketing use
Sales Enablement
- Create materials that help sales engineers close deals
- Develop technical FAQs and response templates
- Build technical battlecards (how to position against competitors)
- Support pre-sales technical discussions
- Create technical value proposition documents
Why This Is Perfect For Engineers
Use Your Technical Skills: Code understanding, system thinking, analytical rigor-all valued here
Data-Driven: Everything measured. What content works? What messaging converts? Prove it with data.
Problem-Solving: How do you explain a complex distributed system to a CEO? How do you position automation vs. human labor? Solve these communication problems.
No BS Nonsense: We don''t do vanity metrics ("10K impressions!"). We care about business outcomes. Engineers respect that.
Learn Business: See how your technical work drives leads, pipeline, revenue. Understand the business side of technology.
Credibility: Talk to engineers and technical decision-makers as a peer. You speak their language.
Career Path: Technical marketing is a legitimate career (not a fallback). Step into this, become an expert, position for product management or director roles.