| Location | Little Rock, AR |
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Role Summary
The SVP Data, Insights & Analytics is responsible for ensuring strategy is grounded in rigorous, objective data and translated into clear, actionable decisions. This leader serves as a strategic partner to Commercial executive leadership, owning the end-to-end process of turning market, customer, and portfolio intelligence into prioritized actions, resource allocation decisions, and measurable outcomes.
This role is not a traditional reporting or request-driven analytics function. Instead, it operates as a decision engine, proactively framing choices, delivering clear recommendations, and enabling leadership to make faster, more confident strategic and operational decisions.
Key Responsibilities
Strategic Decision Support & Recommendation Ownership
Frame critical business questions as structured decision problems (options, trade-offs, risks, and upside)
Lead development of clear, actionable recommendations across key topics such as:
Market selection and expansion
Customer segmentation and targeting
Coverage and staffing models
Capital and resource allocation
Serve as a thought partner to Commercial executive leadership on both strategy formulation and execution
Drive decision clarity and alignment across leadership teams
Market, Customer Segment & Competitive Intelligence
Lead market sizing, segmentation, and prioritization using internal and third-party data sources
Identify where the bank can competitively win, and where it should not compete
Deliver actionable insights on customer needs, behaviors, and profitability drivers
Translate market intelligence into clear go-to-market implications, including:
Coverage model design
Industry/vertical focus
Investment priorities
Portfolio & Growth Driver Analytics
Analyze portfolio performance to identify true drivers of growth, profitability, and client primacy
Develop scenario-based analyses outlining requirements to achieve strategic outcomes (e.g., staffing changes, pricing adjustments, product expansion)
Support strategic planning, budgeting, and capital allocation with rigorous, data-backed trade-off analysis
Identify and quantify opportunities for profitable growth and optimization
Strategy Execution & Performance Enablement
Translate strategic priorities into measurable outcomes, KPIs, and scorecards
Establish a consistent leadership cadence linking:
Strategy
Decision-making
Performance tracking
Ensure metrics reflect strategic intent, avoiding disconnected or purely operational reporting
Monitor performance against strategic goals and recommend course corrections
Governance, Standards & Operating Model
Define and govern core Commercial strategy metrics, assumptions, and definitions
Establish a scalable operating model that prioritizes decision-oriented work over ad hoc reporting
Set clear intake guardrails and prioritization frameworks
Partner cross-functionally (Finance, Marketing, Credit, Treasury, Operations) to drive alignment, data integrity, and adoption
Build organizational capability around data-driven decision-making
Leadership & Team Responsibilities
Build, lead, and develop a high-performing team spanning strategy, analytics, and insights
Foster a culture of intellectual rigor, accountability, and proactive problem solving
Elevate the role of data and insights as a core strategic asset across Commercial Banking
Influence senior stakeholders and drive alignment across complex, matrixed environments
Qualifications
12+ years of experience in strategy, analytics, consulting, or financial services, with significant leadership experience
Proven track record of translating data and analysis into business decisions and measurable outcomes
Deep expertise in Commercial Banking, including portfolio dynamics, client segmentation, and growth strategy (preferred)
Strong executive presence with the ability to influence senior leaders and drive alignment
Exceptional problem structuring, critical thinking, and communication skills
Experience leading cross-functional initiatives and operating in complex organizational environments
Equal Employment Opportunity Information: Simmons First National Corporation and its subsidiaries are committed to a policy of equal employment with respect to a person's race, color, religion, sex, ancestry, sexual orientation, gender identity, national origin, covered veterans, military status, physical or mental disability or any other legally protected classifications.