Strategy & Insights Manager (Influencer Marketing)

Open Roles

  • 30+ days ago

    Highlights

    You’ll bring cultural insight and creative strategy to life through storytelling, source high-quality creators who align with client goals, and support innovation across campaigns, client renewals, and agency marketing efforts. Work closely with multiple teams to deliver strategic impact across the business: Creative: Support ongoing client renewals with trend and creator insight.

    Numbers & Facts

    Location

    Description

    About the role

    • We’re hiring a Strategy Manager to join our growing team and help shape the future of influencer marketing. You’ll bring cultural insight and creative strategy to life through storytelling, source high-quality creators who align with client goals, and support innovation across campaigns, client renewals, and agency marketing efforts.

    What you'll do

    Market Intelligence Support

    • Research platforms, brands, and verticals
    • Analyze data pulled from social listening tools (e.g., Infegy, Brandwatch) to craft compelling, data-driven campaign narratives 
    • Identify algorithm-centric cultural trends shaping content and influencer strategy

    Strategy Support

    • Build data-rich decks for pitches and campaigns
    • Translate data into compelling narratives
    • Source high-quality, relevant creators within the social landscape
    • Craft compelling campaign concepts that offer creative excellence + demonstrate innovative thinking
    • Align creator ecosystems and platform behaviors with campaign goals
    • Confidently present strategies to clients, articulating insights and recommendations in a clear, persuasive way
    • Act as a consultative partner to clients, brainstorming live and shaping strategic approaches in real time

    AI & Content Intelligence

    • Continuously explore and apply innovative AI-driven processes to elevate proposals and client deliverables
    • Support initiatives around trendspotting and creator discovery using AI

    Cross-Functional Collaboration

    Work closely with multiple teams to deliver strategic impact across the business:

    • Creative: Support ongoing client renewals with trend and creator insight
    • New Business: Contribute to RFPs with standout strategy and creator POVs
    • Marketing: Provide strategic input and support for agency webinars and thought leadership content
      Product: Partner with internal stakeholders on evolving agency tech and UI needs
    • Agency-Wide: Support case study upkeep to ensure best-in-class examples of our work are captured and published

    Qualifications


    6–8 years experience in strategy, insights, consumer research, influencer marketing, or similar
    ️ A strong writer and storyteller who brings clarity to complexity
    Curious, proactive, and scrappy—you love turning noise into signal
    Familiar with tools like Infegy, YouGov, SparkToro, TikTok Creative Center, Reddit, ChatGPT
    Strong with Google Slides or PowerPoint
    Bonus: Trend forecasting, creator discovery, or early-stage AI experience
    Bonus: Experience at a startup, creative agency, or marketing-tech company

    Major Bonus: Strong visual design skills

    Why You’ll Love It Here

    We’re building something meaningful and sustainable—without burning people out. We care about impact, balance, and raising the bar in our industry.


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