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Sr Product Mrktg Mgr., Chariot, XCM

Amazon.com Inc

  • Santa Monica, CA
  • 16 days ago

    Highlights

    This is a role for someone who thrives at the intersection of creative strategy, channel invention, and data-driven decision-making - someone who can draft a compelling creative brief in the morning, pressure-test a measurement framework over lunch, and align a room of cross-functional stakeholders by end of day. Within 90 days, you have authored or refined the current batch of campaign briefs, established relationships with key cross-functional partners, and developed a point of view on what"s working and what needs to change.

    Numbers & Facts

    LocationSanta Monica, CA
    IndustryRetail
    Company Size10,000 employees or more
    Year Founded1994
    Websitehttp://Amazon.com/militaryroles

    Description

    Senior Product Marketing Manager, Chariot Marketing - Cross-Channel, Cross-Category Marketing (XCM)

    About the Role

    Cross-Channel, Cross-Category Marketing (XCM) aims to be the most culturally aware, creatively breakthrough, and measurably effective marketing organization in the world. We strengthen the brand, grow the business, and reduce cost for Amazon. Within XCM, Chariot Marketing owns the worldwide marketing strategy for Amazon"s branded delivery fleet, packaging experiences, and emerging physical media channels.

    We are looking for a Senior Product Marketing Manager who combines exceptional writing with sharp analytical thinking to lead brand-building initiatives that operate at global scale. This is a role for someone who thrives at the intersection of creative strategy, channel invention, and data-driven decision-making - someone who can draft a compelling creative brief in the morning, pressure-test a measurement framework over lunch, and align a room of cross-functional stakeholders by end of day.

    Key Responsibilities

    Global Portfolio Strategy. Own the end-to-end marketing strategy for Amazon"s owned and operated channels globally - developing campaigns that reinforce Amazon"s brand across marketplace priorities (e.g., Prime, Amazon Retail). Own creative briefing and guide creative development and timelines through close coordination with Creative, Operations, and Product. Drive the strategic roadmap for emerging channels, building the business cases to bring new capabilities from concept through validation to scale.

    Operations, Marketing & Business Integration. This role sits at the intersection of brand strategy and operations. You will partner directly with operational teams to understand fleet deployment schedules, label print and application workflows, packaging specifications, and delivery station logistics - then translate those realities back into marketing plans that are both ambitious and executable. Success requires fluency in the operations of the physical channels - you do not need to own these systems, but you must be able to ask the right questions, identify risk, and ensure that marketing commitments match operational capacity.

    Strategic Communications & Decision Framing. Write recommendations, stakeholder updates, and strategy documents that are concise, insight-led, and built to drive decisions. Translate complex program narratives into clear strategic recommendations that build alignment and move work forward. Frame alternatives with specificity - articulate trade-offs, estimate business impact, and distinguish one-way from two-way doors.

    Analytical Rigor & Measurement. Partner with Science and Operations teams to define campaign measurement frameworks, evaluate performance against target perceptions and high-value actions (HVAs), and translate complex data into clear strategic recommendations. Conduct performance deep-dives, build learning agendas, and set the strategic measurement priorities for the channel. Identify when data is directional versus conclusive and communicate uncertainty with intellectual honesty.

    Cross-Functional Stakeholder Management. Lead alignment across a broad stakeholder ecosystem spanning internal Amazon teams, Creative, Legal, Science, Operations, and Global marketing teams. Navigate competing priorities, resource constraints, and partner escalations across organizations. Serve as the connective backbone between teams - educating cross-functional partners on channel strategy, managing expectations, and driving shared understanding of how the work ladders up.

    What Success Looks Like

    Within 90 days, you have authored or refined the current batch of campaign briefs, established relationships with key cross-functional partners, and developed a point of view on what"s working and what needs to change. Within six months, you are the person stakeholders seek out when they need a crisp recommendation backed by evidence - and the person the team trusts to put the right words on the page. Within a year, you have measurably advanced the strategic position of Chariot Marketing"s brand-building programs and are shaping the roadmap for what comes next.

    About Company

    At Amazon, we don’t wait for the next big idea to present itself. We envision the shape of impossible things and then we boldly make them reality. So far, this mindset has helped us achieve some incredible things. Let’s build new systems, challenge the status quo, and design the world we want to live in. We believe the work you do here will be the best work of your life.

    Wherever you are in your career exploration, Amazon likely has an opportunity for you. Our research scientists and engineers shape the future of natural language understanding with Alexa. Fulfillment center associates around the globe send customer orders from our warehouses to doorsteps. Product managers set feature requirements, strategy, and marketing messages for brand new customer experiences. And as we grow, we’ll add jobs that haven’t been invented yet.

    It’s Always Day 1
    At Amazon, it’s always “Day 1.” Now, what does this mean and why does it matter? It means that our approach remains the same as it was on Amazon’s very first day – to make smart, fast decisions, stay nimble, invent, and stay focused on delighting our customers. In our 2016 shareholder letter, Amazon CEO Jeff Bezos shared his thoughts on how to keep up a Day 1 company mindset. “Staying in Day 1 requires you to experiment patiently, accept failures, plant seeds, protect saplings, and double down when you see customer delight,” he wrote. “A customer-obsessed culture best creates the conditions where all of that can happen.” You can read the full letter here

    Our Leadership Principles
    Our Leadership Principles help us keep a Day 1 mentality. They aren’t just a pretty inspirational wall hanging. Amazonians use them, every day, whether they’re discussing ideas for new projects, deciding on the best solution for a customer’s problem, or interviewing candidates. To read through our Leadership Principles from Customer Obsession to Bias for Action, visit https://www.amazon.jobs/principles

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