Sr Marketing Programs Specialist

Job Title: Sr. Marketing Programs Specialist
Location-Type: Remote - must work EST hours
Start Date Is: 4/27
Duration: Perm
Compensation Range: $80-90K
Benefits: Eligible for Health, Dental, Vision, PTO
Must be authorized to work in the U.S. This position is not eligible for sponsorship.

Job Description:
Lead the execution of event and customer marketing programs to drive brand visibility, engagement, and pipeline growth.

Day-to-Day Responsibilities:

• Plan and execute conferences, trade shows, webinars, and customer events
• Manage event logistics including sponsorships, assets, shipping, and onsite coordination
• Maintain event calendars, timelines, and project tracking
• Coordinate speaker logistics and presentation materials
• Track and report on event performance metrics (attendance, leads, engagement)
• Manage event budgets and expense tracking
• Support customer webinars, user groups, and engagement initiatives
• Coordinate webinar logistics including invites, registration, and follow-ups
• Maintain customer contact lists and segmentation
• Assist with customer success stories, testimonials, and case studies
• Execute integrated marketing campaigns across email and digital channels
• Manage campaign workflows in CRM and marketing automation platforms
• Develop reporting on campaign and program performance
• Prepare marketing materials and internal communications

Requirements:

• Bachelor's degree in Marketing, Communications, Business, or related field (or equivalent experience)
• 4 years of experience in marketing programs, event marketing, or marketing operations
• Experience supporting trade shows, conferences, webinars, or corporate events
• Familiarity with CRM and marketing tools (e.g., Salesforce, HubSpot)
• Strong organizational and project management skills
• Excellent written and verbal communication skills
• Detail-oriented with strong quality control skills
• Ability to collaborate cross-functionally with Marketing, Sales, and Customer Success teams

• Experience in B2B SaaS, FinTech, GovTech, or public sector environments
• Experience working in regulated or compliance-heavy industries
• Agency experience supporting government or enterprise clients