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Sr. Marketing Measurement Manager , Amazon Leo

Amazon.com Inc

  • Redmond, WA
  • 12 days ago

    Highlights

    Drive alignment on metric definitions, taxonomy, and data governance across segments and regions, and own the data requirements measurement depends on - tagging, taxonomy conformance, clickstream coverage, and quality gates. We operate with the agility of a startup inside Amazon, partnering closely with Engineering, Product, Science, and global marketing teams to ensure our decisions are grounded in high-quality data.

    Numbers & Facts

    LocationRedmond, WA
    IndustryRetail
    Company Size10,000 employees or more
    Year Founded1994
    Websitehttp://Amazon.com/militaryroles

    Description

    Amazon Leo is Amazon"s low Earth orbit satellite network. Our mission is to deliver fast, reliable broadband connectivity to customers beyond the reach of existing networks. From households to small businesses, schools, hospitals, and government agencies, Amazon Leo will serve communities and organizations operating in places without dependable internet access.

    We are seeking a Sr. Marketing Measurement Manager to own how Amazon Leo measures marketing. This role owns the measurement plan itself and holds it across global marketing, segment marketing, data science, data engineering, and our agency partners. You will own the measurement and reporting roadmap, the attribution and experimentation agenda, brand tracking, and the voice of customer program management, across consumer, business, and government segments.

    This is a high-impact role requiring both strategic ownership and hands-on technical depth. Measurement capability at Amazon Leo is in development. You will decide what gets built and in what order, write the requirements that partner teams build to, and arbitrate between competing requests when capacity is the constraint.

    Key job responsibilities

    • Own the measurement and learning roadmap - what the business needs to know, in what priority, and by when - sequenced against launch and segment milestones, and run the mechanisms that keep marketing, data, and agency partners on one plan.
    • Translate business questions into measurement requirements that partner teams build to, and arbitrate between competing requests when capacity is the constraint.
    • Own the attribution and marketing mix modeling roadmaps. Partner with data science and data engineering on building the capability, and own how the results are interpreted, published, and adopted.
    • Own the experimentation agenda - what the business needs to learn and the decision each test has to answer. Economics and data science own experimental design and statistical analysis.
    • Own the brand tracking program and program manage the voice of customer program end to end, across consumer, business, and government segments, partnering with research on survey design.
    • Own the reporting agenda - the metrics leadership sees in weekly and monthly business reviews, the executive scorecard, and the requirements behind every dashboard, working with intelligence engineering to build them.
    • Drive alignment on metric definitions, taxonomy, and data governance across segments and regions, and own the data requirements measurement depends on - tagging, taxonomy conformance, clickstream coverage, and quality gates. Data engineering and marketing technology own the implementation.
    • Own the measurement tooling roadmap and vendor evaluation, including the recommendation to keep, replace, or retire.
    • Export Control Requirement *

    Due to applicable export control laws and regulations, candidates must be a U.S. citizen or national, U.S. permanent resident (i.e., current Green Card holder), or lawfully admitted into the U.S. as a refugee or granted asylum.

    About the team

    The Amazon Leo Marketing team is responsible for building a world-class brand and driving global demand for a transformational connectivity service. The Marketing Technology & Operations team builds the systems, data flows, measurement, and insights that support a multi-segment global business. We operate with the agility of a startup inside Amazon, partnering closely with Engineering, Product, Science, and global marketing teams to ensure our decisions are grounded in high-quality data.

    About Company

    At Amazon, we don’t wait for the next big idea to present itself. We envision the shape of impossible things and then we boldly make them reality. So far, this mindset has helped us achieve some incredible things. Let’s build new systems, challenge the status quo, and design the world we want to live in. We believe the work you do here will be the best work of your life.

    Wherever you are in your career exploration, Amazon likely has an opportunity for you. Our research scientists and engineers shape the future of natural language understanding with Alexa. Fulfillment center associates around the globe send customer orders from our warehouses to doorsteps. Product managers set feature requirements, strategy, and marketing messages for brand new customer experiences. And as we grow, we’ll add jobs that haven’t been invented yet.

    It’s Always Day 1
    At Amazon, it’s always “Day 1.” Now, what does this mean and why does it matter? It means that our approach remains the same as it was on Amazon’s very first day – to make smart, fast decisions, stay nimble, invent, and stay focused on delighting our customers. In our 2016 shareholder letter, Amazon CEO Jeff Bezos shared his thoughts on how to keep up a Day 1 company mindset. “Staying in Day 1 requires you to experiment patiently, accept failures, plant seeds, protect saplings, and double down when you see customer delight,” he wrote. “A customer-obsessed culture best creates the conditions where all of that can happen.” You can read the full letter here

    Our Leadership Principles
    Our Leadership Principles help us keep a Day 1 mentality. They aren’t just a pretty inspirational wall hanging. Amazonians use them, every day, whether they’re discussing ideas for new projects, deciding on the best solution for a customer’s problem, or interviewing candidates. To read through our Leadership Principles from Customer Obsession to Bias for Action, visit https://www.amazon.jobs/principles

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