Social Media & Marketing Coordinator

SafeSplash Swim School

  • Grand Prairie, TX
  • Today
  • Part-time

Highlights

This role will focus on creating engaging content, capturing the SafeSplash experience through photos and videos, managing social media pages, increasing followers and engagement, supporting local marketing efforts, and building relationships within our communities. The ideal candidate is creative, comfortable being around families and children, enjoys attending local events, has strong communication skills, and can independently create content that tells the SafeSplash story.

Numbers & Facts

LocationGrand Prairie, TX
Job TypePart-time

Description

Position OverviewWe are seeking a Social Media & Marketing Coordinator to manage and expand our online presence across multiple platforms. This role will focus on creating engaging content, capturing the SafeSplash experience through photos and videos, managing social media pages, increasing followers and engagement, supporting local marketing efforts, and building relationships within our communities.The ideal candidate is creative, comfortable being around families and children, enjoys attending local events, has strong communication skills, and can independently create content that tells the SafeSplash story.This position will begin as a part-time role (approximately 25 hours per week) with the potential to transition into a full-time marketing position as the company continues to grow. Key ResponsibilitiesSocial Media Management & Content CreationManage and maintain social media platforms including Facebook, Instagram, TikTok, and other relevant channelsCreate and publish engaging content that highlights swim lessons, instructors, families, events, promotions, and community involvementTake high-quality photos and videos at SafeSplash locations to showcase daily activities and customer experiencesCreate and edit short-form videos, reels, stories, and promotional contentDevelop creative ideas for increasing engagement, brand awareness, and follower growthMaintain a consistent posting schedule and content calendarMonitor comments, messages, and online engagement while helping build strong relationships with families and customersTrack social media performance and identify opportunities for improvement Photography & Video MarketingVisit SafeSplash locations to capture authentic photos and videos of classes, events, instructors, and customer experiencesCapture behind-the-scenes content that showcases the SafeSplash cultureCreate promotional materials that can be used for social media, email campaigns, advertisements, and community outreachEnsure content reflects a positive, safe, and welcoming environment Community Engagement & Local MarketingAttend local community events, school events, family events, and promotional activities to represent SafeSplashBuild relationships with local organizations, businesses, schools, and community partnersHelp create partnerships and opportunities to increase brand awarenessDistribute marketing materials and support local outreach initiativesIdentify new opportunities to connect SafeSplash with families in surrounding communities Growth & Brand AwarenessDevelop strategies to increase social media followers, engagement, and customer interactionHelp promote swim programs, seasonal promotions, events, and special offersAssist with marketing campaigns designed to drive new enrollmentsResearch local trends and identify creative ways to reach new customersSupport overall marketing goals across multiple SafeSplash locations Travel & Multi-Location SupportTravel locally between SafeSplash locations as needed to capture content and support marketing initiativesCoordinate with location managers and staff to identify upcoming events, promotions, and content opportunitiesMaintain a strong presence across multiple locations and communities QualificationsExperience managing social media accounts for a business, organization, or brand preferredStrong understanding of platforms such as Instagram, Facebook, TikTok, and other social channelsExperience creating reels, short videos, photos, and digital contentComfortable taking photos and videos in a family-friendly environmentStrong written and verbal communication skillsCreative mindset with the ability to develop fresh ideas and engaging contentOrganized, dependable, and able to manage multiple projects independentlyComfortable attending community events and interacting with families, customers, and local partnersAbility to travel locally between locationsBasic knowledge of Canva, Adobe tools, CapCut, or similar content creation platforms is a plus Preferred ExperienceSocial media marketing experienceDigital marketing experiencePhotography or videography experienceCommunity outreach or event marketing experienceExperience growing social media accounts or online communitiesExperience working with children, families, schools, or community-based organizations is a plus What We OfferFlexible part-time schedule (approximately 25 hours per week)Opportunity to grow into a full-time marketing positionHands-on experience building a brand and community presenceCreative freedom to develop and execute marketing ideasOpportunity to make an impact helping families learn an important lifelong skillWork with a positive, team-oriented organization focused on safety, growth, and community Ideal CandidateThe ideal candidate is someone who loves storytelling, enjoys creating content, and understands how powerful social media can be in connecting with families. You are someone who is comfortable behind the camera, enjoys meeting new people, and wants the opportunity to grow alongside a successful organization.If you are passionate about social media, marketing, photography, and community engagement, we would love to hear from you!

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