Social Media & Client Relations Champion

Penske Automotive Group is looking for a tech-savvy Marketing Coordinator to join our team and help develop and execute innovative and creative marketing solutions for our team.

JOIN OUR TEAM

At Penske Automotive Group (PAG), we strive to create a positive and inclusive workplace that promotes excellence and achievement, and we aim to deliver the very best experience possible to our customers. We are looking for dedicated and motivated professionals who share that same passion to join our team.

As a Marketing Coordinator, you will leverage social media platforms and content creation to support sales growth initiatives and advance customer relationship management.

WHAT WE HAVE TO OFFER

• Fortune 500 company, consistently recognized by Automotive News as among the "Best Dealerships to Work For."
• Proudly named to Glassdoor's Best Places to Work
• Comprehensive benefits program, including health care options (medical, dental and vision) and 401k savings and retirement plan with company match.
• Training, resources and opportunities for career growth and advancement, tailored to individual performance, experience and interests.
• Values-driven culture built on integrity, professionalism, excellence, and teamwork.

WHAT YOU BRING TO THE TABLE

• Help develop and create engaging content for our websites, YouTube, Facebook, Instagram, and other various platforms.
• Assist in the creation and editing of video and photo content.
• Attend events to capture and produce social media content (this may include occasional nights and weekends).
• Adhere to all brand standards and compliance.
• Monitor social media channels for industry trends.
• Reports and tracks effectiveness of marketing initiatives
• Reviews company reputation across social media platforms and takes steps, both internal and external, to maintain and improve the image of dealerships

PREFERRED QUALIFICATIONS

• Passion for social media and video.
• Proficiency with video and photo editing tools and different digital media formats.
• Ability to understand current and future trends with digital content.
• Knowledge of copyrighting and adhering to PAG social/video policies.
• Excellent communication skills.
• Impeccable time management skills with the ability to multitask.
• Detail-oriented approach with ability to work under pressure to meet deadlines.

APPLY WITH US!

If you are ready for a rewarding career with competitive compensation and benefits, and opportunities to excel and advance, consider joining the Penske Automotive Group organization. Our interview process typically includes a phone interview, several in-person interviews, background check, reference check, driving record review and a drug screen. Be a part of the best customer experience team in the automotive industry... apply with us today!

Penske Automotive Group is an equal opportunity employer and maintains a drug- and alcohol-free workplace. Some positions may require applicants to possess a valid driver's license and have a good driving record.

Supervisory Responsibility

None

Work Environment

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Light Work- lifting no more than 20 pounds at a time and/or frequent lifting or carrying of objects weighing up to 10 pounds

This position requires a good deal sitting with some walking or standing from time to time and could involve some pushing and pulling of arm or leg controls

This position requires the ability to climb, push, pull, stoop, kneel, reach, grasp

This position involves repetitive motion

This position requires the ability to talk and hear

This position is primarily located in an office environment, with heating and air conditioning

Position Type/Expected Hours of Work

Standard Business Hours with ability to work nights, weekends, and holidays as required

Required Education and Experience

High school diploma or equivalent; and one to three years of related experience in marketing; or equivalent combination of education and experience.

Preferred Education and Experience

Bachelor's degree and three to five years' experience in a similar position; or equivalent combination of education and experience.

Additional Eligibility Qualifications (Certification/Licenses/Registrations)

Must have a current and unsuspended motor vehicle license.

Summary/Objective

The Marketing Coordinator supports dealership business development and marketing efforts across stores and departments to drive sales growth and repeat and referral business.

Essential Functions

• Liaison to the Area VP and store General and Department Managers, responsible for establishing and maintaining successful procedures to the execution of digital sales growth initiatives and customer relationship management
• Assists with the creation and maintenance and optimization of dealership websites
• Reports and tracks effectiveness of customer retention campaigns and productivity changes associated with CRM and related digital efforts
• Identifies and implements new methods to improve dealership systems, processes, traffic management and other means to better manage marketing strategies and increase ROI on related initiatives
• Takes actions to promote the integration/synchronicity of dealership CRM, DMS and phone systems
• Pursues measures to promote the development of marketing best practices and SOPs
• Collaborates with management teams to define marketing strategies and conducts trainings, runs reports and otherwise manages projects to meet the goals of preferred strategies
• Coordinates in-store marketing initiatives
• Reviews company reputation across social media platforms and takes a number of steps, both internal and external, to maintain and improve the image of dealerships
• Communicates current initiatives/strategies to managers and provides updates as necessary

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

All other duties as assigned.

EEO Statement

The Company is committed to hiring a diverse and qualified workforce. We will not consider any characteristic or category protected by state or federal law in hiring or employment decisions, including but not limited to race, national origin, color, religion, sex, sexual orientation, gender identity, disability, age, status as a parent, or genetic information.

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